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Sprinklr (CXM) CMO sells 32,500 shares in tax-related Form 4 trade

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Sprinklr, Inc.'s Chief Marketing Officer, Pattabhiraman Arun, reported an open-market sale of 32,500 shares of Class A Common Stock at a weighted average price of $5.85 per share. According to the disclosure, this sale was required solely to cover statutory tax withholding triggered by restricted stock unit vesting and was not a discretionary trade.

Following this tax-related sale, Arun directly holds 485,378 Sprinklr Class A shares. No option exercises or other derivative transactions were reported, indicating this was a routine "sell to cover" event connected to equity compensation rather than a change in his investment stance.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
X
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Pattabhiraman Arun

(Last) (First) (Middle)
C/O SPRINKLR, INC.
441 9TH AVENUE, 12TH FLOOR

(Street)
NEW YORK NY 10001

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Sprinklr, Inc. [ CXM ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
CHIEF MARKETING OFFICER
3. Date of Earliest Transaction (Month/Day/Year)
03/16/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 03/16/2026 S(1) 32,500 D $5.85(2) 485,378 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents the number of shares required to be sold to cover the statutory tax withholding obligations in connection with the vesting of the restricted stock units. This sale is mandated by the Issuer's election under its equity incentive plans to require the satisfaction of minimum statutory tax withholding obligations to be funded by a "sell to cover" transaction and does not represent a discretionary sale by the Reporting Person.
2. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $5.765 to $5.91 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
/s/ Laura Acton, Attorney-in-Fact 03/17/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did Sprinklr (CXM) report for CMO Pattabhiraman Arun?

Sprinklr reported that CMO Pattabhiraman Arun sold 32,500 Class A shares at a weighted average price of $5.85. The transaction was a mandated "sell to cover" sale to fund statutory tax withholding from restricted stock unit vesting.

Was the Sprinklr (CXM) CMO’s March 2026 share sale discretionary?

No. The filing states the sale was mandated under Sprinklr’s equity incentive plans to cover statutory tax withholding on vested restricted stock units. It is described as a required "sell to cover" transaction, not a discretionary decision by the executive.

How many Sprinklr (CXM) shares does the CMO hold after this Form 4 transaction?

After the tax-related sale, CMO Pattabhiraman Arun directly holds 485,378 shares of Sprinklr Class A Common Stock. This holding figure, reported in the filing, provides context for the scale of the 32,500-share “sell to cover” transaction.

At what price were the Sprinklr (CXM) shares sold in the CMO’s Form 4?

The sale was reported at a weighted average price of $5.85 per share. Footnotes explain shares were sold in multiple trades between $5.765 and $5.91, and full trade details are available upon request from the company or regulators.

What is a "sell to cover" transaction in Sprinklr (CXM) equity awards?

A "sell to cover" occurs when shares from vested restricted stock units are sold automatically to pay statutory tax withholding. Sprinklr’s plans require this method, so the executive’s sale reflects tax funding mechanics rather than an elective reduction in equity exposure.
Sprinklr Inc

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