Electronic Arts (EA) President reports 2,500-share sale via 10b5-1 plan

Rhea-AI Filing Summary

Insider sales by EA executive under 10b5-1 plan: Laura Miele, President of EA Entertainment, reported three sales of Electronic Arts common stock on 09/02/2025. The transactions disposed of 100 shares at a weighted average price of $170.05, 1,900 shares at a weighted average price of $171.5583, and 500 shares at a weighted average price of $172.5358, leaving her with 55,592 shares beneficially owned. The filing states the sales were made pursuant to a 10b5-1 trading plan established August 2, 2024, and provides ranges of actual sale prices for the larger lots.

Positive

• Sales executed under a 10b5-1 trading plan, which supports compliance with insider trading rules
• Filing includes weighted average and actual price ranges, offering transparency about execution

Negative

• Insider disposed of 2,500 shares, which some investors may view negatively despite plan protection
• No information provided on the dollar value relative to total holdings to assess magnitude of the sale

Insights

Financial Analyst

TL;DR: Routine 10b5-1 insider sales by a senior officer; not by itself a material company event.

The reported dispositions total 2,500 shares executed on 09/02/2025 under a pre-established 10b5-1 plan, with weighted average prices between $170.05 and $172.5358. For a large-cap issuer like Electronic Arts, the absolute share count is modest and the filing indicates the trades were pre-planned, which typically reduces signalling of contemporaneous negative inside information. No options, grants, or additional compensatory actions are disclosed here.

Corporate Governance Expert

TL;DR: Compliance-adherent filing; disclosure shows use of a 10b5-1 plan and attorney-in-fact signature.

The Form 4 confirms the use of a 10b5-1 trading plan (established 08/02/2024) and is signed by an attorney-in-fact, indicating procedural compliance with Section 16 reporting. The filing lists remaining beneficial ownership (55,592 shares) and provides weighted average and actual price ranges for the sales. There are no indications of amendments, related party transactions, or derivative activity in this submission.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Miele Laura

(Last) (First) (Middle)

209 REDWOOD SHORES PARKWAY

(Street)

REDWOOD CITY CA 94065

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
ELECTRONIC ARTS INC. [ EA ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	President of EA Entertainment

3. Date of Earliest Transaction (Month/Day/Year)
09/02/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/02/2025		S		100(1)	D	$170.05	57,992	D
Common Stock	09/02/2025		S		1,900(1)	D	$171.5583(2)	56,092	D
Common Stock	09/02/2025		S		500(1)	D	$172.5358(3)	55,592	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. This sale was effected pursuant to a 10b5-1 trading plan established by Ms. Miele on August 2, 2024.

2. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $171.15 to $171.97. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price.

3. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $172.15 to $172.96. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price.

	/s/ Deborah Berenjfoorosh, Attorney-in-Fact For: Laura Miele	09/02/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transactions did Laura Miele report for EA on 09/02/2025?

Ms. Miele reported three sales totaling 2,500 shares on 09/02/2025: 100 shares at $170.05 (WAP), 1,900 shares at $171.5583 (WAP), and 500 shares at $172.5358 (WAP).

Were the EA insider sales part of a pre-arranged trading plan?

Yes. The filing states the sales were effected pursuant to a 10b5-1 trading plan established August 2, 2024.

How many EA shares does Laura Miele beneficially own after these transactions?

Following the reported transactions, Ms. Miele beneficially owned 55,592 shares of Electronic Arts common stock.

Does the Form 4 report any derivative or option activity for Laura Miele?

No. Table II (derivative securities) shows no reported derivative or option transactions in this filing.

Who signed the Form 4 on behalf of Laura Miele?

The form is signed by Deborah Berenjfoorosh, Attorney-in-Fact, for Laura Miele, dated 09/02/2025.