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Baozun (NASDAQ: BZUN) files Hong Kong monthly share capital return for May 2026

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
6-K

Rhea-AI Filing Summary

Baozun Inc. filed a Form 6-K providing its Hong Kong monthly return for May 2026. The filing shows no changes in authorised share capital or issued shares for either Class A or Class B WVR ordinary shares during the month.

Authorised share capital remained at 470,000,000 Class A WVR ordinary shares and 30,000,000 Class B WVR ordinary shares, each with a par value of USD 0.0001. Issued Class A WVR ordinary shares totaled 174,284,503, including 13,200,075 treasury shares, and issued Class B WVR ordinary shares totaled 13,300,738. The company confirms that the public float requirement of at least 25% of issued Class A WVR ordinary shares (excluding treasury shares) was met as at month-end.

The filing also notes 70,335 share options outstanding under the 2014 Share Incentive Plan and that up to 4,518,657 Class A ordinary shares may be issued or transferred under the 2022 Share Incentive Plan’s restricted share units. No new shares or treasury share transfers were recorded under these arrangements in May 2026.

Positive

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Negative

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Authorised Class A WVR shares 470,000,000 shares Balance at close of May 2026, par value USD 0.0001
Authorised Class B WVR shares 30,000,000 shares Balance at close of May 2026, par value USD 0.0001
Issued Class A WVR shares 174,284,503 shares Including 13,200,075 treasury shares, end of May 2026
Issued Class B WVR shares 13,300,738 shares End of May 2026
Treasury Class A WVR shares 13,200,075 shares Treasury position unchanged during May 2026
Outstanding share options 70,335 options 2014 Share Incentive Plan, end of May 2026
RSUs issuable shares 4,518,657 shares 2022 Share Incentive Plan restricted share units, end of May 2026
Public float threshold 25% of issued shares Minimum public float for Class A WVR shares, excluding treasury
WVR ordinary shares financial
"Class of shares | WVR ordinary shares | Type of shares | A"
treasury shares financial
"Number of issued shares (excluding treasury shares) | Number of treasury shares"
Treasury shares are a company’s own stock that it has repurchased and keeps on its books instead of canceling or leaving in the hands of outside investors. Think of them like coupons a business puts back in a drawer: they don’t vote or receive dividends while held, but they can be reissued later for employee pay or fundraising. For investors this matters because buybacks change the number of shares that count toward earnings and ownership, can boost per‑share metrics, and use corporate cash that might otherwise go to growth or dividends.
public float regulatory
"Public float sufficiency confirmation (Note 4)"
Public float is the total number of a company's shares that are available for trading by the general public. It excludes shares held by company insiders or large stakeholders who are unlikely to sell them easily. This figure helps investors understand how much of the company's stock is actively available, which can influence its liquidity and how easily its price might change.
Share Incentive Plan financial
"2014 Share Incentive Plan - Share Options"
A share incentive plan is a company program that gives employees or directors the chance to receive or buy company shares, often after staying with the firm or meeting performance goals. It matters to investors because it’s like giving workers a slice of the company pie to boost performance and loyalty, but issuing those slices can reduce each existing owner’s portion and change metrics such as earnings per share and share count.
restricted share units financial
"2022 Share Incentive Plan - Restricted Share Units"
Restricted share units (RSUs) are a promise from a company to give an employee or service provider actual shares or cash equal to the shares after certain conditions are met, typically staying with the company for a set time or hitting performance targets. Think of them like a time-locked gift card that becomes usable only after you’ve earned it. For investors, RSUs matter because they align employee incentives with company performance and can increase the number of shares outstanding over time, diluting existing ownership and affecting earnings per share.
safe harbor regulatory
"This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions"
Safe harbor is a rule that protects companies or individuals from legal trouble if they follow certain guidelines or procedures. It’s like having a safety net that allows them to act without fear of punishment, as long as they stick to the rules. This helps encourage honest behavior and clear standards in financial and legal activities.
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UNITED STATES 

SECURITIES AND EXCHANGE COMMISSION 

WASHINGTON, D.C. 20549

 

FORM 6-K

 

REPORT OF FOREIGN PRIVATE ISSUER 

PURSUANT TO RULE 13a-16 OR 15d-16 

UNDER THE SECURITIES EXCHANGE ACT OF 1934

 

 

 

For the month of June 2026

 

 

 

Commission File Number: 001-37385

 

Baozun Inc.

