Frontdoor COO sells 18,190 shares of stock

Frontdoor, Inc. executive Evan Iverson, SVP & Chief Operating Officer, reported a sale of 18,190 shares of common stock on August 10, 2026, in a sale categorized as an open market or private transaction at $85.50 per share.

Rhea-AI Filing Summary

Frontdoor, Inc. executive Evan Iverson, SVP & Chief Operating Officer, reported a sale of 18,190 shares of common stock on August 10, 2026, in a sale categorized as an open market or private transaction at $85.50 per share. Following this transaction, Iverson directly holds 214 shares, which the footnote states were acquired under the Frontdoor, Inc. Employee Stock Purchase Plan on June 30, 2026. The filing indicates the transaction was not made pursuant to a Rule 10b5-1 trading plan.

Insider Trade Summary

Net Seller: 18,190 shares

Net Sell 1 txn

Insider Iverson Evan

Role SVP & Chief Operating Officer

Sold 18,190 shs ($1.56M)

Type	Security	Shares	Price	Value
Sale	Common Stock F1	18,190	$85.50	$1.56M

Holdings After Transaction: Common Stock — 214 shares (Direct)

Footnotes (1)

1. F1. Includes 214 aggregate shares of the Company's common stock acquired under the Frontdoor, Inc. Employee Stock Purchase Plan on June 30, 2026.

Key Figures

Shares sold: 18,190 shares Sale price per share: $85.50 per share Shares held after transaction: 214 shares +1 more

4 metrics

Shares sold 18,190 shares Common stock sale on August 10, 2026

Sale price per share $85.50 per share Price for the 18,190 shares of common stock sold

Shares held after transaction 214 shares Direct holdings after sale; acquired under Employee Stock Purchase Plan

Net shares sold 18,190 shares Net sell direction from transaction summary

Key Terms

Sale in open market or private transaction, Employee Stock Purchase Plan, Rule 10b5-1 trading plan

3 terms

Sale in open market or private transaction financial

"Transaction code description: Sale in open market or private transaction"

Employee Stock Purchase Plan financial

"acquired under the Frontdoor, Inc. Employee Stock Purchase Plan on June 30, 2026"

An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.

Rule 10b5-1 trading plan regulatory

"The filing indicates the transaction was not made pursuant to a Rule 10b5-1 trading plan"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Evan Iverson report for FTDR?

Evan Iverson reported a sale of 18,190 shares of Frontdoor, Inc. (FTDR) common stock on August 10, 2026, at $85.50 per share, classified as an open market or private transaction.

How many Frontdoor (FTDR) shares does Evan Iverson hold after this Form 4?

After the reported sale, Evan Iverson directly holds 214 shares of Frontdoor common stock. A footnote explains these 214 shares were acquired under the Employee Stock Purchase Plan on June 30, 2026.

Was Evan Iverson’s FTDR stock sale under a Rule 10b5-1 trading plan?

The Form 4 indicates the transaction was not made pursuant to a Rule 10b5-1 trading plan, as the filing’s Rule 10b5-1 checkbox is not marked as affirmed for these trades.

What sale price was disclosed in Evan Iverson’s FTDR Form 4?

The Form 4 reports that Evan Iverson sold 18,190 shares of Frontdoor common stock at $85.50 per share. The transaction is described as a sale in an open market or private transaction.

What does the Form 4 footnote say about Evan Iverson’s remaining FTDR shares?

The footnote states that the 214 shares shown as held after the transaction are shares of Frontdoor common stock acquired under the Employee Stock Purchase Plan on June 30, 2026.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 08/12/2026 - 04:03 PM Accepted by SEC EDGAR 08/12/2026 - 04:03 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Iverson Evan

(Last) (First) (Middle)

3400 PLAYERS CLUB PARKWAY

(Street)

MEMPHIS TENNESSEE 38125

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Frontdoor, Inc. [ FTDR ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	SVP & Chief Operating Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/10/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/10/2026		S		18,190	D	$85.5	214(1)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Includes 214 aggregate shares of the Company's common stock acquired under the Frontdoor, Inc. Employee Stock Purchase Plan on June 30, 2026.

	/s/ Stephanie Delavale, as Attorney-In-Fact for Evan Iverson	08/12/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)