Ibotta CEO sells 39,103 shares in September trades

Ibotta CEO Bryan Leach exercised options and sold a net 39,103 Class A shares under a pre-arranged Rule 10b5-1 trading plan.

Rhea-AI Filing Summary

Ibotta, Inc. (IBTA) reported that CEO, President and 10% owner Bryan Leach exercised employee stock options and sold Class A Common Stock in early September 2026. On September 8, 2026 he exercised options to acquire 15,142 shares of Class A Common Stock at an exercise price of $3.99 per share, with all option shares fully vested and exercisable as of that date, and 18,141 options reported as remaining outstanding afterward. Also on September 8, 2026 he sold 7,503 shares at a weighted average price of $37.2537 per share and 26,497 shares at a weighted average price of $37.8305 per share in multiple transactions within stated price ranges. On September 9, 2026 he sold an additional 5,103 shares at a weighted average price of $37.7353 per share. The filing notes these transactions were effected pursuant to a Rule 10b5-1 trading plan established by Leach on March 5, 2026, and that certain reported securities are restricted stock units representing contingent rights to receive Class A shares, subject to vesting conditions.

Insider Trade Summary 10b5-1

Exercise and sale activity reported; no spread calculated

Exercise and Sale 5 txns

Insider Leach Bryan

Role CEO AND PRESIDENT

Sold 39,103 shs ($1.47M)

Approx. gross sale proceeds $1.47M

Approx. exercise cost $60K

Type	Security	Shares	Price	Value
Sale	Class A Common Stock F1, F5, F2	5,103	$37.7353	$193K
Exercise	Employee Stock Option (right to buy) F1, F6	15,142	$0.00	$0.00
Exercise	Class A Common Stock F1, F2	15,142	$3.99	$60K
Sale	Class A Common Stock F1, F3, F2	7,503	$37.2537	$280K
Sale	Class A Common Stock F1, F4, F2	26,497	$37.8305	$1.00M

Holdings After Transaction: Employee Stock Option (right to buy) — 18,141 contracts (Direct); Class A Common Stock — 823,886 shares (Direct)

Footnotes (6)

1. F1. The transactions reflected on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on March 5, 2026.
2. F2. Certain of these securities are restricted stock units ("RSUs"). Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock, subject to the applicable vesting schedule and conditions of each RSU.
3. F3. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $36.57 to $37.565 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
4. F4. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.58 to $38.325 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
5. F5. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.47 to $38.27 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
6. F6. All of the shares subject to the option are fully vested and exercisable as of the date hereof.

Key Figures

Shares sold (total): 39,103 shares Shares sold September 8, 2026 (block 1): 7,503 shares at $37.2537 per share Shares sold September 8, 2026 (block 2): 26,497 shares at $37.8305 per share +4 more

7 metrics

Shares sold (total) 39,103 shares Aggregate Class A shares sold on September 8–9, 2026

Shares sold September 8, 2026 (block 1) 7,503 shares at $37.2537 per share Weighted average price; multiple trades within a stated range

Shares sold September 8, 2026 (block 2) 26,497 shares at $37.8305 per share Weighted average price; multiple trades within a stated range

Shares sold September 9, 2026 5,103 shares at $37.7353 per share Weighted average price; multiple trades within a stated range

Options exercised 15,142 shares at $3.99 exercise price Employee stock option exercise on September 8, 2026

Remaining options 18,141 options at $3.99 Employee stock options outstanding after the reported exercise; expire January 16, 2027

Rule 10b5-1 plan adoption date March 5, 2026 Plan governing the reported transactions

Key Terms

Rule 10b5-1 trading plan, restricted stock units ("RSUs"), weighted average price, contingent right

4 terms

Rule 10b5-1 trading plan regulatory

"transactions were effected pursuant to a Rule 10b5-1 trading plan established"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

restricted stock units ("RSUs") financial

"Certain of these securities are restricted stock units ("RSUs"). Each RSU represents"

