STOCK TITAN

FitLife Brands (FTLF) grows 2025 sales but margins tighten and debt climbs

Filing Impact
(High)
Filing Sentiment
(Neutral)
Form Type
8-K

Rhea-AI Filing Summary

FitLife Brands reported strong 2025 revenue growth but weaker profitability. Full-year revenue rose to $81.5M from $64.5M, helped by the Irwin acquisition, while net income fell to $6.3M from $9.0M as margins and expenses pressured earnings.

Gross margin declined to 38.6% from 43.6%, and adjusted EBITDA was roughly flat at $14.0M. In Q4 2025, revenue grew 73% to $25.9M, but gross margin slipped to 34.5%. The company ended 2025 with a term loan of $39.1M, revolver borrowings of $5.6M, and cash of $1.6M, and is prioritizing debt reduction.

Management highlighted persistent demand weakness across most brands in early 2026, but noted rapid online growth for Irwin, particularly on Amazon, where annualized revenue has reached an estimated $9–10M run rate.

Positive

  • None.

Negative

  • Full-year net income fell from $9.0M to $6.3M and gross margin compressed from 43.6% to 38.6%, while year-end net debt reached approximately $43.1M, increasing financial risk alongside management’s acknowledgement of broad demand weakness into early 2026.

Insights

Revenue is growing via acquisition, but margins and leverage are key concerns.

FitLife lifted 2025 revenue to $81.5M, up 26%, with Irwin driving an 84% wholesale increase. However, gross margin fell to 38.6% and operating income declined to $10.1M, reflecting lower legacy margins and higher selling, G&A, and M&A costs.

Net income dropped to $6.3M from $9.0M, and adjusted EBITDA was flat at about $14.0M. The Irwin deal added intangibles and pushed total term debt to $39.1M plus a $5.6M revolver, leaving net debt near $43.1M at year end.

Management notes persistent softness across most brands in early 2026, even as Irwin’s Amazon sales ramp toward a $9–10M annual run rate. Future performance will depend on executing the outlined cost-efficiency and growth initiatives and on broader consumer spending trends discussed in the commentary.

Item 2.02 Results of Operations and Financial Condition Financial
Disclosure of earnings results, typically an earnings press release or preliminary financials.
Item 7.01 Regulation FD Disclosure Disclosure
Material non-public information disclosed under Regulation Fair Disclosure, often investor presentations or guidance.
Item 9.01 Financial Statements and Exhibits Exhibits
Financial statements, pro forma financial information, and exhibit attachments filed with this report.
Full-year revenue $81.5M Year ended December 31, 2025 vs $64.5M in 2024
Full-year net income $6.3M Year ended December 31, 2025 vs $9.0M in 2024
Full-year gross margin 38.6% 2025 gross margin vs 43.6% in 2024
Q4 2025 revenue $25.9M Quarter ended December 31, 2025, up 73% year over year
Adjusted EBITDA $14.0M Year ended December 31, 2025 vs $14.1M in 2024
Operating cash flow $7.4M Net cash provided by operating activities in 2025
Term loan balance $39.1M Outstanding term loan as of December 31, 2025
Revolver balance $5.6M Revolving line of credit outstanding at December 31, 2025
Adjusted EBITDA financial
"Adjusted EBITDA for the year ended December 31, 2025 was $14.0 million"
Adjusted EBITDA is a way companies measure how much money they make from their core operations, like running a business, by removing certain costs or income that aren’t part of regular business activities. It helps investors see how well a company is doing without distractions from unusual expenses or gains, making it easier to compare companies or track performance over time.
inventory step-up financial
"amortization of the inventory step-up related to the inventory acquired in the Irwin transaction"
contribution financial
"contribution, a non-GAAP financial measure which management defines as gross profit less advertising and marketing expenditures"
non-GAAP financial measures financial
"contain certain financial measures defined as “non-GAAP financial measures” by the SEC"
Non-GAAP financial measures are numbers companies use to show their financial performance that exclude certain expenses or income. They help investors see how the company might perform without one-time costs or other unusual items, giving a different perspective from official reports. However, since they can be adjusted, they don’t always tell the full story and should be looked at alongside standard financial figures.
term loan financial
"As of December 31, 2025, the Company had $39.1 million outstanding on its term loan"
A term loan is a type of loan that is borrowed for a set period of time, with a fixed schedule for repaying the money, usually in regular payments. It matters to investors because it represents a company's borrowing costs and financial stability; reliable repayment of these loans can indicate strong financial health, while difficulties may signal potential risks.
Revenue $81.5M +26% vs 2024
Net income $6.3M down from $9.0M in 2024
Diluted EPS $0.63 down from $0.91 in 2024
Adjusted EBITDA $14.0M slightly below $14.1M in 2024
Q4 2025 revenue $25.9M +73% vs Q4 2024
false 0001374328 0001374328 2026-04-01 2026-04-01
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549 
 
FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
Date of report (Date of earliest event reported): April 1, 2026
 
Commission File Number: 000-52369
 
FitLife Brands, Inc.
(Exact name of registrant as specified in its charter.)
 
Nevada
20-3464383
(State or other jurisdiction of incorporation
or organization)
(IRS Employer Identification No.)
 
5214 S. 136th Street, Omaha, Nebraska 68137
(Address of principal executive offices)
 
402-884-1894
(Registrant's Telephone number)
 
Not Applicable
(Former Name or Former Address, if Changed Since Last Report)
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
 
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
 
Securities registered pursuant to Section 12(b) of the Act:
 
Title of each class
Trading Symbol(s)
Name of exchange on which registered
Common Stock, par value $0.01 per share
FTLF
Nasdaq Capital Market
 
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (17 CFR 230.405) or Rule 12b-2 of the Securities Exchange Act of 1934 (17 CFR 240.12b-2)
Emerging growth company 
 
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
 
 

 
Item 2.02     Results of Operations and Financial Condition.
 
On April 1, 2026, FitLife Brands, Inc. (the “Company”) issued a press release announcing the Company’s financial results for the fiscal year ended December 31, 2025. A copy of the press release is attached to this Current Report on Form 8-K as Exhibit 99.1.
 
Item 7.01 Regulation FD Disclosure
 
See Item 2.02.
 
Disclaimer.
 
The information furnished pursuant to Item 2.02 and 7.01, including Exhibit 99.1, shall not be deemed to be “filed” for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended, and will not be incorporated by reference into any filing under the Securities Act of 1933, as amended, unless specifically identified therein as being incorporated therein by referenced.
 
Item 9.01 Financial Statements and Exhibits.
 
(d) Exhibits Index
 
Exhibit
No.
 
Description
99.1
 
Press Release issued by FitLife Brands, Inc., dated April 1, 2026
104
 
Cover Page Interactive Data File (embedded within the Inline XBRL document)
 
 

 
SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
 
 
FitLife Brands, Inc.
     
Date: April 1, 2026
By:
/s/ Dayton Judd
   
Dayton Judd
 
 
 

Exhibit 99.1

 

fitlifelogo.jpg

 

 

FitLife Brands Announces Fourth Quarter and Full-Year 2025 Results

 

OMAHA, NE – April 1, 2026 – FitLife Brands, Inc. (“FitLife” or the “Company”) (NASDAQ: FTLF), a provider of innovative and proprietary nutritional supplements and wellness products, today announced financial results for the fourth quarter and full year ended December 31, 2025.

 

Highlights for the fourth quarter ended December 31, 2025 include:

 

 

Total revenue was $25.9 million, an increase of 73% compared to the fourth quarter of 2024.

 

 

Wholesale revenue was $15.5 million, or 60% of total revenue, an increase of 213% compared to the fourth quarter of 2024.

 

 

Online revenue was $10.5 million, or 40% of total revenue, an increase of 4% compared to the fourth quarter of 2024.

