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LTRY becomes SEGG: Lottery.com files 8-K for corporate rebrand

Filing Impact
(Moderate)
Filing Sentiment
(Neutral)
Form Type
8-K

Rhea-AI Filing Summary

Lottery.com Inc. (Nasdaq: LTRY) filed an 8-K announcing a rebranding initiative. Effective July 8, 2025, the company will do business as Sports Entertainment Gaming Global Media Corporation ("SEGG Media"). The legal corporate name remains Lottery.com Inc. until shareholders vote on a formal name change, which management expects to conclude before the end of September 2025.

The common shares will switch their trading symbol from LTRY to SEGG on the Nasdaq on July 8. The CUSIP number remains unchanged and no shareholder action is required. Existing public warrants will continue to trade under LTRYW.

Aside from the corporate identity update, the filing contains no financial metrics, transactions, or operational guidance. Therefore, the announcement is primarily administrative and branding-related, with limited immediate impact on valuation fundamentals.

Positive

  • None.

Negative

  • None.

Insights

TL;DR: Ticker changes to SEGG; warrants stay LTRYW—administrative, not financial.

The 8-K details a DBA change to "SEGG Media" and an accompanying Nasdaq ticker change effective July 8. Because the legal entity, CUSIP, and capital structure remain intact, there are no dilution, cash-flow, or governance implications. Brand repositioning could signal a strategic pivot toward broader sports-entertainment verticals, but investors receive no concrete data or projections in this filing. I therefore view the disclosure as neutral with minimal near-term valuation impact.

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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

 

 

FORM 8-K

 

 

 

CURRENT REPORT

Pursuant to Section 13 OR 15(d)

of the Securities Exchange Act of 1934

 

Date of Report (Date of earliest event reported): July 7, 2025

 

Lottery.com Inc.

(Exact Name of Registrant as Specified in Its Charter)

 

Delaware   001-38508   No. 81-1996183
(State or Other Jurisdiction   (Commission File   (I.R.S. Employer
of Incorporation)   Number)   Identification No.)

 

5049 Edwards Ranch Rd., 4th Floor    
Fort Worth, Texas   76109
(Address of Principal Executive Offices)   (Zip Code)

 

(737) 309-4500

(Registrant’s Telephone Number, Including Area Code)

 

 

(Former Name or Former Address, if Changed Since Last Report)

 

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

 

Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
  
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
  
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
  
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 

Securities registered pursuant to Section 12(b) of the Exchange Act:

 

Title of each class   Trading Symbol(s)   Name of each exchange on which registered
Common Stock, par value $0.001 per share   LTRY   The Nasdaq Stock Market LLC
Warrants to purchase one share of common stock, each at an exercise price of $230.00   LTRYW   The Nasdaq Stock Market LLC

 

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

 

Emerging growth company

 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13 (a) of the Exchange Act.

 

 

 

 
 

 

Item 8.01 Other Events

 

On July 7, 2025, Lottery.com Inc. (the “Company”) announced that it will begin doing business as Sports Entertainment Gaming Global Media Corporation (“SEGG Media”) effective July 8, 2025.

 

The legal name of the Company will remain “Lottery.com Inc.” until the formal name change to “SEGG Media Corporation” is approved by the Company’s shareholders which is expected to occur before the end of September 2025.

 

The Company’s shares will begin trading under the ticker symbol (Nasdaq: SEGG) effective July 8, 2025. the Company’s CUSIP will not change. No action is needed from current stockholders with respect to the ticker symbol change. The Company’s warrants will continue to trade under the ticker symbol (Nasdaq: LTRYW).

 

 
 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

 

  Lottery.com Inc.
   
  By: /s/ Matthew McGahan
  Name: Matthew McGahan
  Title: Chief Executive Officer
     
July 7, 2025    

 

 

 

FAQ

When will Lottery.com (LTRY) begin trading under the new ticker SEGG?

The common shares will start trading as SEGG on July 8, 2025.

Does the CUSIP for Lottery.com stock change with the new ticker?

No. The CUSIP remains the same; only the trading symbol changes.

Will Lottery.com warrants change ticker symbols too?

No. Public warrants will continue to trade under LTRYW on Nasdaq.

Is a shareholder vote required for the formal name change to SEGG Media Corporation?

Yes. Management expects shareholder approval before the end of September 2025.

Do shareholders need to take any action because of the ticker change?

No action is required; holdings automatically reflect the new ticker in brokerage accounts.
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