Phoenix New Media (NYSE: FENG) CEO submits insider Form 3

Rhea-AI Filing Summary

Phoenix New Media Ltd director and Chief Executive Officer Sun Yusheng filed an initial Form 3, which is a statement of beneficial ownership for insiders. This filing lists the insider as a reporting person but shows no reported transactions or derivative positions in the data provided.

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SEC Form 3

FORM 3

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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1. Name and Address of Reporting Person^*

Sun Yusheng

(Last) (First) (Middle)

NO. 2-6 DAI KING STREET

TAI PO INDUSTRIAL ESTATE

(Street)

HONG KONG F4

(City) (State) (Zip)

2. Date of Event Requiring Statement (Month/Day/Year)
03/17/2026

3. Issuer Name and Ticker or Trading Symbol
Phoenix New Media Ltd [ FENG ]

4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

5. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4)	2. Amount of Securities Beneficially Owned (Instr. 4)	3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	4. Nature of Indirect Beneficial Ownership (Instr. 5)

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4)	2. Date Exercisable and Expiration Date (Month/Day/Year)		3. Title and Amount of Securities Underlying Derivative Security (Instr. 4)		4. Conversion or Exercise Price of Derivative Security	5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	6. Nature of Indirect Beneficial Ownership (Instr. 5)
	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

Remarks:

Exhibit 24 Power of Attorney.

No securities are beneficially owned.

	/s/ Yao Wang, Power of Attorney for: Sun Yusheng	03/17/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What does the Phoenix New Media (FENG) Form 3 filing by Sun Yusheng show?

The Form 3 filing identifies CEO and director Sun Yusheng as an insider of Phoenix New Media Ltd. It serves as an initial statement of beneficial ownership and, in the provided data, reports no transactions or derivative holdings for this reporting person.

Did Sun Yusheng buy or sell Phoenix New Media (FENG) shares in this Form 3?

No transactions are shown in this Form 3 data for Sun Yusheng. The transaction summary reports zero buys, zero sells, and no derivative exercises, indicating this filing functions purely as an initial ownership statement rather than documenting trading activity.

Does the Phoenix New Media (FENG) Form 3 indicate any derivative securities for the CEO?

The derivative section in the provided Form 3 data is empty for Sun Yusheng. The derivative summary shows zero derivative transactions and no remaining derivative positions, meaning no options or similar instruments are reported in this specific filing excerpt.

What is the role of Sun Yusheng at Phoenix New Media (FENG) according to the Form 3?

The Form 3 lists Sun Yusheng as both a director and an officer of Phoenix New Media Ltd. His officer title is Chief Executive Officer, confirming he is a key executive and board member subject to insider reporting obligations under U.S. securities regulations.

Does this Phoenix New Media (FENG) Form 3 filing suggest any change in ownership?

The provided Form 3 data does not indicate any change in ownership. It is an initial beneficial ownership statement with zero reported purchases, sales, or derivative exercises, so it does not reflect new trading activity or adjustments to previously reported positions.