Electronic Arts (EA) president Laura Miele sells 2,500 shares in planned trade
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Electronic Arts Inc. executive Laura Miele, President, Enterprise Development, reported open-market sales of a total of 2,500 shares of Electronic Arts common stock on July 15, 2026. The transactions were executed under a pre-arranged Rule 10b5-1 trading plan established on August 8, 2025, at weighted average prices of $206.7757 and $207.3009 per share, with individual trade prices ranging between $206.22 and $207.34.
Positive
- None.
Negative
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Insights
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Insider Trade Summary 10b5-1
Net Seller: 2,500 shares ($517,517)
Net Sell
2 txns
Insider
Miele Laura
Role
President, Enterprise Dev.
Sold
2,500 shs ($518K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 1,400 | $206.7757 | $289K |
| Sale | Common Stock | 1,100 | $207.3009 | $228K |
Holdings After Transaction:
Common Stock — 72,113 shares (Direct)
Footnotes (1)
- This sale was effected pursuant to a 10b5-1 trading plan established by Ms. Miele on August 8, 2025. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $206.22 to $207.18. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $207.26 to $207.34. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price.
Key Figures
Total shares sold: 2,500 shares
First tranche sale: 1,100 shares at $207.3009
Second tranche sale: 1,400 shares at $206.7757
+3 more
6 metrics
Total shares sold
2,500 shares
Aggregate open-market sales of EA common stock on July 15, 2026
First tranche sale
1,100 shares at $207.3009
Weighted average price for one reported sale of EA common stock
Second tranche sale
1,400 shares at $206.7757
Weighted average price for another reported sale of EA common stock
Lower price range
$206.22–$207.18
Range of actual sale prices for one group of trades
Higher price range
$207.26–$207.34
Range of actual sale prices for another group of trades
10b5-1 plan date
August 8, 2025
Date Laura Miele’s Rule 10b5-1 trading plan was established
Key Terms
Rule 10b5-1 trading plan, weighted average sale price, open-market sale
3 terms
Rule 10b5-1 trading plan regulatory
"This sale was effected pursuant to a 10b5-1 trading plan established by Ms. Miele"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average sale price financial
"Weighted average sale price for common stock sold. Actual sales price for shares sold ranged"
open-market sale financial
"transaction_action: open-market sale of common stock"
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
FAQ
What insider transaction did Electronic Arts (EA) report for Laura Miele?
Electronic Arts reported that Laura Miele, President, Enterprise Development, sold 2,500 shares of EA common stock in open-market transactions on July 15, 2026. The sales were executed at weighted average prices around $206.78 and $207.30 per share.
What type of transaction did Laura Miele report in the Electronic Arts (EA) Form 4?
The Form 4 reports open-market sales of Electronic Arts common stock by Laura Miele, coded as “S” transactions. These are non-derivative sales of common stock, not option exercises or tax withholdings, and reflect direct ownership trading activity.
What price ranges applied to Laura Miele’s Electronic Arts (EA) stock sales?
The filing notes two weighted average sale prices with corresponding ranges: one tranche between $206.22 and $207.18, and another between $207.26 and $207.34. Electronic Arts has undertaken to provide detailed price-by-trade data to security holders on request.