Director at Lamar Advertising (LAMR) receives 644-share equity grant under incentive plan

Rhea-AI Filing Summary

KOERNER JOHN E III reported acquisition or exercise transactions in this Form 4 filing.

Lamar Advertising director John E. Koerner III received an equity award of 644 shares of Class A Common Stock as compensation. The grant carried a price of $0.00 per share, indicating it was a stock award rather than a market purchase. Following this award, he holds 34,424 shares directly. According to the plan terms, 322 shares vested immediately on the grant date and the remaining 322 shares will vest on the last day of his one-year term as director.

Insights

Equity compensation analyst

Routine director stock grant with time-based vesting, not an open-market trade.

Director John E. Koerner III received 644 shares of Lamar Advertising Class A Common Stock at $0.00 per share as an equity award under the 1996 Equity Incentive Plan. This is compensation, not a buy on the open market.

The award vests in two equal tranches: 322 shares vested on the grant date and 322 will vest at the end of his one-year director term. After this grant, he directly holds 34,424 shares, so the award is a modest increment to his existing stake.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider KOERNER JOHN E III

Role null

Type	Security	Shares	Price	Value
Grant/Award	Class A Common Stock	644	$0.00	--

Holdings After Transaction: Class A Common Stock — 34,424 shares (Direct, null)

Footnotes (1)

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Key Figures

Shares granted: 644 shares Grant price: $0.00 per share Shares after transaction: 34,424 shares +2 more

5 metrics

Shares granted 644 shares Equity award of Class A Common Stock

Grant price $0.00 per share Stock award, not an open-market purchase

Shares after transaction 34,424 shares Direct holdings following the grant

Immediately vested portion 322 shares Vested on grant date under 1996 Equity Incentive Plan

Deferred vesting portion 322 shares Vest on last day of one-year director term

Key Terms

1996 Equity Incentive Plan, Class A Common Stock, Grant, award, or other acquisition, vest

4 terms

1996 Equity Incentive Plan financial

"The securities reported were granted pursuant to the Issuer's 1996 Equity Incentive Plan."

Class A Common Stock financial

"security_title: Class A Common Stock"

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

Grant, award, or other acquisition financial

"transaction_code_description: Grant, award, or other acquisition"

vest financial

"322 shares were fully vested on the date of grant, and the remaining 322 shares vest on the last day"

A vest is the process by which an employee earns the right to receive certain benefits or ownership interests, such as stock or retirement funds, over time. It’s similar to earning a reward gradually, ensuring that the benefit becomes fully yours only after a set period or meeting specific conditions. This makes it important for investors because it determines when they can actually claim or use those benefits.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

KOERNER JOHN E III

(Last) (First) (Middle)

5321 CORPORATE BOULEVARD

(Street)

BATON ROUGE LOUISIANA 70808

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
LAMAR ADVERTISING CO/NEW [ LAMR ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/14/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	05/14/2026		A		644(1)	A	$0	34,424	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The securities reported were granted pursuant to the Issuer's 1996 Equity Incentive Plan. 322 shares were fully vested on the date of grant, and the remaining 322 shares vest on the last day of the Reporting Person's one-year term as director of the Issuer.

	/s/ James McIlwain, at attorney-in-fact	05/18/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did Lamar Advertising (LAMR) director John E. Koerner III report in this Form 4?

He reported receiving an award of 644 shares of Class A Common Stock. The shares were granted as equity compensation, not bought in the market, under Lamar Advertising’s 1996 Equity Incentive Plan.

Was the Lamar Advertising (LAMR) Form 4 transaction a stock purchase or a grant?

The transaction was a stock grant, not a market purchase. Code "A" and a price of $0.00 per share indicate an equity award granted as compensation under the company’s equity incentive plan.

How many Lamar Advertising (LAMR) shares did the director receive and how do they vest?

John E. Koerner III received 644 shares in total. According to the plan terms, 322 shares vested on the grant date, and the remaining 322 vest on the last day of his one-year director term.

What are John E. Koerner III’s Lamar Advertising (LAMR) holdings after this Form 4 transaction?

After the award, he directly holds 34,424 shares of Class A Common Stock. This total includes the newly granted shares and reflects his position immediately following the reported transaction.

What plan governed the Lamar Advertising (LAMR) stock grant to the director?

The grant was made under Lamar Advertising’s 1996 Equity Incentive Plan. This plan provides for equity-based awards, such as stock grants, to directors and other eligible participants as part of their compensation.