CVNA Form 4: CEO Ernest Garcia Sells 921,926 Shares at ~$393–$395
Ernest C. Garcia III, who serves as Chief Executive Officer, a director and a reported 10% owner of Carvana Co. (CVNA), reported multiple sales of Class A common stock on 09/18/2025 executed pursuant to a Rule 10b5-1 trading plan adopted December 13, 2024.
Rhea-AI Filing Summary
Ernest C. Garcia III, who serves as Chief Executive Officer, a director and a reported 10% owner of Carvana Co. (CVNA), reported multiple sales of Class A common stock on 09/18/2025 executed pursuant to a Rule 10b5-1 trading plan adopted December 13, 2024. The Form 4 discloses a total reported disposition of 921,926 shares. Reported sale prices are reported as volume-weighted averages with trade-level ranges of $393.21–$393.83 and $394.71–$395.48. Post-transaction beneficial ownership figures appear for shares held in two trusts where Mr. Garcia is Investment Trustee. The Form is signed by power of attorney on 09/19/2025.
Positive
- Transactions were executed under a Rule 10b5-1 trading plan, indicating pre-established, documented trading instructions
- Form 4 provides price ranges and offers to supply trade-level details, improving transparency about the sales
- Reporting includes trust ownership details and trustee roles, clarifying indirect beneficial ownership
Negative
- A large block of shares was sold: 921,926 shares disposed, which is material in absolute terms
- Sales by the CEO and 10% owner may be perceived negatively by some investors due to the scale, even if under a plan
Insights
TL;DR: Significant insider sales of 921,926 shares were completed under a pre-established 10b5-1 plan, at roughly $393–$395 per share.
The disposal is recorded as compliant with an existing Rule 10b5-1 trading plan, which reduces questions about opportunistic timing but does not eliminate the fact of a sizeable sale. The Form shows volume-weighted average prices and trade price ranges, and reports continuing indirect ownership through two trusts where Mr. Garcia is trustee. For investors this is a material insider transaction because of the absolute share count disclosed.
TL;DR: Insider executed planned sales under a documented plan while retaining trust-held positions; disclosure appears complete.
The filing explicitly states the trades were made pursuant to a 10b5-1 plan adopted December 13, 2024, and provides VWAP-based pricing ranges and an offer to furnish trade-level details upon request. The reporting person retains indirect holdings through the Ernest Irrevocable 2004 Trust III and the Ernest C. Garcia III Multi-Generational Trust III, with Mr. Garcia identified as Investment Trustee and Co-Administrative Trustee. The disclosure and signature by power of attorney meet Form 4 requirements.
Insider Trade Summary
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Class A Common Stock | 200 | $393.58 | $79K |
| Sale | Class A Common Stock | 200 | $393.58 | $79K |
| Sale | Class A Common Stock | 100 | $395.10 | $40K |
| Sale | Class A Common Stock | 100 | $395.10 | $40K |
| Sale | Class A Common Stock | 50 | $395.99 | $20K |
| Sale | Class A Common Stock | 50 | $395.99 | $20K |
| holding | Class A Common Stock | -- | -- | -- |
Footnotes (6)
- F1. The reported sales were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 13, 2024.
- F2. The price reported above reflects the volume weighted average sale price. The Reporting Person undertakes to provide, upon request by the SEC staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each price.
- F3. This transaction was executed in multiple trades at prices ranging from $393.21 to $393.83, inclusive.
- F4. These shares of Class A Common Stock are held directly by the Ernest Irrevocable 2004 Trust III (the "Irrevocable Trust"). The Reporting Person is the Investment Trustee and Co-Administrative Trustee of the Irrevocable Trust.
- F5. These shares of Class A Common Stock are held directly by the Ernest C. Garcia III Multi-Generational Trust III (the "Multi-Generational Trust"). The Reporting Person is the Investment Trustee and Co-Administrative Trustee of the Multi-Generational Trust.
- F6. This transaction was executed in multiple trades at prices ranging from $394.71 to $395.48, inclusive.
FAQ
What did Carvana CEO Ernest C. Garcia III report on Form 4 (CVNA)?
Were the sales by Ernest C. Garcia III part of a trading plan?
Does Ernest Garcia retain ownership after the sales?
Who signed the Form 4 and when?
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