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Dennis Wilson (LULU) holds 8.4% lululemon stake, presses for board changes

Filing Impact
(Moderate)
Filing Sentiment
(Neutral)
Form Type
SCHEDULE 13D/A

Rhea-AI Filing Summary

lululemon athletica inc. shareholder Dennis J. Wilson and affiliated entities filed Amendment No. 13 to their Schedule 13D, reaffirming beneficial ownership of 9,904,856 shares of common stock, representing 8.4% of the class. The filing states that the number of shares beneficially owned has not changed since Amendment No. 12.

Wilson issued an open letter to shareholders on February 27, 2026, criticizing the company’s response to his previously proposed framework, questioning the Board’s independence, and advocating for substantial Board refreshment endorsed by shareholders. On January 28, 2026, he also made a books and records demand under Section 220 of Delaware law, a step described as customary in proxy contests.

Positive

  • None.

Negative

  • None.

Insights

Large lululemon holder escalates governance dispute without changing stake size.

The reporting group led by Dennis J. Wilson confirms continued beneficial ownership of 9,904,856 lululemon shares, or 8.4% of the common stock. The filing emphasizes that this stake is unchanged from Amendment No. 12, so there is no new ownership dilution or concentration.

The amendment instead focuses on governance. Wilson’s February 27, 2026 open letter, attached as Exhibit 99.1, criticizes the company’s response to his prior framework, raises concerns about Board independence, and calls for meaningful Board refreshment endorsed by shareholders. These are framed as his and the other reporting persons’ views.

The disclosure also notes a January 28, 2026 books and records demand under Section 220 of Delaware law, described as customary in proxy contests. That step, combined with the critical open letter, signals an intensifying activist campaign, though any ultimate impact will depend on future shareholder and Board responses as they are disclosed.






If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this schedule because of §§ 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the following box.

The information required on the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).






SCHEDULE 13D






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SCHEDULE 13D


Dennis J. Wilson
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson
Date:02/27/2026
Anamered Investments Inc.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:02/27/2026
LIPO Investments (USA), Inc.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:02/27/2026
Wilson 5 Foundation
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director of Wilson 5 Foundation Management Ltd., corporate trustee of Wilson 5 Foundation
Date:02/27/2026
Wilson 5 Foundation Management Ltd.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:02/27/2026
Five Boys Investments ULC
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:02/27/2026
Shannon Wilson
Signature:/s/ Shannon Wilson
Name/Title:Shannon Wilson
Date:02/27/2026
Low Tide Properties Ltd.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:02/27/2026
House of Wilson Ltd.
Signature:/s/ Dennis J. Wilson
Name/Title:Dennis J. Wilson, Director
Date:02/27/2026
Laura Gentile
Signature:/s/ Laura Gentile
Name/Title:Laura Gentile
Date:02/27/2026
Eric Hirshberg
Signature:/s/ Eric Hirshberg
Name/Title:Eric Hirshberg
Date:02/27/2026
Marc Maurer
Signature:/s/ Marc Maurer
Name/Title:Marc Maurer
Date:02/27/2026

FAQ

How many lululemon (LULU) shares does Dennis J. Wilson currently report owning?

Dennis J. Wilson and related entities report beneficial ownership of 9,904,856 shares of lululemon common stock, representing 8.4% of the outstanding class. The filing states this ownership level is unchanged from Amendment No. 12 filed on December 30, 2025.

Did Dennis J. Wilson change his lululemon (LULU) stake in this Schedule 13D/A?

No, the amendment states the number of shares beneficially owned has not changed since Amendment No. 12. Wilson and affiliated entities continue to hold 9,904,856 shares, or 8.4% of lululemon’s common stock, focusing this update on governance matters instead.

What governance concerns does Dennis J. Wilson raise about lululemon (LULU)?

Wilson’s February 27, 2026 open letter expresses concerns about the Board’s independence and argues for meaningful Board refreshment endorsed by shareholders. He criticizes the company’s response to his framework as not seriously engaging with what he views as needed changes to unlock shareholder value.

What is the purpose of Dennis J. Wilson’s February 27, 2026 open letter to lululemon shareholders?

The open letter aims to update shareholders on Wilson’s views, asserting the company’s response to his framework is inadequate and calling for urgent, substantial change at the Board level. It is attached as Exhibit 99.1 and incorporated by reference in the amendment.

What legal step did Dennis J. Wilson take regarding lululemon’s corporate records?

On January 28, 2026, Wilson made a books and records demand to lululemon under Section 220 of the Delaware General Corporation Law. The amendment describes this demand as customary in proxy contests, and notes he entered an administrative agreement in connection with it.

Who are the reporting persons in this lululemon (LULU) Schedule 13D/A Amendment No. 13?

The reporting group includes Dennis J. Wilson, Anamered Investments Inc., LIPO Investments (USA), Inc., Wilson 5 Foundation, Wilson 5 Foundation Management Ltd., Five Boys Investments ULC, Shannon Wilson, Low Tide Properties Ltd., House of Wilson Ltd., Laura Gentile, Eric Hirshberg, and Marc Maurer.

What percentage of lululemon (LULU) does Anamered Investments Inc. report owning?

Anamered Investments Inc. reports beneficial ownership of 4,755,217 lululemon shares, representing 4.1% of the common stock. These shares are reported with shared voting and dispositive power, reflecting Anamered’s role within the broader reporting group led by Dennis J. Wilson.
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