Vita Coco insider Ira Liran reports stock sales and holdings

Rhea-AI Filing Summary

Vita Coco Company, Inc. (COCO) director Ira Liran reported open-market sales of company stock under a pre-arranged Rule 10b5-1 trading plan. On 11/17/2025, he sold 14,619 shares of common stock at a weighted average price of $50.102 per share and another 26,138 shares at a weighted average price of $50.086 per share, with the latter held indirectly.

After these transactions, Liran beneficially owned 523,722 shares of Vita Coco common stock directly and 636,441 shares indirectly through the Ira Liran 2012 Family Trust. The filing notes that the sales prices reflect weighted averages across multiple trades between $50.00 and $50.47 per share.

Insider Trade Summary

Net Seller: 40,757 shares ($2,041,589)

Net Sell 2 txns

Insider Liran Ira

Role Director

Sold 40,757 shs ($2.04M)

Type	Security	Shares	Price	Value
Sale	Common Stock	14,619	$50.102	$732K
Sale	Common Stock	26,138	$50.086	$1.31M

Holdings After Transaction: Common Stock — 523,722 shares (Direct); Common Stock — 636,441 shares (Indirect, by Ira Liran 2012 FT)

Footnotes (1)

1. The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $50.00 to $50.47, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. These shares are held by the Ira Liran 2012 Family Trust.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Liran Ira

(Last) (First) (Middle)

111 5TH AVENUE

2ND FLOOR

(Street)

NEW YORK NY 10003

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Vita Coco Company, Inc. [ COCO ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
11/17/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	11/17/2025		S(1)		14,619	D	$50.102(2)	523,722	D
Common Stock	11/17/2025		S(1)		26,138	D	$50.086(2)	636,441	I	by Ira Liran 2012 FT(3)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $50.00 to $50.47, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

3. These shares are held by the Ira Liran 2012 Family Trust.

	By: Alison Klein, Attorney-in-Fact For: Ira Liran	11/19/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Vita Coco (COCO) report for Ira Liran?

Vita Coco reported that director Ira Liran sold shares of common stock in two transactions on 11/17/2025 under a Rule 10b5-1 trading plan.

How many Vita Coco (COCO) shares did Ira Liran sell and at what prices?

Ira Liran sold 14,619 shares at a weighted average price of $50.102 per share and 26,138 shares at a weighted average price of $50.086 per share, with executions between $50.00 and $50.47.

How many Vita Coco (COCO) shares does Ira Liran own after the reported sales?

Following the transactions, Ira Liran beneficially owned 523,722 Vita Coco common shares directly and 636,441 shares indirectly through the Ira Liran 2012 Family Trust.

Was the Vita Coco (COCO) insider sale made under a Rule 10b5-1 plan?

Yes. The filing states that the sales of Vita Coco common stock were effected pursuant to a Rule 10b5-1 trading plan.

Who executed the Form 4 filing for Vita Coco (COCO) director Ira Liran?

The Form 4 was signed by Alison Klein as Attorney-in-Fact for Ira Liran.

How are some of Ira Lirans Vita Coco (COCO) shares held?

A portion of Ira Lirans beneficial ownership, totaling 636,441 shares after the transactions, is held indirectly through the Ira Liran 2012 Family Trust.