Natures Sunshine EVP sells shares and donates stock

Natures Sunshine Products EVP & President, Asia Daniel C. Norman reported two stock transactions involving the company’s common shares.

Rhea-AI Filing Summary

Natures Sunshine Products EVP & President, Asia Daniel C. Norman reported two stock transactions involving the company’s common shares. On March 13, 2026, he completed an open-market sale of 15,383 common shares at an average price of $24.52 per share, leaving him with 55,693 shares immediately after the sale.

On the same date, he disposed of an additional 3,610 common shares through a bona fide charitable gift, for which a footnote states no consideration was received. The footnote adds that the $24.49 price reflects the volume-weighted average share price on the gift date. Following the gift, his direct holdings totaled 52,083 common shares.

Insider Trade Summary

Net Seller: 15,383 shares

Net Sell 2 txns

Insider Norman Daniel C

Role EVP & President, Asia

Sold 15,383 shs ($377K)

Type	Security	Shares	Price	Value
Sale	Common Shares	15,383	$24.52	$377K
Gift	Common Shares	3,610	$24.49	$88K

Holdings After Transaction: Common Shares — 52,083 shares (Direct)

Footnotes (1)

1. F1. Shares were transferred as an in-kind charitable donation for which no consideration was received. The price of $24.49 per share represents the volume-weighted average price of the shares on the date of the transaction.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transactions did NATR executive Daniel C. Norman report?

Daniel C. Norman reported an open-market sale of 15,383 Natures Sunshine common shares and a separate disposition of 3,610 shares as a bona fide charitable gift, both dated March 13, 2026, leaving him with 52,083 common shares held directly.

How many NATR shares did Daniel C. Norman sell and at what price?

He sold 15,383 Natures Sunshine common shares in an open-market transaction at an average price of $24.52 per share. This sale reduced his direct holdings from 71,076 shares before the sale to 55,693 shares immediately afterward, before giving additional shares as a gift.

What was the size and nature of Daniel C. Norman’s NATR share gift?

Norman transferred 3,610 Natures Sunshine common shares as a bona fide charitable gift. A footnote explains no consideration was received and states that the $24.49 price reflects the volume-weighted average trading price of the shares on the March 13, 2026 transaction date.

How many NATR shares does Daniel C. Norman hold after these transactions?

After the March 13, 2026 sale and subsequent charitable gift, Daniel C. Norman directly holds 52,083 Natures Sunshine common shares. This figure reflects his position after first selling 15,383 shares and then donating 3,610 shares, as disclosed in the Form 4 filing.

What is Daniel C. Norman’s role at Natures Sunshine Products (NATR)?

Daniel C. Norman serves as Executive Vice President and President, Asia at Natures Sunshine Products. His Form 4 filing reflects transactions in company common shares made in his capacity as a reporting insider subject to Section 16 ownership and trading disclosure requirements.

Did Daniel C. Norman receive payment for the gifted NATR shares?

According to the footnote, Norman received no consideration for the 3,610 Natures Sunshine shares transferred as a charitable gift. The disclosure clarifies the transfer was an in-kind charitable donation, with the $24.49 figure only indicating the volume-weighted average market price that day.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

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Accepted by SEC EDGAR 03/17/2026 - 05:10 PM EDT Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Norman Daniel C

(Last) (First) (Middle)

2901 WEST BLUEGRASS BLVD.

(Street)

LEHI UT 84043

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
NATURES SUNSHINE PRODUCTS INC [ NATR ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	EVP & President, Asia

3. Date of Earliest Transaction (Month/Day/Year)
03/13/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Shares	03/13/2026		S		15,383	D	$24.52	55,693	D
Common Shares	03/13/2026		G		3,610(1)	D	$24.49	52,083	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Shares were transferred as an in-kind charitable donation for which no consideration was received. The price of $24.49 per share represents the volume-weighted average price of the shares on the date of the transaction.

Remarks:

	/s/ Nathan G. Brower as attorney-in-fact for Daniel C. Norman	03/17/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.