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NICE showcases AI tools, 23% emissions reduction

NICE Ltd. reports new AI governance and CX deployments plus ESG gains, including a 23% emissions cut and 14% of revenue reinvested in R&D.

(Neutral)
(Neutral)
Form Type
6-K

Rhea-AI Filing Summary

NICE Ltd. (NICE) furnished a Form 6-K highlighting new AI products, ESG progress, and major customer case studies. The company launched NICE Witness, an AI governance solution for public safety that creates an impartial, cross-vendor “trusted record” of AI activity and human decisions across the entire emergency incident lifecycle.

NICE also released its 2025 ESG Report, developed with reference to GRI 2021 Standards, noting the acquisition of NICE Cognigy to strengthen its enterprise AI position, reinvestment of 14% of revenue in R&D by a team of more than 3,500 professionals, a 23% reduction in Scope 1 and 2 emissions year over year, and community support through over 40,000 employee volunteer hours and about $960,000 in donations.

Customer case studies show adoption of the CXone platform: Currys reports first contact resolution near 80%, a contact-to-order ratio of 0.18, and NPS gains, while Bluecrest describes an AI-enabled contact center using Copilot and real-time analytics to achieve a 94% call answer rate and 100% interaction analysis, embedding AI into daily operations.

Positive

  • NICE highlights strategic progress in AI leadership and ESG, including the acquisition of NICE Cognigy, reinvesting 14% of revenue in R&D, and achieving a 23% reduction in Scope 1 and 2 emissions in 2025.

Negative

  • None.
R&D investment 14% of revenue Portion of 2025 revenue reinvested in research and development
R&D professionals 3,500+ employees Global R&D team size referenced for 2025
Scope 1 and 2 emissions reduction 23% Year-over-year reduction in 2025 Scope 1 and 2 (location-based) greenhouse gas emissions
Employee volunteer hours 40,000+ hours Employee volunteering during NICE’s Global Community Month in 2025
Community donations $960,000 Approximate 2025 giving to communities through nonprofit initiatives
First contact resolution Nearly 80% Currys’ first contact resolution rate after deploying NICE CXone
Contact-to-order ratio 0.18 per sales order Currys’ contact center contacts per sales order after CXone launch
Call answer rate 94% Bluecrest call answer rate achieved with NICE CXone and Copilot
AI governance solution technical
"NICE Witness, an AI governance solution that creates an impartial record"
Global Reporting Initiative (GRI) 2021 Standards regulatory
"The report, developed with reference to the Global Reporting Initiative (GRI) 2021 Standards"
A set of internationally recognized guidelines for how organizations disclose their environmental, social and governance (ESG) performance and impacts. Think of them as a standardized recipe or instruction manual that helps companies report what matters most—such as emissions, labor practices and governance—in a consistent, comparable way, so investors can assess non-financial risks, spot trends, and make better-informed decisions about long-term value and resilience.
Scope 1 and Scope 2 greenhouse gas emissions technical
"a 23% reduction in Scope 1 and Scope 2 (location-based) greenhouse gas emissions"
first contact resolution financial
"First contact resolution now runs at nearly 80 percent"
A customer service metric that measures the share of customer issues fully resolved on the first interaction, whether by phone, chat, email, or in person, without the need for follow-up contacts. It matters to investors because higher first contact resolution usually means lower service costs, faster problem solving, and stronger customer loyalty—similar to a repair person fixing a problem on the first visit rather than requiring repeat appointments, which affects operating efficiency and revenue over time.
Net Promoter Score (NPS) financial
"a six-point NPS improvement was delivered during the initial migration period"
A Net Promoter Score (NPS) measures how likely customers are to recommend a company or its products on a simple scale, then converts those answers into a single score that typically ranges from -100 to +100. Investors use NPS as a quick, standardized signal of customer satisfaction and loyalty—like a public opinion thermometer—that can predict future sales growth, customer retention, and the cost of acquiring new buyers.
interaction analytics technical
"interaction analytics and end-to-end transcription convert every conversation"
Interaction analytics is the process of automatically examining recorded customer and stakeholder communications — such as calls, chats, emails and social posts — to uncover patterns, sentiment, common complaints and opportunities. For investors, it matters because these insights reveal customer satisfaction, sales effectiveness, and operational issues that can affect revenue, costs and reputation; think of it as a coach reviewing game tape to spot strengths and weak spots that drive future performance.

FAQ

What did NICE (NICE) announce about its new AI governance product for public safety?

