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[Form 4] Etsy, Inc. Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Insider sales reported by Etsy officer under a pre-established plan. The filing shows Kruti Patel Goyal, President & Chief Growth Officer of Etsy, sold shares pursuant to a Rule 10b5-1 trading plan adopted on May 8, 2025. On 08/07/2025 the filing reports sales of 2,243 shares at a weighted average price of $58.86 (transactions ranged $58.10–$59.095) and 9,701 shares at a weighted average price of $59.42 (transactions ranged $59.11–$59.965).

The disclosure lists direct beneficial ownership figures of 57,230 and 47,529 shares following the reported sales and an indirect holding of 36,725 shares held via a GRAT. No derivative securities are reported in Table II.

Positive

  • Sales executed under a documented Rule 10b5-1 trading plan adopted May 8, 2025
  • Filing discloses weighted average price ranges and per-transaction details
  • No derivative securities reported in Table II

Negative

  • Reporting person sold a total of 11,944 shares on 08/07/2025
  • Direct beneficial ownership levels were reduced to 57,230 and 47,529 shares as shown in the filing

Insights

TL;DR: Officer sold 11,944 shares under a 10b5-1 plan; filings show direct and indirect holdings and no derivatives.

The Form 4 discloses two sets of sales executed on 08/07/2025 under a Rule 10b5-1 plan adopted May 8, 2025, totaling 11,944 shares sold at weighted average prices around $58.86 and $59.42 with stated price ranges. The filing reports direct beneficial ownership balances (57,230 and 47,529 shares) after those sales and an indirect position of 36,725 shares via a GRAT. Table II shows no derivative positions. From a financial reporting perspective, these are routine insider-sale disclosures and provide clear execution and holding details for investor analysis.

TL;DR: Insider sales were made under a pre-established plan and the filing discloses an indirect GRAT holding; disclosure appears complete.

The report identifies the reporting person as President & Chief Growth Officer and documents sales pursuant to a Rule 10b5-1 trading plan. The filing explicitly states the weighted price ranges for the transactions and the presence of an indirect ownership stake held "By GRAT." No amendments or derivative transactions are reported. The disclosure provides the standard elements investors expect for insider transactions: plan adoption date, transaction dates, prices, amounts sold, and post-transaction holdings.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
PATEL GOYAL KRUTI

(Last) (First) (Middle)
C/O ETSY, INC.
117 ADAMS STREET

(Street)
BROOKLYN NY 11201

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ETSY INC [ ETSY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
President&Chief Growth Officer
3. Date of Earliest Transaction (Month/Day/Year)
08/07/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/07/2025 S(1) 2,243 D $58.86(2) 57,230 D
Common Stock 08/07/2025 S(1) 9,701 D $59.42(3) 47,529 D
Common Stock 36,725 I By GRAT
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 8, 2025.
2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $58.10 to $59.095, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $59.11 to $59.965, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
/s/ Jennifer Card, Attorney-in-Fact 08/08/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did the ETSY Form 4 filed by Kruti Patel Goyal disclose?

The filing discloses sales under a Rule 10b5-1 plan: 2,243 shares and 9,701 shares sold on 08/07/2025 with weighted average prices of $58.86 and $59.42, respectively.

Was the sale executed under a 10b5-1 trading plan for ETSY (ETSY)?

Yes. The sales were made pursuant to a Rule 10b5-1 trading plan adopted on May 8, 2025, per the filing.

How many shares does the filing show as indirectly owned by the reporting person for ETSY?

The Form 4 reports an indirect holding of 36,725 shares held via a GRAT.

What price ranges are reported for the ETSY insider sales?

The filing reports transaction price ranges of $58.10–$59.095 for one set of sales and $59.11–$59.965 for the other, with weighted averages shown.

Are there any derivative securities reported by the ETSY reporting person?

No. Table II lists no derivative securities acquired, disposed of, or beneficially owned in this filing.
Etsy Inc

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5.14B
97.45M
1.17%
132.45%
18.74%
Internet Retail
Services-business Services, Nec
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United States
BROOKLYN