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Kraft Heinz Board Member Offloads 25,000 Shares: Should Investors Be Concerned?

Filing Impact
(Moderate)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Kraft Heinz director Elio Leoni Sceti executed a significant insider transaction on June 17, 2025, selling 25,000 shares at a weighted average price of $25.9082 per share through a pre-arranged Rule 10b5-1 trading plan.

Following the transaction, Sceti's beneficial ownership consists of:

  • 65,000 shares held indirectly through Elma Investments Ltd. (controlled by Elma Trust, of which Sceti is a beneficiary)
  • 42,598 shares held directly

The sale was executed through multiple trades ranging from $25.75 to $26.10 per share. The transaction was reported via Form 4 filing, with the document signed by Heidi Miller through power of attorney on June 20, 2025.

Positive

  • None.

Negative

  • Director Elio Leoni Sceti sold 25,000 shares worth approximately $647,705 (at $25.91 average price) through a pre-planned 10b5-1 trading plan, retaining 107,598 shares through direct and indirect ownership
Insider Sceti Elio Leoni
Role Director
Sold 25,000 shs ($648K)
Type Security Shares Price Value
Sale Common Stock 25,000 $25.9082 $648K
holding Common Stock -- -- --
Holdings After Transaction: Common Stock — 65,000 shares (Indirect, See Footnote); Common Stock — 42,598 shares (Direct)
Footnotes (1)
  1. Effected pursuant to a pre-arranged trading plan established in accordance with Rule 10b5-1 of the Securities Act of 1934, as amended. This transaction was executed in multiple trades at a price ranging from $25.75 to $26.10. The price reported above reflects the weighted average sale price. Mr. Leoni Sceti hereby undertakes to provide upon request to the SEC Staff, the Issuer, or a stockholder of the Issuer full information regarding the number of shares and the price at which the transaction was effected. Shares owned directly by Elma Investments Ltd., which is wholly owned by Elma Trust. Mr. Leoni Sceti is a beneficiary of Elma Trust.
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Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
 Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Sceti Elio Leoni
(Last) (First) (Middle)
C/O THE KRAFT HEINZ COMPANY
ONE PPG PLACE, SUITE 3200
(Street)
PITTSBURGH PA 15222
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Kraft Heinz Co [ KHC ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
06/17/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 06/17/2025 S 25,000(1) D $25.9082(2) 65,000 I See Footnote(3)
Common Stock 42,598 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Effected pursuant to a pre-arranged trading plan established in accordance with Rule 10b5-1 of the Securities Act of 1934, as amended.
2. This transaction was executed in multiple trades at a price ranging from $25.75 to $26.10. The price reported above reflects the weighted average sale price. Mr. Leoni Sceti hereby undertakes to provide upon request to the SEC Staff, the Issuer, or a stockholder of the Issuer full information regarding the number of shares and the price at which the transaction was effected.
3. Shares owned directly by Elma Investments Ltd., which is wholly owned by Elma Trust. Mr. Leoni Sceti is a beneficiary of Elma Trust.
Remarks:
/s/ Heidi Miller, by Power of Attorney 06/20/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

How many KHC shares did Director Elio Leoni Sceti sell on June 17, 2025?

Director Elio Leoni Sceti sold 25,000 shares of KHC common stock on June 17, 2025, at a weighted average price of $25.9082 per share through a pre-arranged Rule 10b5-1 trading plan.

What is Elio Leoni Sceti's remaining KHC stock ownership after the June 2025 sale?

After the reported transaction, Elio Leoni Sceti owns 42,598 shares directly and 65,000 shares indirectly through Elma Investments Ltd., which is wholly owned by Elma Trust, of which he is a beneficiary.

What was the price range for KHC shares sold by Director Leoni Sceti?

The shares were sold in multiple trades at prices ranging from $25.75 to $26.10 per share, with a weighted average sale price of $25.9082.

Was KHC Director Sceti's stock sale part of a planned transaction?

Yes, the sale was executed pursuant to a pre-arranged trading plan established in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as indicated in footnote 1 of the Form 4 filing.

How is Elio Leoni Sceti's indirect ownership of KHC shares structured?

Leoni Sceti's indirect ownership of 65,000 KHC shares is through Elma Investments Ltd., a company wholly owned by Elma Trust, of which he is a beneficiary, as disclosed in footnote 3 of the filing.