Incoming Inuvo (INUV) CEO outlines strategic vision in January 28 shareholder call

Rhea-AI Filing Summary

Inuvo, Inc. filed a current report describing a shareholder update call held on January 28, 2026. During this call, Robert C. Buchner, who becomes the company’s new Chief Executive Officer effective February 1, 2026, outlined his strategic priorities and vision for Inuvo’s next phase of growth.

The prepared remarks from this shareholder update are provided in a call script, which is included as an exhibit to the report and incorporated by reference for informational purposes. The company notes that this shareholder update material is being furnished under Regulation FD rather than formally filed under securities laws.

Insights

Equity and governance analyst

Inuvo highlights its incoming CEO’s strategy via a shareholder update call.

Inuvo used a shareholder teleconference to showcase the strategic vision of incoming CEO Robert C. Buchner, whose appointment is effective on February 1, 2026. This places formal emphasis on leadership transition and sets expectations for the company’s next phase of growth.

Because the details of Buchner’s strategic plan are contained in the call script exhibit, investors can review his priorities directly rather than rely on high-level summaries. The communication is furnished under Regulation FD, indicating a focus on broad, simultaneous disclosure without creating additional filing obligations under other securities laws.

The practical impact of this update depends on how closely Buchner’s stated priorities align with the company’s existing direction and how execution unfolds over future reporting periods. Subsequent periodic reports and public communications will show how this leadership transition influences operations and financial performance.

8-K Event Classification

2 items: 7.01, 9.01

2 items

Item 7.01 Regulation FD Disclosure Disclosure

Material non-public information disclosed under Regulation Fair Disclosure, often investor presentations or guidance.

Item 9.01 Financial Statements and Exhibits Exhibits

Financial statements, pro forma financial information, and exhibit attachments filed with this report.

Understanding 8-K Material Events →

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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported) January 28, 2026

INUVO, INC.

(Exact name of registrant as specified in its charter)

Nevada		001-32442		87-0450450
(State or other jurisdiction of incorporation)		(Commission File Number)		(IRS Employer Identification No.)

500 President Clinton Ave., Ste. 300,Little Rock, AR		72201
(Address of principal executive offices)		(Zip Code)

Registrant's telephone number, including area code (501) 205-8508 

 (Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 Securities registered pursuant to Section 12(b) of the Act:

Title of each class		Trading Symbol		Name of each exchange on which registered
Common Stock, $0.001 par value		INUV		NYSE American

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (17 CFR §230.405) or Rule 12b-2 of the Securities Exchange Act of 1934 (17 CFR §240.12b-2).

Emerging growth company  ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

Item 7.01 Regulation FD Disclosure.

On January 28, 2026, Inuvo, Inc. (“Inuvo” or the “Company”) held a shareholder update teleconference at 5:15 p.m. eastern time (the “Shareholder Update Call”), in which Robert C. Buchner, who is the Company’s new Chief Executive Officer, effective February 1, 2026, outlined his strategic priorities and vision for Inuvo’s next phase of growth.  A copy of the call script (“Shareholder Update Call Script”) is filed as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.

The information set forth in Item 7.01 of this Form 8-K shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific references in such a filing.

Item 9.01 Financial Statements and Exhibits.

(d) Exhibits.

Exhibit 99.1		Shareholder Update Call Script
Exhibit 104		Cover Page Interactive Data File (imbedded within the Inline XBRL document)

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	INUVO, INC.
Date: January 29, 2026	By:	/s/ Wallace D. Ruiz
		Wallace D. Ruiz, Chief Financial Officer

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FAQ

What did Inuvo, Inc. (INUV) disclose in this Form 8-K?

Inuvo disclosed that it held a shareholder update teleconference on January 28, 2026. The call featured incoming CEO Robert C. Buchner outlining his strategic priorities and vision for the company’s next phase of growth, with the full call script furnished as an exhibit.

Who is the new CEO of Inuvo, Inc. (INUV) and when is he effective?

Robert C. Buchner is Inuvo’s new Chief Executive Officer, effective February 1, 2026. He led the January 28, 2026 shareholder update call to present his strategic priorities and growth vision, signaling the leadership transition and its intended direction for the company.

What is included in Inuvo’s shareholder update call script exhibit?

The exhibit contains the full script of Inuvo’s January 28, 2026 shareholder update call. It captures remarks from incoming CEO Robert C. Buchner, including his strategic priorities and vision for the company’s next growth phase, allowing shareholders to review the prepared commentary in detail.

How is Inuvo’s shareholder update information treated under securities laws?

The shareholder update information is furnished under Regulation FD, not filed. Inuvo specifies that the Item 7.01 disclosure and call script are not deemed filed under Section 18 of the Exchange Act or incorporated into other securities filings, unless specifically referenced.

When did Inuvo, Inc. (INUV) hold its shareholder update teleconference?

Inuvo held its shareholder update teleconference on January 28, 2026 at 5:15 p.m. Eastern time. During this call, incoming CEO Robert C. Buchner outlined strategic priorities and his vision for the company’s next phase of growth, with the script later furnished as an exhibit.

Which exhibits accompany this Inuvo, Inc. Form 8-K filing?

The filing includes two exhibits: the shareholder update call script and an Inline XBRL cover page file. Exhibit 99.1 provides the detailed remarks from the January 28, 2026 call, while Exhibit 104 supplies the interactive data for the report’s cover page.