NICE introduced NICE Witness, an AI governance solution that creates an impartial, cross-vendor record of AI activity and human decisions across the emergency incident lifecycle, enabling agencies to reconstruct incidents and preserve an independent, auditable record of every critical decision.

What are the key ESG highlights from NICE’s 2025 ESG Report?

NICE reports reinvesting 14% of revenue in R&D, employing over 3,500 R&D professionals, achieving a 23% reduction in Scope 1 and 2 greenhouse gas emissions versus 2024, more than 40,000 employee volunteer hours, and approximately $960,000 in community donations.

How is Currys using NICE’s CXone platform according to the 6-K?

Currys uses NICE CXone to unify voice, email and social interactions, achieving first contact resolution near 80%, a contact-to-order ratio of 0.18 per sales order, a six-point NPS improvement in the main business, and complaints reductions in some areas.

What performance improvements did Bluecrest report with NICE CXone and Copilot?

Bluecrest reports transforming its contact center into an AI-powered operation with CXone, achieving 94% call answer rate, 100% interaction analysis, and AI-embedded workflows such as AutoSummary and Copilot that enhance advisor performance, consistency, and data-driven coaching.

How much does NICE invest in research and development as disclosed in this filing?

NICE states that it reinvested 14% of revenue in research and development in 2025, supported by a global team of more than 3,500 R&D professionals, underscoring its focus on AI innovation and product development.

What community and ethics initiatives did NICE report for 2025?

NICE reports 100% compliance in employee ethics training, over 40,000 volunteer hours during Global Community Month, and approximately $960,000 donated to nonprofit initiatives, reflecting its social and governance priorities.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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SECURITIES AND EXCHANGE COMMISSION 

WASHINGTON, D.C. 20549

 

FORM 6-K

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13A-16 OR 15D-16 OF

THE SECURITIES EXCHANGE ACT OF 1934

 

For the month of August 2026 (Report No. 1)

 

Commission File Number: 0-27466

 

NICE LTD.

(Translation of Registrant’s Name into English)

 

13 Zarchin Street, P.O. Box 690, Ra’anana, Israel

(Address of Principal Executive Offices)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F ☒ Form 40-F ☐

 

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): ____

 

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): ____

 

 

CONTENTS

 

This Report on Form 6-K of NICE consists of the following documents, which are attached hereto and incorporated by reference herein:

 

99.1 NiCE Defines the Trusted Record for AI-Enabled Public Safety at APCO 2026, dated August 3, 2026

 

99.2 NiCE Publishes 2025 Environmental, Social and Governance (ESG) Report, Demonstrating Commitment to Innovation and Sustainability, dated August 10, 2026

 

99.3 Currys Transforms Customer Engagement with NiCE, Driving Higher NPS and Faster Resolution, dated August 12, 2026

 

99.4 Bluecrest Transforms Healthcare Experience with NiCE Copilot, Delivering 94% Call Answer Rate Improvements, dated August 18, 2026

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this Report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

 

NICE LTD.

 

Name: /s/ Alon Levy

Title: Vice President, General Counsel and Corporate Secretary 

 

Dated: September 9, 2026

 

 

EXHIBIT INDEX

 

This Report on Form 6-K of NICE consists of the following documents, which are attached hereto and incorporated by reference herein:

 

99.1 NiCE Defines the Trusted Record for AI-Enabled Public Safety at APCO 2026, dated August 3, 2026

 

99.2 NiCE Publishes 2025 Environmental, Social and Governance (ESG) Report, Demonstrating Commitment to Innovation and Sustainability, dated August 10, 2026

 

99.3 Currys Transforms Customer Engagement with NiCE, Driving Higher NPS and Faster Resolution, dated August 12, 2026

 

99.4 Bluecrest Transforms Healthcare Experience with NiCE Copilot, Delivering 94% Call Answer Rate Improvements, dated August 18, 2026

 

 

 

Exhibit 99.1

 

NiCE Defines the Trusted Record for AI-Enabled Public Safety at APCO 2026

 

New NiCE Witness AI governance solution extends the trusted record to AI-assisted decisions, delivering

independent, end-to-end transparency across the emergency incident lifecycle

 

Hoboken, N.J., August 3, 2026 – NiCE (Nasdaq: NICE) today announced a new standard for AI accountability, extending its long-standing mission to help public safety agencies capture, preserve, and understand critical incident information. At APCO 2026, NiCE will introduce NiCE Witness, an AI governance solution that creates an impartial, cross-vendor record of AI activity, personnel actions, and incident outcomes from the first call through dispatch, response, and final review. Together with NiCE Inform and NiCE Inform AI, NiCE Witness enables agencies to reconstruct the incident, assess both AI and human performance against agency policies and procedures, peer benchmarks, and national standards, and preserve an independent, auditable, and defensible record of every critical decision.

