LivePerson (NASDAQ: LPSN) CEO sells 4,538 shares in 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
LivePerson Inc. Chief Executive Officer Anthony John Sabino sold 4,538 shares of common stock in an open-market transaction on July 1, 2026 at a weighted average price of $1.93 per share. The sale was made under a pre-arranged Rule 10b5-1 trading plan adopted in November 2025. Following this sale, he directly owns 172,351 shares, including 135,271 unvested restricted stock units.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 4,538 shares ($8,758)
Net Sell
1 txn
Insider
Sabino Anthony John
Role
Chief Executive Officer
Sold
4,538 shs ($9K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 4,538 | $1.93 | $9K |
Holdings After Transaction:
Common Stock — 172,351 shares (Direct, null)
Footnotes (1)
- These shares were sold pursuant to a Rule 10b5-1 trading plan adopted by the reporting person entered into in November 2025. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1.85 to $1.95, inclusive. The reporting person undertakes to provide to LivePerson, Inc., any security holder of LivePerson, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Number reported includes 135,271 unvested restricted stock units granted to and held by the reporting person following the reported transaction.
Key Figures
Shares sold: 4,538 shares
Weighted average sale price: $1.93 per share
Post-transaction holdings: 172,351 shares
+2 more
5 metrics
Shares sold
4,538 shares
Open-market sale on July 1, 2026
Weighted average sale price
$1.93 per share
Common stock sale on July 1, 2026
Post-transaction holdings
172,351 shares
Shares directly owned after reported sale
Unvested RSUs included
135,271 units
Restricted stock units held after transaction
Sale price range
$1.85–$1.95 per share
Multiple transactions within this range
Key Terms
Rule 10b5-1 trading plan, weighted average price, restricted stock units, open-market sale
4 terms
Rule 10b5-1 trading plan regulatory
"These shares were sold pursuant to a Rule 10b5-1 trading plan adopted by the reporting person"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The price reported in column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
restricted stock units financial
"Number reported includes 135,271 unvested restricted stock units granted to and held by the reporting person"
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
FAQ
What did LivePerson (LPSN) CEO Anthony John Sabino report in this Form 4?
LivePerson CEO Anthony John Sabino reported selling 4,538 shares of common stock. The shares were sold in an open-market transaction at a weighted average price of $1.93 per share on July 1, 2026, under a pre-arranged Rule 10b5-1 trading plan.
Was the LivePerson (LPSN) CEO’s stock sale made under a Rule 10b5-1 plan?
Yes. The filing states the shares were sold pursuant to a Rule 10b5-1 trading plan. That plan was adopted in November 2025, indicating the transactions were pre-arranged rather than opportunistic, which can make their timing less informative about management’s views.