 

No. 1-9, Lane 510, West Jiangchang Road 

Shanghai 200436 

The People’s Republic of China 

(Address of principal executive office)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F x Form 40-F ¨

 

 

 

 

 

  

EXPLANATORY NOTE

 

We submitted with The Stock Exchange of Hong Kong Limited a monthly return form dated June 2, 2026 in relation to the movements in our authorized share capital and issued shares in May 2026, attached as Exhibit 99.1 to this current report on Form 6-K.

 

 

 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  Baozun Inc.
     
  By: /s/ Vincent Wenbin Qiu
  Name: Vincent Wenbin Qiu
  Title: Chief Executive Officer

 

Date: June 2, 2026

 

 

 

 

Exhibit Index

 

Exhibit 99.1 — Monthly Return with The Stock Exchange of Hong Kong Limited – Monthly Return for Equity Issuer and Hong Kong Depositary Receipts listed under Chapter 19B of the Exchange Listing Rules on Movements in Securities

 

 

 

 

Safe Harbor Statement

 

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident,” “potential,” “continues,” “ongoing,” “targets,” “guidance,” “going forward,” “outlook” or other similar expressions. Statements that are not historical facts, including but not limited to statements about Baozun’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to Baozun’s filings with the United States Securities and Exchange Commission and its announcements, notices or other documents published on the website of The Stock Exchange of Hong Kong Limited. All information provided in this announcement is as of the date hereof and is based on assumptions that Baozun believes to be reasonable as of this date, and Baozun undertakes no obligation to update such information, except as required under applicable law.

 

 

 

 

Exhibit 99.1

 

FF301

 

 

 

Monthly Return for Equity Issuer and Hong Kong Depositary Receipts listed under Chapter 19B of the Exchange Listing Rules on Movements in Securities

 

For the month ended: 31 May 2026   Status: New Submission

 

To : Hong Kong Exchanges and Clearing Limited

 

Name of Issuer: Baozun Inc. (A company controlled through weighted voting rights and incorporated in the Cayman Islands with limited liability)
   
Date Submitted: 02 June 2026  

  

I. Movements in Authorised / Registered Share Capital

 

1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange (Note 1) Yes  
Stock code (if listed) 09991 Description  
  Number of authorised/registered shares Par value Authorised/registered share capital
Balance at close of preceding month 470,000,000 USD 0.0001 USD 47,000
Increase / decrease (-)     USD  
Balance at close of the month 470,000,000 USD 0.0001 USD 47,000
                   

2. Class of shares WVR ordinary shares Type of shares B Listed on the Exchange (Note 1) No  
Stock code (if listed) 09991 Description  
  Number of authorised/registered shares Par value Authorised/registered share capital
Balance at close of preceding month 30,000,000 USD 0.0001 USD 3,000
Increase / decrease (-)     USD  
Balance at close of the month 30,000,000 USD 0.0001 USD 3,000
                   

  Total authorised/registered share capital at the end of the month: USD 50,000  

 

Page 1 of 10

 

 

FF301

 

II. Movements in Issued Shares and/or Treasury Shares and Public Float Sufficiency Confirmation

 

1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange (Note 1) Yes  
Stock code (if listed) 09991 Description  
  Number of issued shares
(excluding treasury shares)
Number of treasury shares Total number of issued shares
Balance at close of preceding month 161,084,428 13,200,075 174,284,503
Increase / decrease (-)      
Balance at close of the month 161,084,428 13,200,075 174,284,503
                   

Public float sufficiency confirmation (Note 4)

 

Pursuant to Main Board Rule 13.32D(1) or 19A.28D(1) / GEM Rule 17.37D(1) or 25.21D(1), we hereby confirm that, in relation to the class of shares as set out above, as at the close of the month:

x     the applicable public float requirement (see below) has been complied with

¨      the applicable public float requirement (see below) has not been complied with

The applicable minimum public float requirement for the class of shares as set out above pursuant to Main Board Rule 13.32B or 19A.28B / GEM Rule 17.37B or 25.21B (as the case may be) is:
Applicable public float threshold

Initial Prescribed Threshold - 25% of the total number of issued shares in the class to which the listed shares belong (excluding treasury shares)

Additional information

 
 

                   
2. Class of shares WVR ordinary shares Type of shares B Listed on the Exchange (Note 1) No  
Stock code (if listed) 09991 Description  
  Number of issued shares
(excluding treasury shares)
Number of treasury shares Total number of issued shares
Balance at close of preceding month 13,300,738 0 13,300,738
Increase / decrease (-)      
Balance at close of the month 13,300,738 0 13,300,738
                   

Page 2 of 10

 

 

FF301

 

III. Details of Movements in Issued Shares and/or Treasury Shares

 

(A). Share Options (under Share Option Schemes of the Issuer)

 

1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange (Note 1) Yes  
Stock code (if listed) 09991 Description    