 

For nearly four decades, each major technology shift in public safety has expanded the record agencies rely on NiCE to keep. Voice logging preserved what was said. Digital and IP communications enabled end-to-end incident reconstruction. NG911 and multimedia brought digital evidence together. AI-assisted quality assurance made it possible to evaluate emergency interactions at scale. Now, as AI enters call triage, language translation, dispatch, threat assessment, report generation, records management, and other mission-critical workflows, the next record agencies must keep is how AI and people made decisions together.

 

That need is emerging as three forces converge: chronic staffing pressures, rapid AI adoption, and growing scrutiny of automated decisions. Agencies need AI to reduce workload and accelerate response, but most applications can explain only their own role. Without an impartial record across vendors and systems, agencies may be unable to show what AI recommended, what personnel saw, whether policy was followed, and why a decision was made during critical incident reviews, public records requests, litigation, accreditation, or after-action investigations.

 

“Public safety has always depended on a trusted record when the stakes are highest,” said Chris Wooten, Executive Vice President, NiCE. “AI does not change that need, it expands what the record must capture. Across the first-response lifecycle, NiCE Witness provides an impartial, cross-vendor account of what AI did, how personnel responded, what happened, and whether the response aligned with policy and standards. The result is independent, auditable proof of whether AI is performing as intended, and a verifiable, defensible record of every critical decision.”

 

Designed as the “flight recorder” for public safety AI, NiCE Witness creates a single, time-aligned record of AI activity and human decision-making across the emergency response lifecycle. Unlike individual applications that log only their own activity, NiCE Witness provides a vendor-neutral view across multiple systems—including call triage, language translation, dispatch support, threat assessment, report generation, records management, and other operational workflows—so agencies can reconstruct not only what happened, but how technology and people interacted throughout the response.

 

NiCE answers three critical questions about every incident

 

Each technology shift has expanded the record that agencies trust NiCE to keep. Together, NiCE Inform, NiCE Inform AI, and NiCE Witness give agencies a connected answer to three questions that define accountability in an AI-enabled environment:

 

What happened? NiCE Inform brings together 911 audio, CAD activity, radio communications, reports, and digital records into a complete, chronological incident view, while Intelligence Center dashboards help leaders see patterns and performance trends across operations.

 

Was it handled correctly? NiCE Inform AI extends quality assurance from small samples to virtually every emergency interaction through automated evaluation, configurable scoring, coaching workflows, and performance analytics—for people, and increasingly for the AI working beside them.

 

 

Can we prove every decision? NiCE Witness adds the independent, auditable, and defensible record of AI-assisted decision-making, showing how recommendations and human judgment combined from the first call through final review.

 

At APCO 2026, NiCE will demonstrate these capabilities from initial emergency call through final reporting and review, including incident reconstruction, AI-assisted quality assurance and coaching, Intelligence Center dashboards, and preservation of AI-assisted recommendations and human decisions through NiCE Witness. Visitors can see how agencies can reconstruct every critical incident, evaluate every emergency interaction, record every AI-assisted decision, and defend every operational outcome at NiCE Booth 2412.

 

NICE Public Safety & Justice

 

With over 3,000 customers and 30 years of experience, NiCE helps public safety and criminal justice agencies—from emergency communications and law enforcement to prosecutors and courts—transform how they manage evidence, data and critical interactions to get to the truth faster. NiCE brings information together and applies purpose-built AI to make it searchable, surface actionable insights, strengthen quality assurance and case preparation, and preserve transparent, defensible records of AI-assisted recommendations and human decisions. With people in control, agencies can respond to incidents, investigate, build and prosecute cases more efficiently. By connecting teams and workflows, NiCE helps justice flow more smoothly, from incident to court. https://www.nicepublicsafety.com

 

About NiCE

 

NiCE (NASDAQ: NICE) is transforming the world with AI that puts people first. Our purpose-built AI-powered platforms automate engagements into proactive, safe, intelligent actions, empowering individuals and organizations to innovate and act, from interaction to resolution. Trusted by organizations throughout 150+ countries worldwide, NiCE’s platforms are widely adopted across industries connecting people, systems, and workflows to work smarter at scale, elevating performance across the organization, delivering proven measurable outcomes.

