Lulu's Fashion (NASDAQ: LVLU) CEO reports RSU tax-withholding of 4,330 shares

Rhea-AI Filing Summary

Lulu's Fashion Lounge Holdings, Inc. director and Chief Executive Officer Crystal Landsem reported a routine share withholding related to equity compensation. On June 30, 2026, 4,330 shares of common stock were withheld at $8.25 per share to cover tax obligations upon the vesting of a restricted stock unit award. This was not an open-market sale, but an automatic tax-withholding disposition by the company. After this transaction, Landsem directly held 119,541 shares of Lulu's common stock.

Insider Trade Summary

Net Seller: 4,330 shares

Net Sell 1 txn

Insider Landsem Crystal

Role Chief Executive Officer

Type	Security	Shares	Price	Value
Exercise Price or Tax Liability	Common Stock	4,330	$8.25	$36K

Holdings After Transaction: Common Stock — 119,541 shares (Direct)

Footnotes (1)

1. F1. Represents shares withheld by Lulu's Fashion Lounge Holdings, Inc. to cover tax withholding obligations upon the vesting of a restricted stock unit award on June 30, 2026.

Key Figures

Shares withheld for taxes: 4,330 shares Withholding price per share: $8.25 per share Shares held after transaction: 119,541 shares +1 more

4 metrics

Shares withheld for taxes 4,330 shares Non-derivative disposition for tax withholding on June 30, 2026

Withholding price per share $8.25 per share Value used for tax-withholding disposition

Shares held after transaction 119,541 shares Direct common stock holdings following tax withholding

Tax-withholding transactions 1 transaction / 4,330 shares TransactionSummary taxWithholdingCount and taxWithholdingShares

Key Terms

restricted stock unit award, tax withholding obligations, tax-withholding disposition, Form 4

4 terms

restricted stock unit award financial

"upon the vesting of a restricted stock unit award on June 30, 2026"

A restricted stock unit award is a promise by a company to give an employee a specified number of company shares at a future date if certain conditions are met, such as staying with the company or hitting performance goals. For investors, these awards matter because they can increase the total number of shares outstanding when converted, diluting existing holders, and they align employees’ incentives with shareholders’ interests much like giving a rising bonus that becomes real only after conditions are satisfied.

tax withholding obligations financial

"to cover tax withholding obligations upon the vesting of a restricted stock unit award"

tax-withholding disposition financial

"transaction_action": "tax-withholding disposition""

A tax-withholding disposition is an event or transaction—such as selling or transferring securities, exercising options, or receiving compensation—that triggers a requirement to hold back part of the payment and remit it to tax authorities. It matters to investors because it reduces the cash they receive immediately and can change the timing and amount of taxable income, like a cashier taking a portion of your sale proceeds to pay taxes before you get the rest.

Form 4 regulatory

"INSIDER FILING DATA (Form 4):"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 07/02/2026 - 04:06 PM Accepted by SEC EDGAR 07/02/2026 - 04:05 PM Learn about SEC filing dates

FAQ

What insider transaction did LVLU CEO Crystal Landsem report on this Form 4?

Crystal Landsem reported a tax-related share disposition. Lulu's Fashion Lounge withheld 4,330 common shares at $8.25 each to satisfy tax obligations tied to a restricted stock unit vesting, rather than Landsem selling shares in the open market.

Was the LVLU CEO’s Form 4 transaction an open-market sale of shares?

No, it was not an open-market sale. The 4,330 Lulu's Fashion Lounge shares were withheld by the company to cover tax withholding obligations on a vesting restricted stock unit award, a common administrative step for equity compensation.

How many LVLU shares were withheld for taxes in Crystal Landsem’s transaction?

A total of 4,330 Lulu's Fashion Lounge common shares were withheld. The withholding occurred at a price of $8.25 per share to satisfy tax obligations triggered when a restricted stock unit award vested on June 30, 2026.

How many LVLU shares does Crystal Landsem hold after this Form 4 transaction?

After the tax-withholding transaction, Crystal Landsem directly holds 119,541 Lulu's Fashion Lounge common shares. The reported disposition reflects only the shares withheld for taxes and leaves the remainder of her equity position unchanged.

What triggered the LVLU CEO’s tax-withholding share disposition reported on Form 4?

The disposition was triggered by the vesting of a restricted stock unit award on June 30, 2026. When the RSUs vested, Lulu's Fashion Lounge withheld 4,330 shares to cover associated tax liabilities instead of requiring a separate cash payment.

Does the LVLU Form 4 filing indicate any option exercises or derivative transactions?

The filing does not report any option exercises or derivative security transactions. It shows only a single non-derivative transaction where common shares were withheld by Lulu's Fashion Lounge to cover tax obligations on a vesting restricted stock unit award.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Landsem Crystal

(Last) (First) (Middle)

495 RYAN AVENUE, SUITE 125

(Street)

CHICO CALIFORNIA 95973

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Lulu's Fashion Lounge Holdings, Inc. [ LVLU ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
06/30/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	06/30/2026		F		4,330(1)	D	$8.25	119,541	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents shares withheld by Lulu's Fashion Lounge Holdings, Inc. to cover tax withholding obligations upon the vesting of a restricted stock unit award on June 30, 2026.

	/s/ Alexa Miller, as Attorney-in-Fact for Crystal Landsem	07/02/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)