Particulars of share option scheme

Number of share options outstanding at close of preceding month

Movement during the month

Number of share options outstanding at close of the month

Number of new shares issued during the month pursuant thereto (A1)

Number of treasury shares transferred out of treasury during the month pursuant thereto (A2)

Number of shares which may be issued or transferred out of treasury pursuant thereto as at close of the month

 

The total number of shares which may be issued or transferred out of treasury upon exercise of all share options to be granted under the scheme at close of the month

1). 2014 Share Incentive Plan - Share Options 70,335   70,335     70,335  
     
General Meeting approval date (if applicable) _________________
                                 

Increase in issued shares (excluding treasury shares):     WVR ordinary shares A (AA1)

 

Decrease in treasury shares:

   

 

WVR ordinary shares A (AA2)

       
Total funds raised during the month from exercise of options:        

 

Remarks:

 

No further options will be granted under the 2014 Share Incentive Plan and the 2015 Share Incentive Plan of the Company after November 1, 2022 (being the date on which the Company’s voluntary conversion of its secondary listing status to primary listing on The Stock Exchange of Hong Kong Limited (the “Primary Conversion”) became effective).

 

Page 3 of 10

 

  

FF301

 

(B).Warrants to Issue Shares of the Issuer Not applicable

 

Page 4 of 10

 

  

FF301

 

(C).Convertibles (i.e. Convertible into Shares of the Issuer) Not applicable

 

Page 5 of 10

 

 

FF301

 

(D). Any other Agreements or Arrangements to Issue Shares of the Issuer, including Options (other than Share Option Schemes)

 

1. Class of shares Ordinary shares Type of shares A Listed on the Exchange (Note 1) Yes  
Stock code (if listed) 09991 Description    

 

Description of other agreements or arrangements

General Meeting approval date (if applicable)

Number of new shares issued during the month pursuant thereto (D1)

Number of treasury shares transferred out of treasury during the month pursuant thereto (D2) Number of shares which may be issued or transferred out of treasury pursuant thereto as at close of the month
1).

Issue Class A ordinary shares to satisfy the restricted share units vested which were previously granted under the 2015 Share Incentive Plan adopted on May 5, 2015 and amended in July 2016

     
2). 2022 Share Incentive Plan - Restricted Share Units 21 October 2022     4,518,657
                       

Increase in issued shares (excluding treasury shares):     Ordinary shares A (DD1)
       
Decrease in treasury shares:     Ordinary shares A (DD2)

 

Remarks:

 

No further awards will be granted under the 2014 Share Incentive Plan and the 2015 Share Incentive Plan of the Company after November 1, 2022 (being the date on which the Company’s Primary Conversion became effective)

 

Page 6 of 10

 

  

FF301

  

(E).Other Movements in Issued Shares and/or Treasury Shares Not applicable

 

Total increase/ decrease (-) in issued shares (excluding treasury shares) during the month (i.e. Total of AA1 to EE1):   WVR ordinary shares A
Total increase/ decrease (-) in issued shares (excluding treasury shares) during the month (i.e. Total of AA1 to EE1):   Ordinary shares A
Total increase/ decrease (-) in treasury shares during the month (i.e. Total of AA2 to EE2):   WVR ordinary shares A
Total increase/ decrease (-) in treasury shares during the month (i.e. Total of AA2 to EE2):   Ordinary shares A
     

 

Page 7 of 10

 

 

FF301

 

IV.Information about Hong Kong Depositary Receipt (HDR) Not applicable

 

Page 8 of 10

 

  

FF301

 

V. Confirmations

 

Pursuant to Main Board Rule 13.25C / GEM Rule 17.27C, we hereby confirm to the best knowledge, information and belief that, in relation to each of the securities issued, or the treasury shares sold or transferred by the issuer during the month as set out in Parts III and IV which has not been previously disclosed in a return published under Main Board Rule 13.25A / GEM Rule 17.27A, it has been duly authorised by the board of directors of the listed issuer and carried out in compliance with all applicable listing rules, laws and other regulatory requirements and, insofar as applicable:

 

(Note 5)

 

(i)all money due to the listed issuer in respect of the issue of securities, or sale or transfer of treasury shares has been received by it;
  
(ii)all pre-conditions for listing imposed by the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited under “Qualifications of listing” have been fulfilled;
  
(iii)all (if any) conditions contained in the formal letter granting listing of and permission to deal in the securities have been fulfilled;
  
(iv)all the securities of each class are in all respects identical (Note 6);
  
(v)all documents required by the Companies (Winding Up and Miscellaneous Provisions) Ordinance to be filed with the Registrar of Companies have been duly filed and that compliance has been made with all other legal requirements;
  
(vi)all the definitive documents of title have been delivered/are ready to be delivered/are being prepared and will be delivered in accordance with the terms of issue, sale or transfer;
  
(vii)completion has taken place of the purchase by the issuer of all property shown in the listing document to have been purchased or agreed to be purchased by it and the purchase consideration for all such property has been duly satisfied; and
  
(viii)the trust deed/deed poll relating to the debenture, loan stock, notes or bonds has been completed and executed, and particulars thereof, if so required by law, have been filed with the Registrar of Companies.