 

 

Excluding the amortization of the inventory step-up related to the Irwin acquisition, gross margin was 37.0% compared to 41.4% during the fourth quarter of 2024, with the decline in gross margin primarily attributable to the acquisition of Irwin, which historically operated at a lower gross margin than Legacy FitLife.

 

 

Net income was $1.6 million compared to $2.1 million during the fourth quarter of 2024, with the decline driven primarily by transaction expense and amortization of the inventory step-up associated with the acquisition of Irwin.

 

 

Basic earnings per share and diluted earnings per share were $0.17 and $0.16, respectively, compared to $0.23 and $0.21 during the fourth quarter of 2024.

 

 

Adjusted EBITDA was $3.5 million, a 14% increase compared to the fourth quarter of 2024.

 

 

Sales of Irwin products on Amazon scaled from zero at the beginning of the quarter to approximately $0.5 million in the month of December; subsequent to the end of the fourth quarter, Irwin revenue on Amazon has continued to scale to approximately $0.8 million monthly.

 

Highlights for the year ended December 31, 2025 include:

 

 

The Company completed the acquisition of Irwin Naturals (“Irwin”) on August 8, 2025

 

 

Total revenue was $81.5 million, an increase of 26% compared to the prior year.

 

 

Wholesale revenue was $39.7 million, or 49% of total revenue, an increase of 84% compared to the prior year.

 

 

Online revenue was $41.8 million, or 51% of total revenue, a decrease of 3% compared to the prior year.

 

 

Excluding the amortization of the inventory step-up related to the Irwin acquisition, gross margin was 39.9% compared to 43.6% during 2024, with the decline in gross margin primarily attributable to the acquisition of Irwin, which historically operated at a lower gross margin than Legacy FitLife

 

 

Net income was $6.3 million compared to $9.0 million during 2024.

 

 

Basic earnings per share and diluted earnings per share were $0.68 and $0.63, respectively, compared to $0.98 and $0.91 during the prior year.

 

 

Adjusted EBITDA was $14.0 million compared to $14.1 million in the prior year.

 

 

The Company ended the year with $39.1 million outstanding on its term loan and $5.6 million outstanding on its revolving line of credit.

 

1

 

For the fourth quarter ended December 31, 2025, total revenue was $25.9 million, an increase of 73% compared to $15.0 million during the same period last year. Online revenue for the quarter was $10.5 million, an increase of 4% compared to the quarter ended December 31, 2024. Online revenue accounted for 40% and 67% of the Company’s total revenue during the quarters ended December 31, 2025 and 2024, respectively.

 

Wholesale revenue for the quarter ended December 31, 2025 was $15.5 million, more than tripling the $4.9 million from the same period last year. The Company’s recent acquisition of Irwin contributed $11.2 million of wholesale revenue for the quarter ended December 31, 2025, while Legacy FitLife wholesale revenue declined $0.7 million, or 14%, compared to the same period last year.  

 

For the year ended December 31, 2025, total revenue was $81.5 million, an increase of 26% compared to $64.5 million in the prior year. Online revenue for the full year was $41.8 million, a 3% decrease compared to $43.0 million in the prior year. Wholesale revenue for the full year was $39.7 million, an increase of 84% compared to $21.5 million in the prior year.

 

Gross margin for the quarter ended December 31, 2025 was 34.5% compared to 41.4% during the same period in the prior year. Gross margin for the quarter was adversely affected by $0.7 million of amortization of the inventory step-up related to the inventory acquired in the Irwin transaction. Excluding the amortization of the inventory step-up, gross margin for the quarter would have been 37.0%.  

 

Gross margin for the full year ended December 31, 2025 was 38.6% compared to 43.6% during the prior year. Gross margin was adversely affected by $1.0 million of amortization of the inventory step-up related to the inventory acquired in the Irwin transaction. Excluding the amortization of the inventory step-up, gross margin for fiscal 2025 would have been 39.9%

 

Net income for the fourth quarter of 2025 was $1.6 million compared to $2.1 million during the quarter ended December 31, 2024. Basic and diluted earnings per share were $0.17 and $0.16 respectively, compared to $0.23 and $0.21 during the fourth quarter of 2024.

