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ChoiceOne Financial (COFS) Form 4: Board Member Adds to Stake

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

ChoiceOne Financial Services Inc. (COFS) – Form 4 Insider Transaction

Director Greg L. Armock reported an open-market purchase of COFS common stock on 07/01/2025. The filing shows the acquisition of 580 shares at an indicated price of $28.70 per share, for an estimated consideration of roughly $16.6 thousand. Following the transaction, Armock’s indirect beneficial ownership (held in a trust) stands at 42,775.5353 shares. A footnote clarifies that the ending balance also includes 787.7832 shares acquired through dividend reinvestment. No derivative securities or dispositions were reported.

This purchase marginally increases insider exposure and may be interpreted as a modest vote of confidence in the company’s prospects. The size of the trade is relatively small compared with COFS’s market capitalization and daily trading volume, so the direct market impact is expected to be limited.

Positive

  • Director insider purchase: Acquisition of 580 shares at $28.70 indicates incremental board-level confidence.
  • Increased beneficial ownership: Stake rises to 42,775.5353 shares, including dividend reinvestment, aligning director with shareholders.

Negative

  • None.

Insights

TL;DR – Small insider buy signals confidence but is not material to valuation.

The purchase of 580 COFS shares by Director Greg L. Armock adds only ~0.01 % to outstanding shares but lifts his indirect stake to 42.8 k shares. Insider buying, even in minor amounts, is typically viewed positively because it aligns management interests with shareholders. However, the dollar value (<$20 k) is immaterial for a bank holding company with a market cap near $200 m, so the trade should not influence estimates or multiples. Still, it slightly strengthens the qualitative governance narrative by showing continued board-level commitment.

Insider Armock Greg L.
Role Director
Type Security Shares Price Value
Grant/Award Common Stock 580 $28.70 $17K
holding Common Stock -- -- --
Holdings After Transaction: Common Stock — 42,775.535 shares (Indirect, Trust); Common Stock — 17,083.055 shares (Direct)
Footnotes (1)
  1. [object Object]
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Armock Greg L.

(Last) (First) (Middle)
109 EAST DIVISION STREET

(Street)
SPARTA MI 49345

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
CHOICEONE FINANCIAL SERVICES INC [ COFS ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
07/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 07/01/2025 A 580 A $28.7 42,775.5353(1) I Trust
Common Stock 17,083.055 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Column 5 reflects the acquisition of 787.7832 shares from the reinvestment of cash dividends.
/s/ Christian D. Rhoades, by Power of Attorney 07/03/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many COFS shares did Greg L. Armock buy?

He purchased 580 common shares on 07/01/2025.

What price was paid for the COFS shares?

The reported price was approximately $28.70 per share.

What is Armock’s total COFS holding after the transaction?

His indirect trust now holds 42,775.5353 shares.

Was any COFS stock sold in this Form 4?

No dispositions were reported; the filing only shows an acquisition.

Does the filing mention derivative securities?

No, Table II lists no derivative positions for the reporting person.