[Form 4] e.l.f. Beauty, Inc. Insider Trading Activity

Rhea-AI Filing Summary

The reporting person, Tiffany F. Daniele, a director of e.l.f. Beauty, Inc. (ELF), was granted 1,203 restricted stock units (RSUs) on 08/21/2025 that vest into one share per RSU. The reported transaction was recorded as an acquisition at no cash price, and after the grant the reporting person beneficially owns 6,837 shares (which includes the 1,203 RSUs).

The Form 4 was filed individually and signed by an attorney-in-fact on behalf of the reporting person. The filing discloses only the RSU grant and does not include any derivative transactions, cash purchases, sales, exercise activity, or additional details about vesting schedule or restrictions.

Insights

Corporate Governance Expert

TL;DR: Routine equity compensation grant to a director increases beneficial ownership modestly; no sales or exercise activity reported.

This Form 4 discloses a standard grant of 1,203 RSUs to a director, which will convert one-for-one into common shares upon vesting and raises reported beneficial ownership to 6,837 shares. The filing is informational for tracking insider alignment with shareholders but contains no details on vesting timing or performance conditions, limiting assessment of retention or incentive effects. No derivative activity or dispositions were reported, and the acquisition was recorded at $0, consistent with typical restricted equity awards.

Securities Analyst

TL;DR: Non-cash RSU grant reported; immaterial to company capital structure but relevant for insider ownership tracking.

The transaction code shows an acquisition of RSUs rather than a market purchase, indicating compensation-based issuance. The incremental 1,203 shares are small relative to e.l.f. Beauty's public float (not stated here), so the direct market-impact is likely minimal. The Form 4 does not provide vesting dates or additional grants, so investors should view this as a routine director equity award rather than a signal of material change.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Daniele Tiffany F.

(Last) (First) (Middle)

C/O E.L.F. BEAUTY, INC.

570 10TH STREET

(Street)

OAKLAND CA 94607

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
e.l.f. Beauty, Inc. [ ELF ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
08/21/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/21/2025		A		1,203(1)	A	$0	6,837(2)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Grant of Restricted Stock Units ("RSUs"). The Reporting Person is entitled to receive one (1) share of common stock for each one (1) RSU upon the vesting thereof.

2. Includes 1,203 RSUs.

	/s/ Scott K. Milsten, Attorney-in-Fact for Tiffany F. Daniele	08/25/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did the Form 4 for e.l.f. Beauty (ELF) report?

The Form 4 reports a grant of 1,203 restricted stock units (RSUs) to director Tiffany F. Daniele on 08/21/2025, increasing her beneficial ownership to 6,837 shares.

Was any cash paid for the shares reported on the ELF Form 4?

No; the transaction is reported with a price of $0, indicating a non-cash RSU award rather than a market purchase.

Does the Form 4 for ELF show any stock sales or option exercises by the reporting person?

No; the filing discloses only the RSU grant and shows no sales, dispositions, or derivative exercises.

Is the vesting schedule for the 1,203 RSUs disclosed in the ELF Form 4?

No; the Form 4 states these are RSUs convertible one-for-one into shares but does not disclose vesting dates or conditions.

Who signed the ELF Form 4 filing?

The filing was signed by Scott K. Milsten, Attorney-in-Fact for Tiffany F. Daniele on 08/25/2025.