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Freshpet director buys 1,000 shares at $64.92

A Freshpet, Inc. director increased his direct holding by 1,000 shares through an open-market purchase around $65.

(Neutral)
(Positive)
Form Type
4

Rhea-AI Filing Summary

Freshpet, Inc. (FRPT) director Walter N. George purchased 1,000 shares of Freshpet common stock on September 14, 2026 in an open-market or private transaction at a weighted average price of $64.92 per share, increasing his directly held stake to 51,746 shares. The purchases occurred in multiple trades between $64.76 and $65.06 per share, and no Rule 10b5-1 trading plan is reported.

Positive

  • None.

Negative

  • None.
Insider GEORGE WALTER N.
Role Director
Bought 1,000 shs ($65K)
Type Security Shares Price Value
Purchase Common Stock F1 1,000 $64.92 $65K
Holdings After Transaction: Common Stock — 51,746 shares (Direct)
Footnotes (1)
  1. F1. The price reported is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $64.76 to $65.06. The reporting person undertakes to provide to Freshpet, Inc., any security holders of Freshpet, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each price within the range set in this Form 4.
Shares purchased 1,000 shares Common stock bought on September 14, 2026
Weighted average purchase price $64.92 per share Open-market or private purchase on September 14, 2026
Post-transaction holdings 51,746 shares Common stock directly owned after the transaction
Price range of trades $64.76–$65.06 per share Range of prices for multiple purchase executions on September 14, 2026
Net buy shares 1,000 shares Net result of reported transactions in this Form 4
weighted average price financial
"The price reported is a <b>weighted average price</b>."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
multiple transactions financial
"These shares were purchased in <b>multiple transactions</b> at prices ranging"
open market or private transaction financial
"Purchase in <b>open market or private transaction</b>"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Freshpet (FRPT) report in this Form 4?

Freshpet reported that director Walter N. George purchased 1,000 shares of Freshpet common stock on September 14, 2026 in an open-market or private transaction, as disclosed in the Form 4.

At what price did the Freshpet (FRPT) director buy the shares?

The director bought the 1,000 shares at a weighted average price of $64.92 per share. The filing notes the shares were purchased in multiple transactions at prices ranging from $64.76 to $65.06.

How many Freshpet (FRPT) shares does the director hold after this transaction?

After the reported purchase, director Walter N. George directly holds 51,746 shares of Freshpet common stock, according to the Form 4 disclosure.

Was the Freshpet (FRPT) insider trade made under a Rule 10b5-1 plan?

No. The Form 4 indicates the Rule 10b5-1 checkbox is not marked, so no Rule 10b5-1 trading plan is reported for this 1,000-share purchase.

What does the price range mean in the Freshpet (FRPT) Form 4 footnote?

The footnote explains the reported price is a weighted average because the 1,000 shares were bought in multiple transactions between $64.76 and $65.06. The reporting person undertakes to provide full trade-by-trade details upon request.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
GEORGE WALTER N.

(Last)(First)(Middle)
C/O FRESHPET, INC.
1450 US-206

(Street)
BEDMINSTER NEW JERSEY 07921

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Freshpet, Inc. [ FRPT ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/14/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock09/14/2026P1,000A$64.92(1)51,746D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The price reported is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $64.76 to $65.06. The reporting person undertakes to provide to Freshpet, Inc., any security holders of Freshpet, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each price within the range set in this Form 4.
/s/ Lisa A. Alexander, as Attorney-in-Fact for the Reporting Person09/16/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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