Inuvo CEO acquires 41,666 shares through stock grant

The transaction also included 12,024 shares delivered or withheld for payment of exercise price or tax liability.

Rhea-AI Filing Summary

Inuvo, Inc. Chief Executive Officer Robert C. Buchner exercised 41,666 restricted stock units on October 1, 2026, acquiring 41,666 shares of common stock. On the same date, 12,024 common shares were delivered or withheld for payment of exercise price or tax liability. His reported post-transaction balance was 83,334 restricted stock units. Each unit represents a contingent right to one common share, and the units vest 33.33% per year beginning on the first anniversary of the grant date.

Insider Trade Summary

41,666 shares exercised/converted

Exercise 3 txns

Insider Buchner Robert C.

Role Chief Executive Officer

Type	Security	Shares	Price	Value
Exercise	Restricted Stock Unit F1, F2	41,666	$0.00	$0.00
Exercise	Common Stock	41,666	$0.00	$0.00
Exercise Price or Tax Liability	Common Stock	12,024	$0.58	$7K

Holdings After Transaction: Restricted Stock Unit — 83,334 contracts (Direct); Common Stock — 32,642 shares (Direct)

Footnotes (2)

1. F1. Each restricted stock unit represents a contingent right to receive one share of Issuer's Common Stock.
2. F2. The restricted stock units become vested 33.33% per year beginning on the first anniversary of the date of grant.

Key Figures

Restricted stock units exercised: 41,666 units Common shares acquired: 41,666 shares Shares delivered or withheld: 12,024 shares +2 more

5 metrics

Restricted stock units exercised 41,666 units October 1, 2026

Common shares acquired 41,666 shares October 1, 2026

Shares delivered or withheld 12,024 shares For payment of exercise price or tax liability on October 1, 2026

Restricted stock units after transaction 83,334 units Reported post-transaction balance

Reported per-share price $0.58 per share For the 12,024 shares delivered or withheld

Key Terms

Restricted Stock Unit, contingent right, vested

3 terms

Restricted Stock Unit financial

"Each restricted stock unit represents a contingent right"

A restricted stock unit is a promise from a company to give an employee shares of stock after certain conditions are met, like staying with the company for a set amount of time. It’s like earning a bonus that turns into company stock once you’ve proven your commitment, making it a way to motivate and reward employees.

contingent right financial

"a contingent right to receive one share"

vested financial

"become vested 33.33% per year"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many INUV shares did CEO Robert C. Buchner acquire?

Robert C. Buchner acquired 41,666 shares of common stock on October 1, 2026, through the exercise of 41,666 restricted stock units. Each restricted stock unit represents a contingent right to receive one share of common stock.

How many shares were delivered or withheld in the INUV transaction?

12,024 shares were delivered or withheld on October 1, 2026, for payment of exercise price or tax liability.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 10/02/2026 - 05:43 PM Accepted by SEC EDGAR 10/02/2026 - 05:43 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Buchner Robert C.

(Last) (First) (Middle)

500 PRESIDENT CLINTON AVE.

SUITE 300

(Street)

LITTLE ROCK ARKANSAS 72201

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Inuvo, Inc. [ INUV ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
10/01/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	10/01/2026		M		41,666	A	$0.0000	44,666	D
Common Stock	10/01/2026		F		12,024	D	$0.58	32,642	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Unit	(1)	10/01/2026		M			41,666	(2)	09/30/2028	Common Stock	41,666	$0.0000	83,334	D

Explanation of Responses:

1. Each restricted stock unit represents a contingent right to receive one share of Issuer's Common Stock.

2. The restricted stock units become vested 33.33% per year beginning on the first anniversary of the date of grant.

	/s/ Robert C. Buchner	10/02/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)