Hershey CEO delivers 6,649 shares for taxes

HERSHEY CO (HSY) reported that President and CEO Tanner Kirk had 6,649 shares of common stock withheld or delivered on September 18, 2026 to pay an option exercise price or tax liability, at a reported value of $169.79 per share.

Rhea-AI Filing Summary

HERSHEY CO (HSY) reported that President and CEO Tanner Kirk had 6,649 shares of common stock withheld or delivered on September 18, 2026 to pay an option exercise price or tax liability, at a reported value of $169.79 per share. Following this transaction, he directly holds 60,245.179 shares, which include 46.179 shares accumulated through a broker-administered dividend reinvestment program operating on terms similar to the company’s broad-based dividend reinvestment plan. No Rule 10b5-1 trading plan is reported.

Insider Trade Summary

Exercise Price or Tax Liability: 6,649 shares

Exercise Price or Tax Liability 1 txn

Insider Tanner Kirk

Role President and CEO

Type	Security	Shares	Price	Value
Exercise Price or Tax Liability	Common Stock F1	6,649	$169.79	$1.13M

Holdings After Transaction: Common Stock — 60,245.179 shares (Direct)

Footnotes (1)

1. F1. The total amount of securities reported as directly owned in Column 5 includes 46.179 shares, consisting of 13.332 shares acquired on March 16, 2026, 16.002 shares acquired on June 15, 2026, and 16.845 shares acquired on September 15, 2026, pursuant to a broker-administered dividend reinvestment program, which reinvests dividends on terms similar to the dividend reinvestment features of the broad-based dividend reinvestment plan available generally to Company stockholders.

Key Figures

Shares delivered/withheld for exercise price or tax liability: 6,649 shares Reported value per share in code F transaction: $169.79 per share Shares directly owned after transaction: 60,245.179 shares +4 more

7 metrics

Shares delivered/withheld for exercise price or tax liability 6,649 shares Code F transaction on September 18, 2026

Reported value per share in code F transaction $169.79 per share Applied to 6,649 shares in the September 18, 2026 transaction

Shares directly owned after transaction 60,245.179 shares Direct holdings following the September 18, 2026 disposition

Shares from dividend reinvestment program 46.179 shares Portion of direct holdings accumulated via broker-administered dividend reinvestment

Dividend reinvestment acquisitions on March 16, 2026 13.332 shares Acquired through broker-administered dividend reinvestment program

Dividend reinvestment acquisitions on June 15, 2026 16.002 shares Acquired through broker-administered dividend reinvestment program

Dividend reinvestment acquisitions on September 15, 2026 16.845 shares Acquired through broker-administered dividend reinvestment program

Key Terms

Payment of exercise price or tax liability by delivering or withholding securities, broker-administered dividend reinvestment program, broad-based dividend reinvestment plan, Common Stock

4 terms

Payment of exercise price or tax liability by delivering or withholding securities financial

"describes the code F transaction for 6,649 shares"

broker-administered dividend reinvestment program financial

"46.179 shares acquired pursuant to a broker-administered dividend reinvestment program"

broad-based dividend reinvestment plan financial

"features of the broad-based dividend reinvestment plan available generally"

Common Stock financial

"security title is reported as Common Stock"

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What transaction did Hershey (HSY) CEO Tanner Kirk report on this Form 4?

Tanner Kirk reported that 6,649 shares of Hershey common stock were delivered or withheld on September 18, 2026 to pay an option exercise price or tax liability, at a reported value of $169.79 per share, categorized as a code F transaction.

How many HSY shares does the Hershey CEO hold after this Form 4 transaction?

After the transaction, Tanner Kirk directly holds 60,245.179 shares of Hershey common stock. This total includes 46.179 shares acquired through a broker-administered dividend reinvestment program.

Was the HSY CEO’s Form 4 transaction a market sale or purchase?

No. The Form 4 classifies the transaction under code F as payment of an option exercise price or tax liability by delivering or withholding 6,649 shares, not as an open-market sale or purchase.

What price per share was used in the HSY CEO’s Form 4 code F transaction?

The filing reports a value of $169.79 per share for the 6,649 shares delivered or withheld in connection with payment of an option exercise price or tax liability.

Does the Hershey (HSY) CEO’s Form 4 indicate a Rule 10b5-1 trading plan?

No. The Form 4 indicates no Rule 10b5-1 trading plan; the document-level checkbox for such a plan is not marked as applicable to this transaction.

How were some of the HSY shares in the CEO’s holdings acquired?

A portion of the CEO’s directly owned shares, totaling 46.179 shares, was acquired through a broker-administered dividend reinvestment program that reinvests dividends on terms similar to Hershey’s broad-based dividend reinvestment plan.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/22/2026 - 05:45 PM Accepted by SEC EDGAR 09/22/2026 - 05:44 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Tanner Kirk

(Last) (First) (Middle)

19 E. CHOCOLATE AVENUE

(Street)

HERSHEY PENNSYLVANIA 17033

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
HERSHEY CO [ HSY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	President and CEO

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/18/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/18/2026		F		6,649	D	$169.79	60,245.179(1)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The total amount of securities reported as directly owned in Column 5 includes 46.179 shares, consisting of 13.332 shares acquired on March 16, 2026, 16.002 shares acquired on June 15, 2026, and 16.845 shares acquired on September 15, 2026, pursuant to a broker-administered dividend reinvestment program, which reinvests dividends on terms similar to the dividend reinvestment features of the broad-based dividend reinvestment plan available generally to Company stockholders.

	/s/ Kathleen S. Purcell, Agent for Kirk Tanner	09/22/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)