STOCK TITAN

Nasdaq, Inc. (NASDAQ: NDAQ) EVP Smith sells 3,000 shares under 10b5-1 plan

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

NASDAQ, INC. executive Bryan Everard Smith, EVP and Chief People Officer, sold 3,000 shares of common stock in an open-market transaction at $80.00 per share. The sale was made under a pre-arranged Rule 10b5-1(c) trading plan adopted on March 12, 2026, indicating it was scheduled in advance.

After this sale, Smith directly owns 69,203 shares and share-based units, including restricted stock, performance share units and shares bought through the employee stock purchase plan. The transaction represents a small portion of his overall reported holdings.

Positive

  • None.

Negative

  • None.
Insider Smith Bryan Everard
Role EVP, CPO
Sold 3,000 shs ($240K)
Type Security Shares Price Value
Sale Common Stock, par value $0.01 per share 3,000 $80.00 $240K
Holdings After Transaction: Common Stock, par value $0.01 per share — 69,203 shares (Direct, null)
Footnotes (1)
  1. The reported sale was effected pursuant to a Rule 10b5-1(c) trading plan adopted on March 12, 2026. Represents (i) 22,563 shares or units of restricted stock, of which 1,465 are vested, (ii) 41,758 shares of Common Stock underlying PSUs, 33,732 of which are vested, and (iii) 4,882 shares of Common Stock purchased under the Issuer's Employee Stock Purchase Plan.
Shares sold 3,000 shares Open-market sale on July 1, 2026
Sale price $80.00 per share Average price for 3,000-share sale
Holdings after transaction 69,203 shares/units Total reported holdings following sale
Restricted stock/units 22,563 units Restricted stock or units, 1,465 vested
Performance share units 41,758 shares Common stock underlying PSUs, 33,732 vested
Employee Stock Purchase Plan shares 4,882 shares Shares purchased under ESPP
Rule 10b5-1(c) trading plan regulatory
"The reported sale was effected pursuant to a Rule 10b5-1(c) trading plan adopted on March 12, 2026."
A Rule 10b5-1(c) trading plan is a legally defined, pre-set schedule that lets company insiders automatically buy or sell stock at specified times or under set formulas when they are not in possession of undisclosed, sensitive information. Think of it like an automatic payment plan for trades: because the instructions are written in advance, trades under the plan help protect insiders from allegations of trading on secret information and give investors clearer expectations about when insiders will transact, which can affect liquidity and perceived transparency.
restricted stock financial
"Represents (i) 22,563 shares or units of restricted stock, of which 1,465 are vested..."
Shares granted to an individual that carry limits on transfer or sale until certain conditions are met, such as staying with the company for a set time or hitting performance targets. Think of them as a locked gift that gradually opens; for investors they matter because they affect how many shares may enter the market later, signal management incentives and potential dilution, and reveal confidence in future company performance.
PSUs financial
"...41,758 shares of Common Stock underlying PSUs, 33,732 of which are vested..."
PSUs are company shares promised to employees or executives that only become actual stock if the business hits specific performance targets over a set period. For investors, PSUs matter because they link pay to measurable outcomes — similar to a conditional bonus that converts into ownership — which can influence management decisions, dilution of shares, and signals about confidence in future results.
Employee Stock Purchase Plan financial
"...4,882 shares of Common Stock purchased under the Issuer's Employee Stock Purchase Plan."
An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.
See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google
Add on Google
Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Smith Bryan Everard

(Last)(First)(Middle)
151 W. 42ND STREET

(Street)
NEW YORK NEW YORK 10036

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
NASDAQ, INC. [ NDAQ ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
EVP, CPO
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
07/01/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock, par value $0.01 per share07/01/2026S(1)3,000D$8069,203(2)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The reported sale was effected pursuant to a Rule 10b5-1(c) trading plan adopted on March 12, 2026.
2. Represents (i) 22,563 shares or units of restricted stock, of which 1,465 are vested, (ii) 41,758 shares of Common Stock underlying PSUs, 33,732 of which are vested, and (iii) 4,882 shares of Common Stock purchased under the Issuer's Employee Stock Purchase Plan.
/s/ Alex Kogan, by power of attorney07/02/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did NASDAQ, INC. (NDAQ) report for Bryan Everard Smith?

NASDAQ, INC. reported that EVP and Chief People Officer Bryan Everard Smith sold 3,000 shares of common stock. The open-market transaction was executed at $80.00 per share and was disclosed in a Form 4 insider trading report filed with regulators.

Was the July 2026 NDAQ insider sale by Bryan Smith pre-planned under Rule 10b5-1?

Yes. The filing states the 3,000-share sale by Bryan Smith was executed under a Rule 10b5-1(c) trading plan. That plan was adopted on March 12, 2026, indicating the trade was scheduled in advance rather than being a discretionary, spur-of-the-moment decision.

How many NASDAQ, INC. (NDAQ) shares did Bryan Smith hold after the reported sale?

Following the 3,000-share sale, Bryan Smith held a total of 69,203 shares and share-based units. This includes restricted stock, performance share units and shares purchased through NASDAQ, INC.’s employee stock purchase plan, according to the detailed holdings footnote in the filing.

At what price did Bryan Everard Smith sell NDAQ common stock in the Form 4 transaction?

Bryan Everard Smith sold 3,000 shares of NASDAQ, INC. common stock at an average price of $80.00 per share. The sale was categorized as an open-market transaction and is described as a “Sale in open market or private transaction” in the Form 4 disclosure.

What types of equity awards does Bryan Smith hold in NASDAQ, INC. (NDAQ)?

Bryan Smith’s reported holdings include restricted stock or units, performance share units (PSUs), and shares purchased under the Employee Stock Purchase Plan. The filing notes specific counts of vested and unvested restricted stock and PSUs, plus thousands of shares accumulated through the purchase plan.