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Etsy (NASDAQ: ETSY) director sells 300 shares under 10b5-1 plan

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Etsy Inc. director Marla J. Blow sold 300 shares of Etsy common stock in pre-arranged open-market transactions. On February 17, 2026, she completed two sales totaling 300 shares at reported prices of $44.63 and $45.72 per share. The filing notes that one reported price is a weighted average, with individual sale prices ranging from $44.27 to $45.22 per share. These transactions were executed under a Rule 10b5-1 trading plan adopted on August 21, 2025. After the sales, she directly owns 8,891 shares of Etsy common stock.

Positive

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Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Blow Marla J

(Last) (First) (Middle)
C/O ETSY, INC.
117 ADAMS STREET

(Street)
BROOKLYN NY 11201

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ETSY INC [ ETSY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
02/17/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 02/17/2026 S(1) 285 D $44.63(2) 8,906 D
Common Stock 02/17/2026 S(1) 15 D $45.72 8,891 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. These shares were sold pursuant to a 10b5-1 trading plan adopted by the Reporting Person on August 21, 2025.
2. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $44.27 to $45.22 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
/s/ Brittany Keen, Attorney-in-Fact 02/19/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What does the latest Etsy (ETSY) Form 4 filing show about insider activity?

The Form 4 shows director Marla J. Blow sold 300 Etsy shares in open-market trades. The transactions occurred on February 17, 2026 under a pre-arranged Rule 10b5-1 trading plan and reduced her direct holdings to 8,891 common shares.

How many Etsy (ETSY) shares did Marla J. Blow sell and at what prices?

Marla J. Blow sold a total of 300 Etsy common shares in two transactions. Reported sale prices were $44.63 and $45.72 per share, with one price representing a weighted average over multiple trades ranging between $44.27 and $45.22 per share.

Was the Etsy (ETSY) insider sale by Marla J. Blow under a 10b5-1 trading plan?

Yes, the reported Etsy share sales were made under a Rule 10b5-1 trading plan. The filing states the plan was adopted by Marla J. Blow on August 21, 2025, allowing pre-arranged, automated trades according to predetermined instructions.

How many Etsy (ETSY) shares does director Marla J. Blow own after the reported sale?

After the February 17, 2026 transactions, Marla J. Blow directly owns 8,891 Etsy common shares. Her reported ownership declined from 9,191 shares before the 300-share sale to this new post-transaction balance in direct holdings.

What type of transactions did Etsy (ETSY) director Marla J. Blow report in this Form 4?

The Form 4 reports open-market sales of Etsy common stock. Both transactions are coded as “S,” described as sales in open-market or private transactions, and involve non-derivative common stock held directly by the reporting person.
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