Lifevantage (NASDAQ: LFVN) CEO uses 8,180 shares to cover tax obligation

Rhea-AI Filing Summary

Lifevantage Corp President and CEO Steven R. Fife reported a tax-related share disposition involving company common stock. On April 1, 2026, 8,180 shares were delivered at $4.20 per share to cover exercise price or tax obligations.

This transaction is classified as a tax-withholding disposition, not an open-market sale. After the adjustment, Fife directly holds 735,471 shares of Lifevantage common stock, indicating he retains a significant equity stake in the company following this routine administrative event.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider Fife Steven R

Role President and CEO

Type	Security	Shares	Price	Value
Tax Withholding	Common Stock	8,180	$4.20	$34K

Holdings After Transaction: Common Stock — 735,471 shares (Direct)

Footnotes (1)

Key Figures

Tax-withholding shares: 8,180 shares Price per share: $4.20 per share Post-transaction holdings: 735,471 shares +1 more

4 metrics

Tax-withholding shares 8,180 shares Common Stock delivered for tax or exercise obligations on April 1, 2026

Price per share $4.20 per share Value used for the 8,180-share tax-withholding disposition

Post-transaction holdings 735,471 shares Lifevantage common stock directly owned by CEO after the transaction

Transaction type Tax-withholding disposition (Code F) Payment of exercise price or tax liability by delivering securities

Key Terms

tax-withholding disposition, Common Stock, Payment of exercise price or tax liability by delivering securities, Form 4

4 terms

tax-withholding disposition financial

"This transaction is classified as a tax-withholding disposition, not an open-market sale."

A tax-withholding disposition is an event or transaction—such as selling or transferring securities, exercising options, or receiving compensation—that triggers a requirement to hold back part of the payment and remit it to tax authorities. It matters to investors because it reduces the cash they receive immediately and can change the timing and amount of taxable income, like a cashier taking a portion of your sale proceeds to pay taxes before you get the rest.

Common Stock financial

"Lifevantage Corp President and CEO Steven R. Fife reported a tax-related share disposition involving company common stock."

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

Payment of exercise price or tax liability by delivering securities financial

"transaction_code_description: Payment of exercise price or tax liability by delivering securities"

Form 4 regulatory

"What did Lifevantage (LFVN) CEO Steven R. Fife report in this Form 4?"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Fife Steven R

(Last) (First) (Middle)

3300 NORTH TRIUMPH BLVD #700

(Street)

LEHI UTAH 84043

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Lifevantage Corp [ LFVN ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	President and CEO

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
04/01/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	04/01/2026		F		8,180	D	$4.2	735,471	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

	/s/ Alissa Neufeld, Power of Attorney for Steven R. Fife	04/03/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did Lifevantage (LFVN) CEO Steven R. Fife report in this Form 4?

Steven R. Fife reported a tax-related share disposition involving Lifevantage common stock. On April 1, 2026, 8,180 shares were delivered at $4.20 per share to satisfy exercise price or tax liabilities, a routine administrative adjustment rather than an open-market trade.

How many Lifevantage (LFVN) shares were used for the CEO’s tax withholding?

The CEO used 8,180 shares of Lifevantage common stock for tax withholding. These shares, valued at $4.20 each in the filing, were delivered to cover exercise price or tax obligations, consistent with standard equity compensation practices for senior executives.

Is the Lifevantage (LFVN) CEO’s Form 4 transaction an open-market sale?

No, the transaction is not an open-market sale. It is classified as a tax-withholding disposition, meaning shares were delivered to cover exercise price or tax liabilities, rather than being sold on the open market for discretionary portfolio or liquidity reasons.

How many Lifevantage (LFVN) shares does the CEO hold after this Form 4?

After the tax-withholding disposition, Steven R. Fife directly holds 735,471 Lifevantage common shares. This post-transaction holding shows he maintains a sizable equity interest in the company despite the small number of shares used to cover tax obligations.

What does transaction code F mean in the Lifevantage (LFVN) CEO filing?

Transaction code F indicates a tax-withholding disposition. In this case, 8,180 Lifevantage shares were delivered at $4.20 per share to pay the exercise price or related tax liability, a common mechanism when equity awards vest or options are exercised.