 

Corporate Media Contact

 

Christopher Irwin-Dudek, +1 201 561 4442, media@nice.com, ET

 

Investors

 

Ryan Gilligan, +1 551-417-2531, ir@nice.com, ET

Omri Arens, +972 3 763-0127, ir@nice.com, CET

 

Trademark Note: NiCE and the NiCE logo are trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE's marks, please see: www.nice.com/nice-trademarks.

 

Forward-Looking Statements

 

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Wooten, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the “Company”). In some cases, such forward-looking statements can be identified by terms such as “believe,” “expect,” “seek,” “may,” “will,” “intend,” “should,” “project,” “anticipate,” “plan,” “estimate,” or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in general economic and business conditions; competition; successful execution of the Company’s growth strategy; success and growth of the Company’s cloud Software-as-a-Service business; rapid changes in technology and market requirements; the implementation of AI capabilities in certain products and services, decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties in making additional acquisitions or difficulties or effectively integrating acquired operations; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company’s dependency on third-party cloud computing platform providers, hosting facilities and service partners; cyber security attacks or other security incidents; privacy concerns; changes in currency exchange rates and interest rates, the effects of additional tax liabilities resulting from our global operations, the effect of unexpected events or geo-political conditions, including those arising from political instability or armed conflict that may disrupt our business and the global economy; our ability to recruit and retain qualified personnel; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the “SEC”). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company’s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.

 

 

 

Exhibit 99.2 

  

NiCE Publishes 2025 Environmental, Social and Governance (ESG) Report,

Demonstrating Commitment to Innovation and Sustainability

 

NiCE promotes AI innovation and elevates customer and employee experience, while improving 

environmental performance

 

Hoboken, N.J., August 10, 2026 – NiCE (Nasdaq: NICE) today announced the release of its 2025 Environmental, Social, and Governance (ESG) Report, showcasing the company’s commitment to unlocking value through innovation, while advancing sustainable business practices. The report, developed with reference to the Global Reporting Initiative (GRI) 2021 Standards, showcases NiCE’s progress in promoting social impact, environmental stewardship and corporate governance. Access the full 2025 ESG Report here.

 

“Our 2025 ESG achievements show how we are creating a NiCE world where we work to enhance human potential, support sustainable progress, and benefit communities,” said Scott Russell, CEO, NiCE. “By putting people first in everything we do, from improving experiences to empowering employees and reducing our environmental impact, we’re creating meaningful, measurable change for both business and society.”

 

In 2025, NiCE continued to expand responsible AI capabilities across its product portfolio. The acquisition of NiCE Cognigy, a market-leading agentic AI platform, marked a significant milestone in strengthening NiCE's position as a leader in enterprise AI. The company's commitment to improving customer outcomes through innovation was further demonstrated by reinvesting 14% of revenue in research and development, led by a global team of more than 3,500 R&D professionals.

 

NiCE is proud to report a 23% reduction in Scope 1 and Scope 2 (location-based) greenhouse gas emissions in 2025 compared to the previous year. This reduction reflects the company's focus on operational efficiency and was driven in part by the migration of one of its data centers to the cloud during the year.

 

NiCE also continued to invest in its workforce in 2025. The company launched CORE, a new leadership boot camp for first-line managers, alongside the 4D, Quantum Leap, and Emerge programs, all designed to develop leadership at every level. The company also achieved 100% compliance in employee ethics training. Meanwhile, NiCE employees made a significant impact in their local communities, volunteering more than 40,000 hours during the company's Global Community Month. In addition, the company donated approximately 960,000 USD giving back to the community through various nonprofit initiatives worldwide.

 

The 2025 ESG Report demonstrates NiCE's commitment to advancing environmental, social, and governance principles while continuing to lead in technological innovation.

 

 

About NiCE

 

NiCE (NASDAQ: NICE) is transforming the world with AI that puts people first. Our purpose-built AI-powered platforms automate engagements into proactive, safe, intelligent actions, empowering individuals and organizations to innovate and act, from interaction to resolution. Trusted by organizations throughout 150+ countries worldwide, NiCE’s platforms are widely adopted across industries connecting people, systems, and workflows to work smarter at scale, elevating performance across the organization, delivering proven measurable outcomes.

