STOCK TITAN

Levi Strauss (NYSE: LEVI) fund sells 4,338 Class A shares under plan

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Peter E. Haas Jr. Family Fund, a more than 10% holder of Levi Strauss & Co., converted 4,338 shares of Class B Common Stock into 4,338 shares of Class A Common Stock and then sold those 4,338 Class A shares in an open-market transaction at $24.0019 per share.

The sale was made pursuant to a Rule 10b5-1 trading plan adopted on April 13, 2026, indicating it was pre‑planned. Following the conversion, the fund reported ownership of 23,774,062 Class B shares and no remaining Class A shares from this transaction.

Positive

  • None.

Negative

  • None.

Insights

Small, pre-planned sale after routine share conversion.

The Peter E. Haas Jr. Family Fund converted 4,338 Class B shares into 4,338 Class A shares and sold the Class A shares at $24.0019 each. This is a standard Class B to Class A conversion followed by an open-market sale.

The footnotes state the sale was executed under a Rule 10b5-1 plan adopted on April 13, 2026, showing it was pre-scheduled rather than opportunistic. After the transaction, the fund still held 23,774,062 Class B shares, so the sale represents only a tiny fraction of its position.

Insider Peter E. Haas Jr. Family Fund
Role null
Sold 4,338 shs ($104K)
Type Security Shares Price Value
Conversion Class B Common Stock 4,338 $0.00 --
Conversion Class A Common Stock 4,338 $0.00 --
Sale Class A Common Stock 4,338 $24.0019 $104K
Holdings After Transaction: Class B Common Stock — 23,774,062 shares (Direct, null); Class A Common Stock — 4,338 shares (Direct, null)
Footnotes (1)
  1. Represents the conversion of Class B Common Stock into Class A Common Stock. Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date. Shares disposed of pursuant to a Rule 10b5-1 plan adopted on April 13, 2026.
Shares sold 4,338 shares Class A Common Stock sold in open market on May 27, 2026
Sale price $24.0019 per share Average price for 4,338 Class A shares sold
Shares converted 4,338 shares Class B converted into Class A on May 27, 2026
Class B holdings after 23,774,062 shares Class B Common Stock held after conversion
Net share change -4,338 shares Net effect of conversion and sale across classes
Rule 10b5-1 plan financial
"Shares disposed of pursuant to a Rule 10b5-1 plan adopted on April 13, 2026."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
Class B Common Stock financial
"Represents the conversion of Class B Common Stock into Class A Common Stock."
A class B common stock is one of multiple types of a company’s ordinary shares that carries specific rights—often different voting power or dividend priority—compared with other classes. For investors it matters because those differences affect how much influence you have over company decisions, the income you might receive, and how freely the shares trade; think of it like owning a car with different keys: some keys let you start the engine and open the trunk, others only unlock the door.
derivative conversion financial
"transaction_action: derivative conversion for Class B Common Stock into Class A Common Stock."
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Peter E. Haas Jr. Family Fund

(Last)(First)(Middle)
5 HAMILTON LANDING, SUITE 200

(Street)
NOVATO CALIFORNIA 94949

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
LEVI STRAUSS & CO [ LEVI ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
DirectorX10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
05/27/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock05/27/2026C(1)4,338A$0(2)4,338D
Class A Common Stock05/27/2026S(3)4,338D$24.00190D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Class B Common Stock(2)05/27/2026C(1)4,338 (2) (2)Class A Common Stock4,338$0(2)23,774,062D
Explanation of Responses:
1. Represents the conversion of Class B Common Stock into Class A Common Stock.
2. Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.
3. Shares disposed of pursuant to a Rule 10b5-1 plan adopted on April 13, 2026.
Christina M. Hamilton as Attorney-in-fact for Peter E. Haas, Jr. Family Fund05/28/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did Peter E. Haas Jr. Family Fund report for LEVI?

The Peter E. Haas Jr. Family Fund reported converting 4,338 Class B shares into 4,338 Class A shares, then selling all 4,338 Class A shares in an open-market trade at $24.0019 per share, leaving no Class A shares from this transaction.

How many Levi Strauss (LEVI) shares did the fund sell and at what price?

The fund sold 4,338 shares of Levi Strauss Class A Common Stock at an average price of $24.0019 per share. These shares came from a same-day conversion of an equal number of Class B shares into Class A shares.

Was the Levi Strauss (LEVI) insider sale under a Rule 10b5-1 plan?

Yes. The filing notes the 4,338 Class A shares were disposed of pursuant to a Rule 10b5-1 trading plan adopted on April 13, 2026, indicating the sale was pre-planned rather than a discretionary market-timing decision.

What is the relationship between Levi Strauss Class A and Class B shares in this filing?

Each Class B Common Stock share is convertible into one Class A share at the holder’s option and has no expiration date. In this filing, 4,338 Class B shares were converted into 4,338 Class A shares before being sold.

How many Levi Strauss (LEVI) Class B shares does the fund hold after this transaction?

After the reported conversion, the Peter E. Haas Jr. Family Fund held 23,774,062 shares of Levi Strauss Class B Common Stock. This large remaining position shows the 4,338-share transaction was very small relative to its total holdings.

Did the Peter E. Haas Jr. Family Fund retain any Class A shares of LEVI after the sale?

No. The 4,338 Class A shares acquired through conversion were all sold in the open market. The filing shows zero Class A shares held after the sale, while Class B holdings remained substantial.