Flowers Foods (FLO) Insider Sale: Cindy Cox Disposes 3,600 Shares

Rhea-AI Filing Summary

Cindy Cox, Chief Human Resources Officer of Flowers Foods, sold 3,600 shares of common stock on 09/09/2025 at $15 per share, reducing her direct holdings to 16,994 shares. The Form 4 discloses this single non-derivative sale and lists Stephanie B. Tillman as the filing agent who signed the form on 09/10/2025.

Positive

• Timely disclosure of the insider sale fulfilling Section 16 reporting requirements
• No derivatives or complex hedging transactions reported alongside the sale

Negative

• Insufficient context in the filing about the reason for the sale (none provided)
• Reduction in officer's direct holdings to 16,994 shares following the sale

Insights

Corporate Governance Expert

TL;DR: Insider sale disclosed; single routine transaction with limited disclosed context.

The filing reports a straightforward sale of 3,600 common shares by an officer, leaving 16,994 shares beneficially owned. There are no linked derivative transactions, no planned sale notation, and no explanation for the sale within the document. For governance review, the disclosure satisfies Section 16 reporting requirements but provides limited insight into timing or rationale.

Securities Analyst

TL;DR: Small-scale insider disposition; appears routine and unlikely to be material to holders.

The transaction is a direct sale coded as "S" on 09/09/2025 at a price of $15 per share. Post-transaction ownership of 16,994 shares is disclosed. Absent additional context such as size relative to total outstanding shares or a series of trades, this single Form 4 does not indicate a materially impactful change to insider alignment with shareholders.

Insider Trade Summary

Net Seller: 3,600 shares ($54,000)

Net Sell 1 txn

Insider Cox Cindy

Role Chief Human Resources Officer

Sold 3,600 shs ($54K)

Type	Security	Shares	Price	Value
Sale	Common Stock	3,600	$15.00	$54K

Holdings After Transaction: Common Stock — 16,994 shares (Direct)

Footnotes (1)

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Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Cox Cindy

(Last) (First) (Middle)

1919 FLOWERS CIRCLE

(Street)

THOMASVILLE GA 31757

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
FLOWERS FOODS INC [ FLO ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Human Resources Officer

3. Date of Earliest Transaction (Month/Day/Year)
09/09/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/09/2025		S		3,600	D	$15	16,994	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

	/s/ Stephanie B. Tillman, Agent	09/10/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Cindy Cox report on the Form 4 for FLO?

The Form 4 reports that Cindy Cox, Chief Human Resources Officer, sold 3,600 shares of Flowers Foods common stock on 09/09/2025 at $15 per share, leaving 16,994 shares beneficially owned.

When was the Form 4 filed and who signed it?

The filing shows the agent Stephanie B. Tillman signed the Form 4 on 09/10/2025.

Does the Form 4 show any derivative transactions for FLO insider?

No. Table II for derivative securities is blank and the filing discloses only a non-derivative sale of common stock.

Is there any indication the sale was part of a Rule 10b5-1 plan?

The filing does not indicate that the transaction was made pursuant to a Rule 10b5-1(c) plan; no such notation is provided.