 

Net income for the year ended December 31, 2025 was $6.3 million compared to $9.0 million during the prior year. Basic and diluted earnings per share decreased 31% to $0.68 and $0.63 earnings per share, respectively, when compared to the prior year.

 

Adjusted EBITDA for the quarter ended December 31, 2025 was $3.5 million, an increase of 14% compared to the same period in 2024. Adjusted EBITDA for the year ended December 31, 2025 was $14.0 million, a 1% decrease compared to $14.1 million during the prior year.

 

As of December 31, 2025, the Company had $39.1 million outstanding on its term loan and $5.6 million outstanding on the revolver, and cash of $1.6 million, or total net debt of approximately $43.1 million.

 

2

 

Performance of Brands

 

One of the primary metrics used by management to evaluate the performance of the Company’s brands is contribution, a non-GAAP financial measure which management defines as gross profit less advertising and marketing expenditures. Other companies may also report contribution as a performance metric, but their definition or calculation of contribution may differ from the Company’s. Management believes that contribution, as defined by the Company, is a particularly relevant performance metric since it incorporates the gross profit associated with a specific brand or collection of brands as well as the advertising and marketing expenditures associated with the same brand or brands. With limited exceptions, other operating expenses incurred by the Company are generally not allocable to a specific brand or collection of brands.

 

Legacy FitLife consists of thirteen brands, and Irwin consists of three brands. These collections of brands do not meet the definition of operating segments and are not managed as such.

 

Legacy FitLife

                                       

(Unaudited)

                                       
   

2024

   

2025

 
   

Q4

   

Q1

   

Q2

   

Q3

   

Q4

 

Wholesale revenue

    4,939       5,306       5,696       6,686       4,238  

Online revenue

    10,074       10,630       10,431       9,978       9,028  

Total revenue

    15,013       15,936       16,127       16,664       13,266  

Gross profit

    6,212       6,874       6,904       6,542       5,395  

Gross margin

    41.4 %     43.1 %     42.8 %     39.3 %     40.7 %

Advertising and marketing

    979       1,053       1,191       1,285       1,077  

Contribution

    5,233       5,821       5,713       5,257       4,318  

Contribution as a % of revenue

    34.9 %     36.5 %     35.4 %     31.5 %     32.5 %

 

For the fourth quarter of 2025, revenue for Legacy FitLife (which now includes MusclePharm as well as MRC) declined 12% compared to the same period last year due to declines in both online and wholesale revenue.

 

Online revenue decreased by 10% compared to the fourth quarter of 2024, primarily driven by lower online sales from MRC and MusclePharm, partially offset by higher online revenue from the other Legacy FitLife brands.  Wholesale revenue decreased 14% as compared to the fourth quarter of 2024.

 

3

 

Gross margin for Legacy FitLife decreased to 40.7% during the fourth quarter of 2025 compared to 41.4% during the fourth quarter of last year. Contribution as a percentage of revenue decreased to 32.5% compared to 34.9% during the fourth quarter of last year.

 

Irwin

               

(Unaudited)

               
   

2025

 
   

Q3

   

Q4

 

Wholesale revenue

    6,510       11,216  

Online revenue

    311       1,428  

Total revenue

    6,821       12,644  

Gross profit

    2,194       3,544  

Gross margin

    32.2 %     28.0 %

Advertising and marketing

    72       182  

Contribution

    2,122       3,362  

Contribution as % of revenue

    31.1 %     26.6 %

 

The fourth quarter of 2025 is the first full quarter of Irwin’s operating results since the Company acquired Irwin in August 2025. During the quarter, Irwin generated 89% of its revenue from the wholesale channel and 11% from online sales.

 

Online revenue during the quarter represents transactions through Irwin’s websites as well as through Amazon and other e-commerce platforms. The Company began selling Irwin products on Amazon in mid-October, and sales increased rapidly throughout the quarter to approximately $0.5 million in the month of December.

