STOCK TITAN
  1. Home
  2. Sec-filings
  3. EQH
  4. [Form 4] Equitable Holdings, Inc. Insider Trading Activity

Equitable Holdings (EQH) CEO Mark Pearson reports planned stock trades

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Equitable Holdings, Inc. President and CEO Mark Pearson reported a planned stock transaction involving option exercises and share sales. On 12/18/2025, he exercised employee stock options covering 27,200 shares of common stock at an exercise price of $23.18 per share and acquired those shares. The same day, he sold 39,700 shares of common stock in market transactions at a weighted average price of $47.8757 per share.

After these transactions, Pearson beneficially owned 665,445.01 shares of Equitable Holdings common stock in direct form, a figure that includes Restricted Stock Units and 11,011 shares acquired under the Employee Stock Purchase Plan. Following the option exercise, he held 190,400 employee stock options. The filing notes that the option exercise and related sale activity were effected under a Rule 10b5-1 trading plan adopted on May 16, 2025.

Positive

  • None.

Negative

  • None.
Insider Pearson Mark
Role President and CEO
Sold 39,700 shs ($1.90M)
Type Security Shares Price Value
Exercise Employee Stock Option (right to buy) 27,200 $0.00 --
Exercise Common Stock 27,200 $23.18 $630K
Sale Common Stock 39,700 $47.8757 $1.90M
Holdings After Transaction: Employee Stock Option (right to buy) — 190,400 shares (Direct); Common Stock — 705,145.01 shares (Direct)
Footnotes (1)
  1. The sales reported and options exercised on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 16, 2025. Includes Restricted Stock Units and 11,011 shares acquired under the Employee Stock Purchase Plan. This transaction was executed in multiple trades at prices ranging from $47.4400 to $48.3900 The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was affected. Grant of employee stock option under the Issuer's 2019 Omnibus Incentive Plan exempt under Rule 16b-3. The options vested in three installments beginning on February 26, 2021.
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
 Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Pearson Mark
(Last) (First) (Middle)
C/O EQUITABLE HOLDINGS, INC.
1345 AVENUE OF THE AMERICAS
(Street)
NEW YORK NY 10105
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Equitable Holdings, Inc. [ EQH ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
President and CEO
3. Date of Earliest Transaction (Month/Day/Year)
12/18/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 12/18/2025 M 27,200(1) A $23.18 705,145.01(2) D
Common Stock 12/18/2025 S 39,700(1) D $47.8757(3) 665,445.01(2) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (right to buy) $23.18 12/18/2025 M 27,200(1) (4) 02/26/2030 Common Stock 27,200 $0 190,400 D
Explanation of Responses:
1. The sales reported and options exercised on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 16, 2025.
2. Includes Restricted Stock Units and 11,011 shares acquired under the Employee Stock Purchase Plan.
3. This transaction was executed in multiple trades at prices ranging from $47.4400 to $48.3900 The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was affected.
4. Grant of employee stock option under the Issuer's 2019 Omnibus Incentive Plan exempt under Rule 16b-3. The options vested in three installments beginning on February 26, 2021.
Remarks:
/s/ Swathi Padmanabhan as attorney-in-fact for Mark Pearson 12/19/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did Equitable Holdings (EQH) report for its CEO?

Equitable Holdings (EQH) reported that President and CEO Mark Pearson exercised employee stock options for 27,200 shares of common stock at an exercise price of $23.18 per share and, on the same day, sold 39,700 shares of common stock in market transactions.

At what prices did the Equitable Holdings (EQH) CEO exercise and sell shares?

The CEO exercised employee stock options at an exercise price of $23.18 per share and sold common shares at a weighted average price of $47.8757 per share, with individual trade prices ranging from $47.4400 to $48.3900.

How many Equitable Holdings (EQH) shares does the CEO own after the reported Form 4 transactions?

Following the reported transactions, President and CEO Mark Pearson beneficially owned 665,445.01 shares of Equitable Holdings common stock in direct form, including Restricted Stock Units and 11,011 shares acquired under the Employee Stock Purchase Plan.

How many employee stock options does the Equitable Holdings (EQH) CEO hold after the transaction?

After exercising options on 12/18/2025 for 27,200 shares, the CEO held 190,400 employee stock options, each with a conversion or exercise price of $23.18 and an expiration date of 02/26/2030.

Was the Equitable Holdings (EQH) CEO’s trade made under a Rule 10b5-1 plan?

Yes. The filing states that the option exercises and related sales were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 16, 2025, indicating the trades were pre-arranged under that plan.

What role does Mark Pearson hold at Equitable Holdings (EQH)?

Mark Pearson is identified in the filing as both a Director and an Officer of Equitable Holdings, Inc., serving as President and CEO.