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ELF insider Lauren Cooks Levitan exercises options and sells shares

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

e.l.f. Beauty, Inc. (ELF) director Lauren Cooks Levitan reported an insider equity transaction. On 11/24/2025, she exercised a stock option for 2,600 shares of common stock at an exercise price of $8.23 per share, acquiring those shares. On the same date, she sold 2,600 shares of common stock at a weighted average price of $71.7074 per share and an additional 1,160 shares at $71.6312 per share in open-market transactions. After these moves, she beneficially owned 11,550 shares of e.l.f. Beauty common stock, which includes 1,203 restricted stock units.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Levitan Lauren Cooks

(Last) (First) (Middle)
C/O E.L.F. BEAUTY, INC.
601 12TH STREET, SUITE 1400

(Street)
OAKLAND CA 94607

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
e.l.f. Beauty, Inc. [ ELF ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
11/24/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock, $0.01 par value 11/24/2025 M 2,600 A $8.23 15,310(1) D
Common Stock, $0.01 par value 11/24/2025 S 2,600 D $71.7074(2) 12,710(1) D
Common Stock, $0.01 par value 11/24/2025 S 1,160 D $71.6312 11,550(1) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option (Right to Buy) $8.23 11/24/2025 M 2,600 06/23/2021 08/09/2026 Common Stock 2,600 $0 7,714 D
Explanation of Responses:
1. Includes 1,203 restricted stock units.
2. The transaction was executed in multiple trades in prices ranging from $71.68 to $71.76, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting person hereby undertakes to provide to the Securities and Exchange Commission staff, the Issuer, or a security holder of the Issuer, upon request, full information regarding the number of shares sold at each respective price within the range set forth in this footnote.
/s/ Scott K. Milsten, Attorney-in-Fact for Lauren Cooks Levitan 11/26/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did e.l.f. Beauty (ELF) report for Lauren Cooks Levitan?

Director Lauren Cooks Levitan reported exercising a stock option for 2,600 shares of e.l.f. Beauty common stock and selling a total of 3,760 shares of common stock on 11/24/2025.

At what prices were the e.l.f. Beauty (ELF) shares bought and sold in this Form 4?

The stock option was exercised at $8.23 per share. Shares were sold at a weighted average price of $71.7074 per share for 2,600 shares and $71.6312 per share for 1,160 shares.

How many e.l.f. Beauty (ELF) shares does Lauren Cooks Levitan own after the reported transactions?

Following the reported transactions, Lauren Cooks Levitan beneficially owns 11,550 shares of e.l.f. Beauty common stock, including 1,203 restricted stock units.

What type of derivative security was involved in the e.l.f. Beauty (ELF) Form 4 filing?

The derivative security was a stock option (right to buy) for 2,600 shares of e.l.f. Beauty common stock with an exercise price of $8.23 per share, originally exercisable from 06/23/2021 and expiring on 08/09/2026.

What does the weighted average sale price mean in the e.l.f. Beauty (ELF) Form 4?

The filing states that the $71.7074 price reflects a weighted average of multiple trades executed between $71.68 and $71.76 per share, and that detailed trade information is available upon request.

What is Lauren Cooks Levitan’s relationship to e.l.f. Beauty (ELF)?

Lauren Cooks Levitan is reported as a director of e.l.f. Beauty, Inc. in this Form 4 filing.

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Household & Personal Products
Perfumes, Cosmetics & Other Toilet Preparations
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