 

Submitted by: Vincent Wenbin Qiu  

 

Title: Chairman and Chief Executive Officer  

  (Director, Secretary or other Duly Authorised Officer)

 

Page 9 of 10

 

 

FF301

 

Notes

 

1.The Exchange refers to The Stock Exchange of Hong Kong Limited.
  
2.In the case of repurchase of shares (shares repurchased and cancelled) and redemption of shares (shares redeemed and cancelled), “date of event” should be construed as “cancellation date”.

 

In the case of repurchase of shares (shares held as treasury shares), “date of event” should be construed as “date on which shares were repurchased and held by the issuer in treasury”.

 

3.The information is required in the case of repurchase of shares (shares repurchased for cancellation but not yet cancelled) and redemption of shares (shares redeemed but not yet cancelled). Please state the number of shares repurchased or redeemed during the month or in preceding month(s) but pending cancellation as at close of the month as a negative number.

 

4.“Initial Prescribed Threshold”, “Alternative Threshold” and “market value” have the meanings ascribed thereto under Main Board Rule 13.32A or 19A.28A / GEM Rule 17.37A or 25.21A. See also Main Board Rule 13.32D(4) or 19A.28D(4) / GEM Rule 17.37D(4) or 25.21D(4) on the basis of the public float disclosure.

 

5.Items (i) to (viii) are suggested forms of confirmation. The listed issuer may amend the item(s) that is/are not applicable to meet individual cases. Where the issuer has already made the relevant confirmations in a return published under Main Board Rule 13.25A / GEM Rule 17.27A in relation to the securities issued, or the treasury shares sold or transferred, no further confirmation is required to be made in this return.

 

6.“Identical” means in this context:

 

·the securities are of the same nominal value with the same amount called up or paid up;

 

·they are entitled to dividend/interest at the same rate and for the same period, so that at the next ensuing distribution, the dividend/interest payable per unit will amount to exactly the same sum (gross and net); and

 

·they carry the same rights as to unrestricted transfer, attendance and voting at meetings and rank pari passu in all other respects.

 

Page 10 of 10

 

FAQ

What does Baozun Inc. (BZUN) report in its June 2026 Form 6-K?

Baozun’s Form 6-K furnishes its Hong Kong monthly return for May 2026. It shows no changes in authorised or issued share capital and confirms compliance with The Stock Exchange of Hong Kong’s public float requirements for its weighted voting rights Class A shares.

Did Baozun (BZUN) change its authorised share capital in May 2026?

No, Baozun’s authorised share capital remained unchanged in May 2026. It stayed at 470,000,000 Class A WVR ordinary shares and 30,000,000 Class B WVR ordinary shares, each with a par value of USD 0.0001, according to the Hong Kong monthly return.

How many Baozun Class A and Class B WVR shares were issued as of May 2026?

As of the end of May 2026, Baozun had 174,284,503 Class A WVR ordinary shares issued, including 13,200,075 treasury shares, and 13,300,738 Class B WVR ordinary shares issued. These figures are reported in the Hong Kong FF301 monthly return attached to the Form 6-K.

Is Baozun (BZUN) meeting Hong Kong public float requirements for its shares?

Yes, Baozun confirms that it complied with the applicable Hong Kong public float requirement. The minimum threshold is 25% of the issued Class A WVR ordinary shares (excluding treasury shares), and the company states this condition was satisfied at the close of May 2026.

What share-based incentive plans does Baozun report in this Form 6-K?

Baozun discloses its 2014 Share Incentive Plan with 70,335 outstanding share options and its 2022 Share Incentive Plan for restricted share units. Under the 2022 plan, up to 4,518,657 Class A ordinary shares may be issued or transferred, with no new issuances in May 2026.

Were any new Baozun shares issued or treasury shares transferred in May 2026?

No, the monthly return indicates no increase or decrease in issued shares or treasury shares during May 2026. The fields for monthly increases or decreases in issued shares and treasury shares are blank, reflecting no share issuance or treasury share transfers in that period.

Filing Exhibits & Attachments

1 document