[144] ETSY INC SEC Filing

Rhea-AI Filing Summary

Form 144 notice for ETSY Inc. (ETSY) reporting a proposed sale of 150,000 common shares through UBS Financial Services on 09/29/2025 with an aggregate market value of $10,875,000. The shares to be sold were acquired on 09/29/2025 by exercise of stock options from the issuer and paid in cash. The filing lists total company shares outstanding of 99,108,568 and names NASDAQ as the exchange.

The notice also discloses multiple prior sales by the same person in the past three months: 21666 on 07/01/2025, 140,000 on 07/24/2025, 21666 on 08/01/2025, 21666 on 09/02/2025, 65,000 on 09/08/2025 and 70,000 on 09/18/2025, with gross proceeds reported for each sale. The form includes the standard representation that the seller is not aware of any undisclosed material adverse information.

Positive

• Required disclosure provided with broker, share amounts, acquisition method and sale date, meeting Rule 144 information standards
• Acquisition by exercise of options and cash payment are explicitly stated, clarifying the source and funding of the shares

Negative

• Substantial insider selling recently: prior reported sales in the last three months total 339,998 shares, indicating significant insider liquidity
• No 10b5-1 plan date provided in the remarks section, so it is not clear whether sales were pre-planned under a trading plan

Insights

Securities Analyst

TL;DR: Insider plans to sell 150,000 shares acquired by option exercise; multiple recent insider sales disclosed.

The filing documents a proposed sale of 150,000 ETSY common shares through UBS on 09/29/2025, acquired the same day via option exercise and paid in cash. The notice also lists six prior sales totaling 339,998 shares during the past three months with stated gross proceeds. For investors, this is a disclosure of insider liquidity activity rather than operational results; the filing contains no forward-looking or operational details.

Corporate Governance Expert

TL;DR: Proper Rule 144 disclosure filed showing planned sale and recent sales; form contains standard signatory representation.

The Form 144 provides required details: class of security, broker, sale date, acquisition method (option exercise), payment type (cash) and outstanding share count. It includes a declaration that the seller is unaware of undisclosed material adverse information. No plan-adoption date or 10b5-1 specifics are provided in the remarks section. This is a routine insider sale notice with compliance-centric information.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	UBS Financial Services, Inc. 11 Madison Avenue 4th Floor New York NY 10010	150000	10875000.00	99108568	09/29/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	09/29/2025	Exercise of Stock Options	Issuer			150000	09/29/2025	CASH

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Josh Silverman 117 ADAMS STREET Brooklyn NY 11201	Common	07/01/2025	21666	1112906.59
Josh Silverman 117 ADAMS STREET Brooklyn NY 11201	Common	07/24/2025	140000	9100000.00
Josh Silverman 117 ADAMS STREET Brooklyn NY 11201	Common	08/01/2025	21666	1273172.16
Josh Silverman 117 ADAMS STREET Brooklyn NY 11201	Common	09/02/2025	21666	1118125.93
Josh Silverman 117 ADAMS STREET Brooklyn NY 11201	Common	09/08/2025	65000	3737500.00
Josh Silverman 117 ADAMS STREET Brooklyn NY 11201	Common	09/18/2025	70000	4550000.00

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the ETSY (ETSY) Form 144 filed disclose?

The form discloses a proposed sale of 150,000 ETSY common shares through UBS on 09/29/2025, acquired via stock option exercise and paid in cash.

Who is the broker handling the proposed ETSY share sale?

The broker listed is UBS Financial Services, Inc., 11 Madison Avenue, New York, NY.

How many ETSY shares were outstanding according to the filing?

The filing reports 99,108,568 shares outstanding.

What prior insider sales are disclosed in this Form 144?

Six prior sales are listed totaling 339,998 shares on dates between 07/01/2025 and 09/18/2025, with gross proceeds reported for each sale.

Was the acquisition of the shares to be sold a gift or purchase?

The acquisition is reported as an exercise of stock options from the issuer, not a gift; payment was made in cash on 09/29/2025.