EverQuote (EVER) Chief Accounting Officer sells 363 shares at $20
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
EverQuote, Inc. Chief Accounting Officer Jon Ayotte reported an open-market sale of Class A Common Stock. On May 5, 2026, he sold 363 shares at $20.00 per share. Following this transaction, he directly held 83,938 shares of EverQuote Class A Common Stock.
The sale was effected under a pre-arranged Rule 10b5-1 trading plan adopted by the reporting person on August 11, 2025, indicating the trade was scheduled in advance rather than timed discretionarily.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 363 shares ($7,260)
Net Sell
1 txn
Insider
Ayotte Jon
Role
Chief Accounting Officer
Sold
363 shs ($7K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Class A Common Stock | 363 | $20.00 | $7K |
Holdings After Transaction:
Class A Common Stock — 83,938 shares (Direct, null)
Footnotes (1)
- [object Object]
Key Figures
Shares sold: 363 shares
Sale price: $20.00 per share
Shares owned after sale: 83,938 shares
+1 more
4 metrics
Shares sold
363 shares
Open-market sale on May 5, 2026
Sale price
$20.00 per share
Class A Common Stock transaction
Shares owned after sale
83,938 shares
Direct Class A Common Stock holdings post-transaction
Trading plan adoption date
August 11, 2025
Rule 10b5-1 plan governing the reported sale
Key Terms
Class A Common Stock, open-market sale, Rule 10b5-1 trading plan
3 terms
Class A Common Stock financial
"security_title: "Class A Common Stock""
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
open-market sale financial
"transaction_action: "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Rule 10b5-1 trading plan regulatory
"The sale was effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
FAQ
What did EverQuote (EVER) insider Jon Ayotte report in this Form 4?
He reported an open-market sale of EverQuote Class A Common Stock. On May 5, 2026, he sold 363 shares at $20.00 per share and remained the direct owner of 83,938 shares after the transaction.
Was Jon Ayotte’s EverQuote (EVER) stock sale made under a Rule 10b5-1 plan?
Yes. A footnote explains the sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 11, 2025, indicating the trade was pre-arranged under that plan.
What role does Jon Ayotte hold at EverQuote (EVER) according to this filing?
The filing identifies Jon Ayotte as an officer of EverQuote, Inc., serving as the company’s Chief Accounting Officer. He is not listed as a director or ten percent owner in the provided insider data.