[144] Grocery Outlet Holding Corp. SEC Filing

Rhea-AI Filing Summary

Grocery Outlet Holding Corp. (GO) Form 144 filing discloses a proposed insider sale of common stock. The filer plans to sell 5,000 shares on 08/15/2025 through Fidelity Brokerage Services LLC at an aggregate market value of $91,192.02. The filing shows 98,103,295 shares outstanding. The securities to be sold were acquired as restricted stock vesting: 4,304 shares on 03/02/2022 and 696 shares on 03/02/2023, both received as compensation. The filing also reports a recent sale by the same person, Steve K. Wilson, of 20,000 shares on 08/08/2025 for gross proceeds of $384,038.94. The signer affirms no undisclosed material adverse information about the issuer.

Positive

• Insider sale disclosed under Rule 144, providing transparency about planned resale of restricted shares
• Acquisition history documented (restricted stock vesting on 03/02/2022 and 03/02/2023), clarifying provenance of securities
• Recent prior sale reported (20,000 shares on 08/08/2025 for $384,038.94), indicating consistent disclosure

Negative

• None.

Insights

Financial Analyst

TL;DR: Insider disclosed a planned, routine sale of vested restricted stock; recent larger sale occurred days earlier, likely liquidity-driven rather than company-changing.

The filing documents a standard Rule 144 notice for 5,000 shares valued at $91,192.02 to be sold on 08/15/2025, following a prior reported sale of 20,000 shares on 08/08/2025 generating $384,038.94. Acquisition history shows the shares originated from compensation through restricted stock vesting in 2022 and 2023. This disclosure is procedural and required for resale of restricted or control securities; it does not itself indicate undisclosed material developments. Investors should treat this as an insider liquidity event rather than a corporate operational signal, noting the signer acknowledges no undisclosed adverse information.

Corporate Governance Expert

TL;DR: Filing complies with Rule 144 disclosure requirements; documentation of vesting and past sale supports transparency.

The Form 144 provides requisite details: broker, share amounts, acquisition dates, nature of acquisition (restricted stock vesting), and a prior sale by the same person. The statement that the signer is unaware of undisclosed material adverse information is the standard attestation. From a governance perspective, the filing shows timely disclosure of insider sales and accurate provenance of shares, which aligns with good disclosure practice. There is no indication in the filing of governance irregularities or missing required information.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	5000	91192.02	98103295	08/15/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	03/02/2022	Restricted Stock Vesting	Issuer			4304	03/02/2022	Compensation
Common	03/02/2023	Restricted Stock Vesting	Issuer			696	03/02/2023	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Steve K. Wilson 5650 Hollis Street Emeryville CA 94608	Common	08/08/2025	20000	384038.94

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does Grocery Outlet (GO) Form 144 disclose about the planned sale?

The filing discloses a planned sale of 5,000 common shares on 08/15/2025 through Fidelity with an aggregate market value of $91,192.02.

Who is the seller named in the Form 144 for GO?

The recent sale listed in the filing was by Steve K. Wilson, who sold 20,000 shares on 08/08/2025 for $384,038.94.

How were the shares being sold acquired according to the filing?

The shares were acquired via restricted stock vesting: 4,304 shares on 03/02/2022 and 696 shares on 03/02/2023, both as compensation.

How many shares of GO are outstanding per the filing?

The filing reports 98,103,295 shares outstanding.

Does the filer assert any undisclosed material information about Grocery Outlet?

Yes. By signing the notice, the person represents they do not know of any material adverse information about the issuer that has not been publicly disclosed.