Restricted stock units (RSUs) are a company promise to give an employee shares of stock (or cash equivalent) in the future, but only after certain conditions—usually staying with the company for a set time or hitting performance goals—are met. Investors watch RSUs because when they vest they increase the number of shares outstanding and can lead insiders to sell shares, affecting share price, company dilution and the true cost of employee pay.

weighted average price financial

"The reported price in Column 4 is a weighted average price. These shares"

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

contingent right financial

"Each RSU represents a contingent right to receive one share of the Issuer's"

FAQ

What insider transactions did Ibotta (IBTA) report for CEO Bryan Leach in this Form 4?

The Form 4 reports that Bryan Leach exercised employee stock options for 15,142 shares of Class A Common Stock on September 8, 2026 and sold a total of 39,103 shares of Class A Common Stock on September 8 and 9, 2026.

Were Bryan Leach’s Ibotta (IBTA) share sales made under a Rule 10b5-1 plan?

Yes. A footnote states the reported transactions were effected pursuant to a Rule 10b5-1 trading plan that Bryan Leach established on March 5, 2026, indicating the trades followed a pre-arranged schedule.

What option exercise did Bryan Leach report for Ibotta (IBTA)?

On September 8, 2026, Bryan Leach exercised employee stock options to acquire 15,142 shares of Ibotta Class A Common Stock at an exercise price of $3.99 per share. A footnote explains all shares subject to the option were fully vested and exercisable as of that date.

How many Ibotta (IBTA) shares did Bryan Leach sell and at what prices?

Bryan Leach sold an aggregate of 39,103 Class A shares: 7,503 shares at a weighted average price of $37.2537, 26,497 shares at $37.8305, and 5,103 shares at $37.7353 per share, each representing multiple trades within disclosed price ranges.

Does Bryan Leach still hold Ibotta (IBTA) stock options after these transactions?

Yes. Following the reported option exercise, the Form 4 shows 18,141 employee stock options remaining outstanding, with an exercise price of $3.99 per share and an expiration date of January 16, 2027.

What does the Form 4 say about Ibotta (IBTA) restricted stock units held by Bryan Leach?

A footnote explains that certain reported securities are restricted stock units (RSUs), each representing a contingent right to receive one share of Ibotta’s Class A Common Stock, subject to applicable vesting schedules and conditions.

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Available on EDGAR 09/10/2026 - 05:10 PM Accepted by SEC EDGAR 09/10/2026 - 05:10 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Leach Bryan

(Last) (First) (Middle)

C/O IBOTTA, INC.

1400 16TH STREET, SUITE 600

(Street)

DENVER COLORADO 80202

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Ibotta, Inc. [ IBTA ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	CEO AND PRESIDENT

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/08/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	09/08/2026		M(1)		15,142	A	$3.99	862,989(2)	D
Class A Common Stock	09/08/2026		S(1)		7,503	D	$37.2537(3)	855,486(2)	D
Class A Common Stock	09/08/2026		S(1)		26,497	D	$37.8305(4)	828,989(2)	D
Class A Common Stock	09/09/2026		S(1)		5,103	D	$37.7353(5)	823,886(2)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Employee Stock Option (right to buy)	$3.99	09/08/2026		M(1)			15,142	(6)	01/16/2027	Class A Common Stock	15,142	$0	18,141	D

Explanation of Responses:

1. The transactions reflected on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on March 5, 2026.

2. Certain of these securities are restricted stock units ("RSUs"). Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock, subject to the applicable vesting schedule and conditions of each RSU.

3. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $36.57 to $37.565 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

4. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.58 to $38.325 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

5. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.47 to $38.27 per share. The Reporting Person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

6. All of the shares subject to the option are fully vested and exercisable as of the date hereof.

Remarks:

	/s/ David T. Shapiro, by power of attorney	09/10/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)