 

Normalizing for loss of the customers that occurred prior to the acquisition of Irwin by the Company, as well as for the results of Irwin’s CBD business, which the Company is in the process of exiting, total revenue for Irwin increased approximately 6% in the fourth quarter of 2025 compared to the fourth quarter of 2024.

 

Irwin generated gross margin of 28.0% and contribution as a percentage of revenue of 26.6% during the fourth quarter of 2025. Excluding amortization of the inventory step-up, Irwin’s gross margin and contribution as a percentage of revenue would have been 33.2% and 31.8%, respectively.  

 

4

 

FitLife Consolidated

                                       

(Unaudited)

                                       
   

2024

   

2025

 
   

Q4

   

Q1

   

Q2

   

Q3

   

Q4

 
                                         

Wholesale revenue

    4,939       5,306       5,696       13,196       15,454  

Online revenue

    10,074       10,630       10,431       10,289       10,456  

Total revenue

    15,013       15,936       16,127       23,485       25,910  

Gross profit

    6,212       6,874       6,904       8,736       8,939  

Gross margin

    41.4 %     43.1 %     42.8 %     37.2 %     34.5 %

Advertising and marketing

    979       1,053       1,191       1,357       1,259  

Contribution

    5,233       5,821       5,713       7,379       7,680  

Contribution as % of revenue

    34.9 %     36.5 %     35.4 %     31.4 %     29.6 %

 

For the Company overall, revenue for the fourth quarter of 2025 increased 73%, gross profit increased 44%, and contribution increased 47% compared to the fourth quarter of 2024.

 

Gross margin decreased to 34.5% compared to 41.4% during the fourth quarter of last year, with the decline in gross margin primarily attributable to the acquisition of Irwin, which historically operated at a lower gross margin than Legacy FitLife.

 

Contribution as a percentage of revenue decreased to 29.6% compared to 34.9% during the fourth quarter of last year. Excluding the impact of the amortization of the inventory step-up at Irwin, gross margin and contribution margin as a percentage of revenue would have been 37.0% and 32.2%, respectively, during the fourth quarter of 2025.

 

Management commentary

 

Dayton Judd, the Company’s Chairman and Chief Executive Officer, commented, “Other than at MRC, where revenue declined 15% over the course of the year, 2025 was a strong year for all of our brand groupings. Excluding MRC and MusclePharm, the other Legacy FitLife brands delivered organic growth of 6%. MusclePharm delivered organic growth of 5%, with growth in both the online and wholesale channels. And in its first full quarter of ownership, Irwin delivered organic growth of 6%.

 

“We began paying down debt during the fourth quarter, with a scheduled amortization payment of $1.5 million on the term loan and an additional $0.4 million reduction on our revolver. During the first quarter, we reduced the outstanding balance on the revolver further by approximately $1.4 million in addition to a scheduled amortization payment on the term loan of $1.5 million on March 31. We intend to continue allocating our available free cash flow to debt reduction.

 

5

 

“During our previous earnings call in November, I provided commentary about emerging weakness we were observing across our brand portfolio. During the first quarter of 2026, this weakness has persisted across most brands and channels. From a macro environment perspective, given the backdrop of economic and political volatility, we know there are broad-based consumer confidence concerns, particularly for discretionary products. Consumer sentiment remains near all-time lows, and consumer discretionary spending has been declining since late last year and is at the lowest level it has been in the past four years. However, we know there are some things we should be doing regardless of the economic environment to improve our performance.

 

“The Company is focused on five key initiatives that we anticipate will favorably impact revenue and cost in the future. These priorities are to (1) drive meaningful improvement in Irwin’s supply chain, (2) increase focus on new product development at Irwin, (3) drive awareness and demand generation for our products off-Amazon, (4) leverage Irwin’s sales team to cross-sell other FitLife products into the wholesale channel, and (5) reduce SG&A through operating efficiencies.

