PC Connection chairman's trust sells 14,284 shares
The transactions were made pursuant to a Rule 10b5-1 plan adopted by the trust on March 9, 2026.
Sentiment and the balance of points
Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.
Form Type
4
Rhea-AI Filing Summary
PC Connection Inc. reported that David Hall Trust 2003 sold 14,284 shares of common stock in five transactions on November 3 and 4, 2026. The reported prices ranged from $86.67 to $88.96 per share; four transaction prices were weighted averages. The sales were made under a Rule 10b5-1 trading plan the trust adopted on March 9, 2026. Patricia Gallup, the company's Chairman & Chief Admin Officer, is the trust's sole trustee and sole beneficiary.
Insider Trade Summary 10b5-1
Net Seller: 14,284 shares
Net Sell
5 txns
Insider
GALLUP PATRICIA, David Hall Trust 2003
Role
Chairman & Chief Admin Officer | 10% Owner
Sold
14,284 shs ($1.26M)
Share of Position Sold
0.21%
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock F1, F5, F3 | 7,040 | $88.60 | $624K |
| Sale | Common Stock F1, F6, F3 | 102 | $88.96 | $9K |
| Sale | Common Stock F1, F2, F3 | 1,678 | $86.67 | $145K |
| Sale | Common Stock F1, F4, F3 | 5,310 | $87.70 | $466K |
| Sale | Common Stock F1, F3 | 154 | $88.52 | $14K |
| Holding | Common Stock | -- | -- | -- |
| Holding | Common Stock F7 | -- | -- | -- |
| Holding | Common Stock F8 | -- | -- | -- |
| Holding | Common Stock F9 | -- | -- | -- |
| Holding | Common Stock F10 | -- | -- | -- |
| Holding | Common Stock F11 | -- | -- | -- |
| Holding | Common Stock F12 | -- | -- | -- |
Holdings After Transaction:
Common Stock — 13,017,140 shares (Indirect, By Trust);
Common Stock — 583,362 shares (Direct);
Common Stock — 15,133 shares (Indirect, By Spouse)
Holdings Before and After:
Common Stock, 13,031,424 to 13,017,140 shares (Indirect, By Trust)
Other Insiders: 1 other insider reported open-market sales of this stock in the 30 days up to this filing.
Footnotes (12)
- F1. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the David Hall Trust 2003 on March 9, 2026.
- F10. These shares are held directly by the Abbott Brook Trust-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust-B.
- F11. These shares are held directly by the Abbott Brook Trust II, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust II.
- F12. These shares are held directly by the Abbott Brook Trust II-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust II-B.
- F2. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $86.33 to $87.31 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
- F3. These shares are held directly by the David Hall Trust 2003, an irrevocable trust formed under the laws of the State of New Hampshire. Ms. Gallup serves as the sole trustee and is the sole beneficiary of the shares held by the David Hall Trust 2003.
- F4. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $87.45 to $88.28 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
- F5. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $87.93 to $88.91 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
- F6. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $88.94 to $89.04 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
- F7. The reporting persons disclaim beneficial ownership of these securities, except to the extent of such person's pecuniary interest therein. This report shall not be deemed an admission that the reporting persons are the beneficial owner of such securities for purposes of Section 16 or for any other purpose.
- F8. These shares are held directly by the North Branch Trust, an irrevocable trust formed under the laws of the State of New Hampshire. Ms. Gallup serves as the sole trustee of the North Branch Trust.
- F9. These shares are held directly by the Comack Trust-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Comack Trust-B.
Key Figures
Shares sold: 14,284 shares
Shares sold and reported price: 1,678 shares at weighted average $86.67 per share
Shares sold and reported price: 5,310 shares at weighted average $87.70 per share
+3 more
6 metrics
Shares sold
14,284 shares
Five transactions on November 3 and 4, 2026
Shares sold and reported price
1,678 shares at weighted average $86.67 per share
November 3, 2026; the reported price covered sales at $86.33 to $87.31 per share
Shares sold and reported price
5,310 shares at weighted average $87.70 per share
November 3, 2026; the reported price covered sales at $87.45 to $88.28 per share
Shares sold and reported price
154 shares at $88.52 per share
November 3, 2026
Shares sold and reported price
7,040 shares at weighted average $88.60 per share
November 4, 2026; the reported price covered sales at $87.93 to $88.91 per share
Shares sold and reported price
102 shares at weighted average $88.96 per share
November 4, 2026; the reported price covered sales at $88.94 to $89.04 per share
Key Terms
Rule 10b5-1 trading plan, weighted average price, beneficial ownership
3 terms
Rule 10b5-1 trading plan regulatory
"pursuant to a Rule 10b5-1 trading plan adopted by the David Hall Trust 2003"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The reported price is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
beneficial ownership regulatory
"The reporting persons disclaim beneficial ownership of these securities"
Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
Were the CNXN sales made under a Rule 10b5-1 plan?
Yes. The sales were made pursuant to a Rule 10b5-1 trading plan adopted by David Hall Trust 2003 on March 9, 2026.
AI-generated analysis. How Rhea-AI works. Not financial advice.
