Cricut (CRCT): CEO Ashish Arora disposes 63,750 shares via 10b5-1 plan

Rhea-AI Filing Summary

Insider sales reported for Cricut, Inc. (CRCT). Chief Executive Officer and director Ashish Arora sold a total of 63,750 shares of Class A common stock across three transactions on 09/23/2025, 09/24/2025 and 09/25/2025, reporting 21,250 shares sold each day. The weighted-average prices reported were $6.7684, $6.7677 and $6.4153 on the respective dates. Following the last reported sale, the reporting person beneficially owned 2,781,561 shares. The sales were effected pursuant to a Rule 10b5-1 trading plan adopted on August 19, 2024. The Form 4 was signed by power of attorney on 09/25/2025.

Positive

• Sales executed under a Rule 10b5-1 trading plan, indicating prior pre-clearance and compliance with insider trading procedures
• Detailed disclosure of weighted-average prices and ability to provide per-price breakdowns, supporting transparency

Negative

• Reporting person sold a total of 63,750 shares across three days (09/23/2025–09/25/2025)
• Beneficial ownership decreased to 2,781,561 shares following the reported transactions

Insights

Corporate Governance Expert

TL;DR: Insider sales followed an existing 10b5-1 plan; disclosure is complete and compliant.

The Form 4 shows that Ashish Arora, CEO and director, executed three scheduled dispositions totaling 63,750 shares under a Rule 10b5-1 plan adopted August 19, 2024. The filing includes weighted-average price ranges for each day and the resulting beneficial ownership balance of 2,781,561 shares. From a governance and compliance perspective, the report provides the standard details that stakeholders rely on to verify adherence to planned trading protocols and SEC Section 16 reporting.

Securities Analyst

TL;DR: Transaction details are transparent; sales reduced insider holdings to 2,781,561 shares.

The itemized transactions list identical share amounts (21,250) on three consecutive dates with distinct weighted-average prices: $6.7684, $6.7677 and $6.4153. The filing states the sales were effected under a 10b5-1 plan, and offers to provide per-price breakdowns on request. The information is sufficient for quantitative tracking of insider liquidity events but contains no forward-looking commentary or context about company operations.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

Ashish Arora

(Last) (First) (Middle)

C/O CRICUT, INC.

10855 SOUTH RIVER FRONT PARKWAY

(Street)

SOUTH JORDAN UT 84095

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Cricut, Inc. [ CRCT ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

3. Date of Earliest Transaction (Month/Day/Year)
09/23/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	09/23/2025		S		21,250(1)	D	$6.7684(2)	2,824,061	D
Class A Common Stock	09/24/2025		S		21,250(1)	D	$6.7677(3)	2,802,811	D
Class A Common Stock	09/25/2025		S		21,250(1)	D	$6.4153(4)	2,781,561	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 19, 2024.

2. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $6.6400 to $6.8850, inclusive. The reporting person undertakes to provide to Cricut Inc., any security holder of Cricut Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

3. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $6.6900 to $6.8250, inclusive. The reporting person undertakes to provide to Cricut Inc., any security holder of Cricut Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

4. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $6.2600 to $6.6550, inclusive. The reporting person undertakes to provide to Cricut Inc., any security holder of Cricut Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Remarks:

	/s/ Lauren Curtin, by power of attorney	09/25/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What transactions did Ashish Arora report for CRCT on this Form 4?

Ashish Arora sold 21,250 shares on each of 09/23/2025, 09/24/2025 and 09/25/2025, totaling 63,750 shares.

At what prices were the CRCT shares sold according to the Form 4?

Weighted-average prices were $6.7684 on 09/23/2025, $6.7677 on 09/24/2025 and $6.4153 on 09/25/2025.

Were the CRCT sales part of a pre-arranged trading plan?

Yes. The Form 4 states the sales were effected pursuant to a Rule 10b5-1 trading plan adopted August 19, 2024.

How many CRCT shares does the reporting person own after these transactions?

2,781,561 shares of Class A common stock are reported as beneficially owned following the last transaction.

Who signed the Form 4 for the reporting person?

/s/ Lauren Curtin, by power of attorney signed the Form 4 on 09/25/2025.