 

“Despite the weakness late in the fourth quarter and into the first quarter, I am encouraged by the continued growth of online revenue for Irwin, particularly on Amazon. We ended the fourth quarter at a run rate of approximately $0.5 million of revenue on Amazon from Irwin’s products. I am encouraged that growth has continued throughout the first quarter, with monthly revenue now approximately $0.8 million. In other words, in a few short months, this has become a business with roughly $9-10 million of annual revenue on a run rate basis, with margins higher than our traditional wholesale business. In addition, for a number of reasons, we believe there is the potential for additional long-term revenue and profit growth for Irwin products in this channel. The online growth we are experiencing at Irwin is encouraging, but at this point we are not able to determine whether it will fully or only partially offset the weakness we are experiencing elsewhere in our business.”

 

Earnings Conference Call

 

The Company will hold an investor conference call on Wednesday, April 1, 2026 at 4:30 pm ET. Investors interested in participating in the live call can dial (833) 492-0064 from the U.S. and provide the conference identification code of 115536. International participants can dial (973) 528-0163 and provide the same code.

 

About FitLife Brands

 

FitLife Brands is a developer and marketer of innovative and proprietary nutritional supplements and wellness products for health-conscious consumers. FitLife markets more than 500 different products online and through various retail locations. FitLife is headquartered in Omaha, Nebraska. For more information, please visit our website at www.fitlifebrands.com.

 

Forward-Looking Statements

 

Statements in this release that are forward-looking involve known and unknown risks and uncertainties, which may cause the Company's actual results in future periods to be materially different from any future performance that may be suggested in this news release. Such factors may include, but are not limited to, the ability of the Company to continue to grow revenue, and the Company's ability to continue to achieve positive cash flow given the Company's existing and anticipated operating and other costs. Many of these risks and uncertainties are beyond the Company's control. Reference is made to the discussion of risk factors detailed in the Company's filings with the Securities and Exchange Commission including its reports on Form 10-K and 10-Q. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the dates on which they are made.

 

6

 

 

FITLIFE BRANDS, INC.

CONSOLIDATED BALANCE SHEETS

(in thousands, except per share amounts)

 

   

December

31, 2025

   

December

31, 2024

 
                 

ASSETS:

               

CURRENT ASSETS

               

Cash and cash equivalents

  $ 1,646     $ 4,468  

Restricted cash

    -       52  

Accounts receivable, net of allowance for credit losses of $9 and $41, respectively

    8,765       1,626  

Inventories, net of allowance for obsolescence of $247 and $100, respectively

    21,324       11,074  

Prepaid expense and other current assets

    1,334       923  

Total current assets

    33,069       18,143  
                 

Property and equipment, net

    128       75  

Right of use asset

    682       412  

Intangibles, net of amortization of $499 and $152, respectively

    51,440       26,235  

Goodwill

    19,393       13,022  

Deferred tax asset

    1,525       644  

Other assets

    83       -  

TOTAL ASSETS

  $ 106,320     $ 58,531  
                 

LIABILITIES AND STOCKHOLDERS' EQUITY:

               

CURRENT LIABILITIES:

               

Accounts payable

  $ 6,911     $ 4,067  

Accrued expense

    5,429       684  

Income taxes payable

    1,704       1,415  

Product returns

    1,039       564  

Term loan – current portion

    6,094       4,500  

Lease liability – current portion

    433       81  

Total current liabilities

    21,610       11,311  
                 

Revolving line of credit

    5,600       -  

Term loan, net of current portion and unamortized deferred finance costs

    32,849       8,550  

Long-term lease liability, net of current portion

    272       331  

Derivative liability

    26       -  

Deferred tax liability

    2,324       2,213  

TOTAL LIABILITIES

    62,681       22,405  
                 

STOCKHOLDERS’ EQUITY:

               

Preferred stock, $0.01 par value, 10,000 shares authorized, none outstanding as of December 31, 2025 and 2024

    -       -  

Common stock, $0.01 par value, 120,000 shares authorized; 9,391 and 9,210 issued and outstanding as of December 31, 2025 and 2024

    94       92  

Additional paid-in capital

    32,213       31,129  

Retained earnings

    11,893       5,567  

Accumulated other comprehensive loss

    (561 )     (662 )

TOTAL STOCKHOLDERS' EQUITY

    43,639       36,126  

TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY

  $ 106,320     $ 58,531  

 

7

 

FITLIFE BRANDS, INC.

