What price per share was used for the LVLU CFO’s tax-withholding shares?

The withheld shares were valued at $8.25 per LVLU common share. This price was applied to 2,267 shares that the company retained to satisfy Chief Financial Officer Heidi Crane’s tax withholding obligations arising from a restricted stock unit vesting on June 30, 2026.

Lulu's Fashion Lounge (LVLU) CFO reports RSU tax-withholding of 2,267 shares

Filing Impact

(Neutral)

Filing Sentiment

(Neutral)

Form Type

Rhea-AI Filing Summary

Lulu's Fashion Lounge Holdings, Inc. Chief Financial Officer Heidi Crane reported a routine tax-related share disposition. On June 30, 2026, 2,267 shares of common stock were withheld by the company at $8.25 per share to cover tax obligations upon the vesting of a restricted stock unit award. After this withholding, she directly holds 27,544 shares of common stock. This was not an open-market trade but a standard tax-withholding mechanism tied to equity compensation.

Insider Trade Summary

Net Seller: 2,267 shares

Net Sell 1 txn

Insider Crane Heidi

Role Chief Financial Officer

Type	Security	Shares	Price	Value
Exercise Price or Tax Liability	Common Stock	2,267	$8.25	$19K

Holdings After Transaction: Common Stock — 27,544 shares (Direct)

Footnotes (1)

F1. Represents shares withheld by Lulu's Fashion Lounge Holdings, Inc. to cover tax withholding obligations upon the vesting of a restricted stock unit award on June 30, 2026.

Key Figures

Shares withheld for taxes: 2,267 shares Withholding share price: $8.25 per share Shares held after transaction: 27,544 shares +1 more

4 metrics

Shares withheld for taxes 2,267 shares Tax-withholding disposition on June 30, 2026

Withholding share price $8.25 per share Value used for tax-withholding shares

Shares held after transaction 27,544 shares Direct LVLU common stock ownership after June 30, 2026

Tax-withholding shares count 2,267 shares Form 4 transactionSummary taxWithholdingShares

Key Terms

restricted stock unit award, tax withholding obligations, Common Stock

3 terms

restricted stock unit award financial

"to cover tax withholding obligations upon the vesting of a restricted stock unit award on June 30, 2026"

A restricted stock unit award is a promise by a company to give an employee a specified number of company shares at a future date if certain conditions are met, such as staying with the company or hitting performance goals. For investors, these awards matter because they can increase the total number of shares outstanding when converted, diluting existing holders, and they align employees’ incentives with shareholders’ interests much like giving a rising bonus that becomes real only after conditions are satisfied.

tax withholding obligations financial

"Represents shares withheld by Lulu's Fashion Lounge Holdings, Inc. to cover tax withholding obligations"

Common Stock financial

"security_title: "Common Stock" in the reported transaction"

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 07/02/2026 - 04:07 PM Accepted by SEC EDGAR 07/02/2026 - 04:05 PM

FAQ

What did Lulu's Fashion Lounge (LVLU) CFO report in this Form 4?

The CFO, Heidi Crane, reported a routine tax-withholding disposition. On June 30, 2026, 2,267 LVLU common shares were withheld by the company to cover tax obligations from a vesting restricted stock unit award, rather than being sold in the open market.

How many Lulu's Fashion Lounge (LVLU) shares were withheld for taxes?

A total of 2,267 LVLU common shares were withheld. The company used these shares, valued at $8.25 per share, to satisfy Chief Financial Officer Heidi Crane’s tax withholding obligations when a restricted stock unit award vested on June 30, 2026.

What is Heidi Crane’s LVLU shareholding after this tax withholding event?

After the tax withholding, Chief Financial Officer Heidi Crane directly owns 27,544 LVLU common shares. This figure reflects her position following the 2,267 shares withheld by the company for tax obligations tied to the vesting of a restricted stock unit award.

Was the Lulu's Fashion Lounge (LVLU) CFO’s Form 4 transaction an open-market sale?

No, the transaction was not an open-market sale. It was a tax-withholding disposition, where Lulu's Fashion Lounge withheld 2,267 shares at $8.25 each to cover taxes owed when a restricted stock unit award vested on June 30, 2026.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Crane Heidi

(Last)

(First)

(Middle)

495 RYAN AVENUE, SUITE 125

(Street)

CHICO

CALIFORNIA

95973

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Lulu's Fashion Lounge Holdings, Inc. [ LVLU ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	Chief Financial Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
06/30/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	06/30/2026		F		2,267⁽¹⁾	D	$8.25	27,544	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. Represents shares withheld by Lulu's Fashion Lounge Holdings, Inc. to cover tax withholding obligations upon the vesting of a restricted stock unit award on June 30, 2026.

	/s/ Alexa Miller, as Attorney-in-Fact for Heidi Crane	07/02/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR