Nature's Sunshine insider buys 20K shares at $14.69

NATURES SUNSHINE PRODUCTS INC (NATR) had a reported purchase of 20,000 shares of Common Stock on August 17, 2026 at $14.69 per share.

Rhea-AI Filing Summary

NATURES SUNSHINE PRODUCTS INC (NATR) had a reported purchase of 20,000 shares of Common Stock on August 17, 2026 at $14.69 per share. After this transaction, entities associated with the Prescott Group structures reported indirect ownership of 1,944,486 shares. The filing explains that Prescott Group Capital Management, L.L.C. and Phil Frohlich disclaim beneficial ownership under Section 16(a), with the shares held in the Master Fund for the accounts of related Small Cap Funds.

Insider Trade Summary

Net Buyer: 20,000 shares

Net Buy 1 txn

Insider PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C., PRESCOTT GROUP AGGRESSIVE SMALL CAP LP, PRESCOTT GROUP AGGRESSIVE SMALL CAP II LP, PRESCOTT GROUP AGGRESSIVE SMALL CAP MASTER FUND GP, FROHLICH PHIL

Role 10% Owner | 10% Owner | 10% Owner | 10% Owner | 10% Owner

Bought 20,000 shs ($294K)

Type	Security	Shares	Price	Value
Purchase	Common Stock, no par value F1, F2	20,000	$14.69	$294K

Holdings After Transaction: Common Stock, no par value — 1,944,486 shares (Indirect, See Footnote)

Footnotes (2)

1. F1. The filing of this Form 4 shall not be construed as an admission that Prescott Group Capital Management, L.L.C. ("Prescott Capital") or Phil Frohlich, the managing member of Prescott Capital, is or was for the purposes of Section 16(a) of the Securities Exchange Act of 1934, as amended, or otherwise the beneficial owner of any of the Common Stock, no par value per share (the "Common Stock"), of Nature's Sunshine Products, Inc. (the "Issuer") held by Prescott Group Aggressive Small Cap Master Fund, G.P. (the "Master Fund") for the accounts of Prescott Group Aggressive Small Cap, L.P. and Prescott Group Aggressive Small Cap II, L.P. (together, the "Small Cap Funds"). Pursuant to Rule 16a-1, both Prescott Capital and Mr. Frohlich disclaim such beneficial ownership.
2. F2. This Form 4 relates to shares of Common Stock of the Issuer held in the account of the Master Fund, of which the Small Cap Funds are general partners. Prescott Capital serves as the general partner and investment manager of the Small Cap Funds and may direct the Small Cap Funds. The Master Fund holds the shares of Common Stock for the accounts of the Small Cap Funds. Prescott Capital receives a portion of the profits in the way of a capital allocation from, and owns a partnership interest in, the Small Cap Funds. Phil Frohlich reports the Common Stock held indirectly by Prescott Capital because, as the managing member of Prescott Capital at the time of purchase, he controlled the disposition and voting of the securities.

Key Figures

Shares Purchased: 20,000 shares Purchase Price: $14.69 per share Shares Owned After Transaction: 1,944,486 shares

3 metrics

Shares Purchased 20,000 shares Common Stock purchased on August 17, 2026

Purchase Price $14.69 per share Price for the 20,000-share Common Stock purchase

Shares Owned After Transaction 1,944,486 shares Indirectly held Common Stock following the reported purchase

Key Terms

beneficial owner, Section 16(a), Rule 16a-1, indirectly

4 terms

beneficial owner regulatory

"shall not be construed as an admission that ... is or was ... the beneficial owner"

A beneficial owner is the person who ultimately owns or controls a financial asset or property, even if their name isn't directly on official documents. Think of it like someone who secretly holds the keys to a safe deposit box—others may appear to have access, but the true owner is the one who benefits from what's inside. Identifying beneficial owners helps ensure transparency and prevent illegal activities like money laundering or fraud.

Section 16(a) regulatory

"for the purposes of Section 16(a) of the Securities Exchange Act of 1934"

Rule 16a-1 regulatory

"Pursuant to Rule 16a-1, both Prescott Capital and Mr. Frohlich disclaim"

indirectly financial

"Phil Frohlich reports the Common Stock held indirectly by Prescott Capital"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction in NATR stock is reported in this Form 4?

The Form 4 reports a purchase of 20,000 shares of Nature's Sunshine Products, Inc. (NATR) Common Stock. The transaction occurred on August 17, 2026 at a price of $14.69 per share in an open market or private transaction.

Who are the reporting persons in this NATR Form 4 filing?

The reporting persons are several Prescott entities and Phil Frohlich, each listed as a ten percent owner. These include Prescott Group Capital Management, L.L.C., Prescott Group Aggressive Small Cap LP and II LP, and Prescott Group Aggressive Small Cap Master Fund GP.

How many NATR shares do the reporting entities hold after the transaction?

After the reported purchase, entities associated with the Prescott Group structures report indirect ownership of 1,944,486 shares of NATR Common Stock. This total is disclosed as the shares beneficially owned following the transaction for the indirect account.

Was the NATR insider trade made under a Rule 10b5-1 trading plan?