CONSOLIDATED STATEMENTS OF INCOME

(in thousands, except per share amounts)

 

   

Years ended December 31,

 
   

2025

   

2024

 
                 

Revenue

  $ 81,458     $ 64,469  

Cost of goods sold

    50,005       36,389  

Gross profit

    31,453       28,080  
                 

OPERATING EXPENSE:

               

Advertising and marketing

    4,860       4,626  

Selling, general and administrative

    14,036       9,972  

Merger and acquisition related

    2,075       255  

Depreciation and amortization

    420       108  

Total operating expense

    21,391       14,961  

OPERATING INCOME

    10,062       13,119  
                 

OTHER EXPENSE (INCOME)

               

Interest income

    (98 )     (69 )

Interest expense

    1,863       1,367  

Other expense

    49       -  

Foreign exchange loss (gain)

    19       (50 )

Total other expense, net

    1,833       1,248  

INCOME BEFORE INCOME TAX PROVISION

    8,229       11,871  
                 

PROVISION FOR INCOME TAXES

    1,903       2,887  
                 

NET INCOME

  $ 6,326     $ 8,984  
                 

NET INCOME PER SHARE

               

Basic

  $ 0.68     $ 0.98  

Diluted

  $ 0.63     $ 0.91  

Basic weighted average common shares

    9,347       9,197  

Diluted weighted average common shares

    9,977       9,898  

 

8

 

FITLIFE BRANDS, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS

(in thousands)

 

   

Years ended December 31,

 
   

2025

   

2024

 
                 

CASH FLOWS FROM OPERATING ACTIVITIES:

               

Net income

  $ 6,326     $ 8,984  

Adjustments to reconcile net income to net cash provided by operating activities:

               

Depreciation and amortization

    420       108  

Allowance for credit losses

    (32 )     24  

Allowance for inventory obsolescence

    147       (62 )

Stock-based compensation

    404       459  

Amortization of deferred finance costs

    40       41  

Write-off of deferred financing costs

    49       -  

Amortization of inventory step-up

    1,045       -  
                 

Changes in operating assets and liabilities:

               

Accounts receivable - trade

    210       361  

Inventories

    (582 )     (2,109 )

Deferred taxes

    (881 )     148  

Prepaid expense and other assets

    200       692  

Right of use asset

    242       90  

Accounts payable

    743       866  

Income taxes payable

    (54 )     634  

Lease liability

    (223 )     (107 )

Accrued liabilities and other liabilities

    (582 )     (512 )

Product returns

    (33 )     (7 )

Net cash provided by operating activities

    7,439       9,610  
                 

CASH FLOWS FROM INVESTING ACTIVITIES:

               

Cash paid for Irwin acquisition

    (42,500 )     -  

Purchase of property and equipment

    (42 )     (10 )

Net cash used in investing activities

    (42,542 )     (10 )
                 

CASH FLOWS FROM FINANCING ACTIVITIES:

               

Proceeds from exercise of stock options

    682       17  

Borrowings on 2025 term loan

    40,452       -  

Payments on 2025 term loan

    (1,523 )     -  

Payoff of 2023 term loans

    (10,875 )     -  

Payments on 2023 term loans

    (2,250 )     (7,000 )

Borrowings on line of credit

    5,600       -  

Net cash provided by (used in) financing activities

    32,086       (6,983 )
                 

Foreign currency impact on cash

    143       5  
                 

CHANGE IN CASH AND RESTRICTED CASH

    (2,874 )     2,622  

CASH AND RESTRICTED CASH, BEGINNING OF PERIOD

    4,520       1,898  

CASH AND CASH EQUIVALENTS, END OF PERIOD

  $ 1,646     $ 4,520  
                 

Supplemental cash flow disclosure

               

