Frontdoor CLO sells 13,000 company shares

Rhea-AI Filing Summary

Frontdoor, Inc. senior vice president and chief legal officer Jeffrey Fiarman reported an open-market sale of 13,000 shares of common stock on August 10, 2026, at a weighted average price of $85.1103 per share across multiple trades priced between $84.565 and $86.000. Following this transaction, he directly holds 20,023 shares of Frontdoor common stock, which includes 180 shares acquired through the company’s 2019 Employee Stock Purchase Plan on June 30, 2026.

Insider Trade Summary

Net Seller: 13,000 shares

Net Sell 1 txn

Insider Fiarman Jeffrey

Role SVP & Chief Legal Officer

Sold 13,000 shs ($1.11M)

Type	Security	Shares	Price	Value
Sale	Common Stock F1, F2	13,000	$85.1103	$1.11M

Holdings After Transaction: Common Stock — 20,023 shares (Direct)

Footnotes (2)

1. F1. This transaction was executed in multiple trades at prices ranging from $84.565 to $86.000, inclusive. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
2. F2. Includes 180 aggregate shares of the Company's common stock acquired under the Frontdoor, Inc. 2019 Employee Stock Purchase Plan on June 30, 2026.

Key Figures

Shares Sold: 13,000 shares Weighted Average Sale Price: $85.1103 per share Trade Price Range: $84.565 to $86.000 per share +3 more

6 metrics

Shares Sold 13,000 shares Common stock sold by Jeffrey Fiarman on August 10, 2026

Weighted Average Sale Price $85.1103 per share Average price for 13,000 shares sold on August 10, 2026

Trade Price Range $84.565 to $86.000 per share Range of individual trade prices for the reported sale

Post-Transaction Holdings 20,023 shares Direct common stock holdings after the reported sale

ESPP Shares Included 180 shares Shares acquired under 2019 Employee Stock Purchase Plan on June 30, 2026

Rule 10b5-1 Status false Checkbox indicating sale was not reported under a 10b5-1 trading plan

Key Terms

weighted average sales price, Employee Stock Purchase Plan, Rule 10b5-1

3 terms

weighted average sales price financial

"The price reported above reflects the weighted average sales price."

Employee Stock Purchase Plan financial

"acquired under the Frontdoor, Inc. 2019 Employee Stock Purchase Plan"

An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.

Rule 10b5-1 regulatory

"The filing’s Rule 10b5-1 checkbox is marked false"

Rule 10b5-1 is a regulation that allows company insiders to buy or sell their shares at predetermined times, even if they have access to non-public information. It acts like setting a schedule in advance for transactions, helping prevent accusations of unfair trading. This rule provides a way for insiders to plan trades transparently, giving investors confidence that these transactions are not based on hidden information.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Frontdoor (FTDR) report for Jeffrey Fiarman?

Frontdoor (FTDR) reported that Jeffrey Fiarman, SVP & Chief Legal Officer, sold 13,000 shares of common stock on August 10, 2026 in an open-market transaction.

At what price did Jeffrey Fiarman sell Frontdoor (FTDR) shares?

Jeffrey Fiarman’s sale used a weighted average price of $85.1103 per share, with individual trades executed between $84.565 and $86.000 per share, according to the filing footnote.

How many Frontdoor (FTDR) shares does Jeffrey Fiarman hold after the sale?

After the transaction, Jeffrey Fiarman directly holds 20,023 shares of Frontdoor common stock, including 180 shares acquired under the 2019 Employee Stock Purchase Plan on June 30, 2026.

Was Jeffrey Fiarman’s Frontdoor (FTDR) share sale under a Rule 10b5-1 plan?

The filing’s Rule 10b5-1 checkbox is marked false, indicating the reported 13,000-share sale on August 10, 2026 was not designated as executed under a Rule 10b5-1 trading plan.

What type of transaction code was used for the Frontdoor (FTDR) insider sale?

The transaction is coded “S”, described as a sale in open market or private transaction, covering the disposition of 13,000 common shares by Jeffrey Fiarman on August 10, 2026.

What plan contributed to Jeffrey Fiarman’s remaining Frontdoor (FTDR) holdings?

His post-transaction holdings of 20,023 shares include 180 shares acquired through the Frontdoor, Inc. 2019 Employee Stock Purchase Plan on June 30, 2026, as noted in the filing footnote.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

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Available on EDGAR 08/12/2026 - 04:04 PM Accepted by SEC EDGAR 08/12/2026 - 04:04 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Fiarman Jeffrey

(Last) (First) (Middle)

3400 PLAYERS CLUB PARKWAY

(Street)

MEMPHIS TENNESSEE 38125

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Frontdoor, Inc. [ FTDR ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	SVP & Chief Legal Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/10/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/10/2026		S		13,000	D	$85.1103(1)	20,023(2)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. This transaction was executed in multiple trades at prices ranging from $84.565 to $86.000, inclusive. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

2. Includes 180 aggregate shares of the Company's common stock acquired under the Frontdoor, Inc. 2019 Employee Stock Purchase Plan on June 30, 2026.

	/s/ Stephanie Delavale, as Attorney-In-Fact for Jeffrey Fiarman	08/12/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)