The filing indicates the Rule 10b5-1 checkbox is not marked, and there is no footnote stating the trade was made under a Rule 10b5-1 plan. The transaction is described simply as a purchase in open market or private transaction.

How is ownership of the NATR shares structured for the Prescott entities?

The shares are held in the account of the Master Fund for the accounts of two Small Cap Funds. Prescott Capital is the general partner and investment manager of these funds, and the filing states Prescott Capital and Phil Frohlich disclaim beneficial ownership under Rule 16a-1.

What type of ownership is reported for the NATR shares in this Form 4?

The transaction is reported as indirect ownership with nature of ownership described in the footnotes. The footnotes explain that the Master Fund holds the shares for the Small Cap Funds, and that certain reporting persons disclaim beneficial ownership of the Common Stock.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 08/19/2026 - 04:42 PM EDT Accepted by SEC EDGAR 08/19/2026 - 04:42 PM EDT Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.

(Last) (First) (Middle)

1924 S UTICA AVE

SUITE 1120

(Street)

TULSA OKLAHOMA 74104-6429

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
NATURES SUNSHINE PRODUCTS INC [ NATR ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/17/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

	Form filed by One Reporting Person
X	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock, no par value	08/17/2026		P		20,000	A	$14.69	1,944,486(1)	I	See Footnote(2)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

1. Name and Address of Reporting Person^*

PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.

(Last) (First) (Middle)

1924 S UTICA AVE

SUITE 1120

(Street)

TULSA OKLAHOMA 74104-6429

(City) (State) (Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer

	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

1. Name and Address of Reporting Person^*

PRESCOTT GROUP AGGRESSIVE SMALL CAP LP

(Last) (First) (Middle)

1924 SOUTH IRICA SUITE 1120

(Street)

TULSA OKLAHOMA 741046529

(City) (State) (Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer

	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

1. Name and Address of Reporting Person^*

PRESCOTT GROUP AGGRESSIVE SMALL CAP II LP

(Last) (First) (Middle)

1924 S UTICA SUITE # 1120

(Street)

TULSA OKLAHOMA 74104-6529

(City) (State) (Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer

	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

1. Name and Address of Reporting Person^*

PRESCOTT GROUP AGGRESSIVE SMALL CAP MASTER FUND GP

(Last) (First) (Middle)

1924 S UTICA SUITE # 1120

(Street)

TULSA OKLAHOMA 74104-6529

(City) (State) (Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer

	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

1. Name and Address of Reporting Person^*

FROHLICH PHIL

(Last) (First) (Middle)

1924 SOUTH IRICA SUITE 1120

(Street)

TULSA OKLAHOMA 741046529

(City) (State) (Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer

	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

Explanation of Responses:

1. The filing of this Form 4 shall not be construed as an admission that Prescott Group Capital Management, L.L.C. ("Prescott Capital") or Phil Frohlich, the managing member of Prescott Capital, is or was for the purposes of Section 16(a) of the Securities Exchange Act of 1934, as amended, or otherwise the beneficial owner of any of the Common Stock, no par value per share (the "Common Stock"), of Nature's Sunshine Products, Inc. (the "Issuer") held by Prescott Group Aggressive Small Cap Master Fund, G.P. (the "Master Fund") for the accounts of Prescott Group Aggressive Small Cap, L.P. and Prescott Group Aggressive Small Cap II, L.P. (together, the "Small Cap Funds"). Pursuant to Rule 16a-1, both Prescott Capital and Mr. Frohlich disclaim such beneficial ownership.

2. This Form 4 relates to shares of Common Stock of the Issuer held in the account of the Master Fund, of which the Small Cap Funds are general partners. Prescott Capital serves as the general partner and investment manager of the Small Cap Funds and may direct the Small Cap Funds. The Master Fund holds the shares of Common Stock for the accounts of the Small Cap Funds. Prescott Capital receives a portion of the profits in the way of a capital allocation from, and owns a partnership interest in, the Small Cap Funds. Phil Frohlich reports the Common Stock held indirectly by Prescott Capital because, as the managing member of Prescott Capital at the time of purchase, he controlled the disposition and voting of the securities.

	PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C., Name: /s/ Phil Frohlich, Title: Managing Member	08/19/2026
	PRESCOTT GROUP AGGRESSIVE SMALL CAP, L.P., By: Prescott Group Capital Management, L.L.C., its general partner, Name: /s/ Phil Frohlich, Title: Managing Member	08/19/2026
	PRESCOTT GROUP AGGRESSIVE SMALL CAP II, L.P., By: Prescott Group Capital Management, L.L.C., its general partner, Name: /s/ Phil Frohlich, Title: Managing Member	08/19/2026
	PRESCOTT GROUP AGGRESSIVE SMALL CAP MASTER FUND, G.P., By: Prescott Group Aggressive Small Cap, L.P., GP, By: Prescott Group Aggressive Small Cap II, L.P., GP, By: Prescott Group Capital Management, L.L.C., GP, Name: /s/ Phil Frohlich, Title: MM	08/19/2026
	/s/ Phil Frohlich	08/19/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)