Cash paid for income taxes

  $ 2,362     $ 2,498  

Cash paid for interest, net of amounts capitalized

  $ 1,748     $ 1,361  
                 

Non-cash investing and financing activities

               

Addition to right-of-use assets from new operating lease liabilities

  $ -     $ 386  

 

9

 

Non-GAAP Financial Measures

 

The financial information included in this release and the presentation below contain certain financial measures defined as “non-GAAP financial measures” by the SEC, including non-GAAP EBITDA and non-GAAP adjusted EBITDA. These measures may be different from non-GAAP financial measures used by other companies. The presentation of this financial information, which is not prepared under any comprehensive set of accounting rules or principles, is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP. 

 

As presented below, non-GAAP EBITDA excludes interest, foreign currency gain/loss, income taxes, and depreciation and amortization. Adjusted non-GAAP EBITDA excludes, in addition to interest, foreign currency gain/loss, taxes, depreciation and amortization, equity-based compensation, M&A/integration expense, restructuring and non-recurring gains or losses. The Company believes the non-GAAP measures provide useful information to both management and investors by excluding certain expense and other items that may not be indicative of its core operating results and business outlook. The Company believes that the inclusion of non-GAAP measures in the financial presentation below allows investors to compare the Company’s financial results with the Company’s historical financial results and is an important measure of the Company’s comparative financial performance. 

 

The Company’s calculation of Adjusted EBITDA for the year ended December 31, 2025 and 2024 is as follows:

 

   

Year ended December 31,

 
   

2025

   

2024

 
   

(Unaudited)

   

(Unaudited)

 

Net income

  $ 6,326     $ 8,984  

Interest expense

    1,863       1,367  

Interest income

    (98 )     (69 )

Foreign exchange (gain) loss

    19       (50 )

Provision for income taxes

    1,903       2,887  

Depreciation and amortization

    420       108  

EBITDA

    10,433       13,227  

Non-cash and non-recurring adjustments

               

Stock-based compensation

    404       459  

Merger and acquisition related

    2,075       255  

Amortization of inventory step-up

    1,045       -  

Writeoff of deferred financing costs

    49       -  

Restructuring costs

    -       184  

Adjusted EBITDA

  $ 14,006     $ 14,125  

 

10

FAQ

How did FitLife Brands (FTLF) perform financially in 2025?

FitLife’s 2025 revenue increased to $81.5 million from $64.5 million, driven largely by the Irwin acquisition. Net income declined to $6.3 million from $9.0 million as gross margin fell and operating expenses, including M&A-related costs, increased.

What were FitLife Brands’ (FTLF) fourth-quarter 2025 results?

In Q4 2025, FitLife generated $25.9 million in revenue, up 73% from the prior year’s quarter. Gross profit was $8.9 million with a 34.5% gross margin, and net income totaled $1.6 million, below the $2.1 million earned in Q4 2024.

How did the Irwin acquisition impact FitLife Brands (FTLF) in 2025?

Irwin significantly boosted wholesale revenue, contributing $11.2 million in Q4 2025 and helping raise wholesale revenue to $39.7 million for the year. However, Irwin’s lower historical margins and inventory step-up amortization weighed on consolidated gross margin and profitability.

What is FitLife Brands’ (FTLF) leverage and cash position at year-end 2025?

As of December 31, 2025, FitLife had $39.1 million outstanding on its term loan, $5.6 million on its revolver, and cash of $1.6 million. Management describes total net debt at roughly $43.1 million and is directing free cash flow toward debt reduction.

What non-GAAP metrics did FitLife Brands (FTLF) report for 2025?

FitLife reported 2025 EBITDA of $10.4 million and adjusted EBITDA of $14.0 million, roughly flat versus $14.1 million in 2024. Adjustments included stock-based compensation, merger and acquisition expenses, inventory step-up amortization, and a write-off of deferred financing costs.

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