 

Corporate Media Contact

 

Christopher Irwin-Dudek, +1 201 561 4442, media@nice.com, ET

 

Investors 

 

Ryan Gilligan, +1 551 417-2531, ir@nice.com, ET

Omri Arens, +972 3 763-0127, ir@nice.com, CET

 

Trademark Note: NiCE and the NiCE logo are trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE's marks, please see: www.nice.com/nice-trademarks

 

Forward-Looking Statements 

 

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Russell, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the “Company”). In some cases, such forward-looking statements can be identified by terms such as “believe,” “expect,” “seek,” “may,” “will,” “intend,” “should,” “project,” “anticipate,” “plan,” “estimate,” or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in general economic and business conditions; competition; successful execution of the Company’s growth strategy; success and growth of the Company’s cloud Software-as-a-Service business; rapid changes in technology and market requirements; the implementation of AI capabilities in certain products and services, decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties in making additional acquisitions or difficulties or effectively integrating acquired operations; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company’s dependency on third-party cloud computing platform providers, hosting facilities and service partners; cyber security attacks or other security incidents; privacy concerns; changes in currency exchange rates and interest rates, the effects of additional tax liabilities resulting from our global operations, the effect of unexpected events or geo-political conditions, including those arising from political instability or armed conflict that may disrupt our business and the global economy; our ability to recruit and retain qualified personnel; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the “SEC”). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company’s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law. 

 

 

 

 

Exhibit 99.3

 

Currys Transforms Customer Engagement with NiCE, Driving Higher NPS and

Faster Resolution

 

Leading U.K. technology retailer unifies customer interactions across the customer lifecycle, reducing complaints

while creating a scalable foundation for next generation customer service

 

HOBOKEN, N.J., August 12, 2026NiCE (Nasdaq: NICE) today announced that Currys plc, the U.K.'s leading omnichannel technology retailer, is improving customer engagement with the NiCE CXone platform. By seamlessly connecting customer interactions across every stage of the journey, from purchase to ownership and support, NiCE has played a role in supporting Currys’ double-digit improvements in customer satisfaction and quality. This transformation is helping the retailer deliver more personalized, efficient experiences while creating a scalable foundation for innovation and long-term customer loyalty.

 

Working with strategic partner Concentrix, Currys has transformed its customer service environment into a unified, cloud-based engagement platform spanning voice, email and social channels. The initiative supports customers across product purchases, mobile services, delivery, installation, repairs and ongoing support, enabling more seamless experiences across every touchpoint. Every interaction is captured, transcribed, and analyzed, providing actionable insight into customer needs, service friction points and opportunities for continuous improvement.

 

The impact of the CXone launch extended across the operation. First contact resolution now runs at nearly 80 percent, while the contact-to-order ratio fell to 0.18 per sales order, meaning fewer customers need to make contact for every order placed. For the main Currys business, a six-point NPS improvement was delivered during the initial migration period.

 

In one area, Currys saw complaints fall by roughly half over 18 months and NPS rise by more than 20 points. Currys expects the success to serve as the model for extending CXone across the wider business.

 

Today, CXone supports hundreds of advisors across Currys' internal and outsourced operations across the U.K., South Africa and India, managing nearly 6 million customer interactions annually. Concentrix supported the transformation by helping operationalize CXone across complex multichannel environments and translating analytics into measurable frontline improvements. The strategy positions Currys to accelerate innovation and strengthen customer loyalty through increasingly proactive, personalized and connected retail journeys across the customer lifecycle.

 

"With this new tool, we now have a unified view of customer interactions across channels, allowing us to resolve issues faster, personalize services and continuously improve the experience we deliver," said Chris Stroud, Director of Customer Management Centre, Currys. "The platform is also creating a foundation that will help us further simplify and make it easier for customers to shop with us than ever before."

 

The deployment has also strengthened operational agility. New engagement channels can now be deployed in weeks, accelerating speed to market while maintaining consistency. Currys is using NiCE Workforce Management to improve forecasting, optimize staffing and better align resources with seasonal demand patterns.

 

"Currys is demonstrating how leading retailers can use customer service automation and orchestration to transform retail customer journeys," said Darren Rushworth, President, NiCE International. "By unifying customer interactions on CXone, Currys is gaining loyalty and deeper insight into customer needs, driving measurable improvements in satisfaction and loyalty, and creating a strong foundation for the next generation of retail experiences."

 

 

About Currys

 


Currys plc is a leading omnichannel retailer of technology products and services, operating online and through 702 stores in 6 countries. We Help Everyone Enjoy Amazing Technology, however they choose to shop with us. In the UK & Ireland we trade as Currys and in the UK we operate our own mobile virtual network, iD Mobile. In the Nordics we trade under the Elkjøp brand. We’re the market leader in all markets, able to serve all households and employing more than 25,000 capable and committed colleagues. We help everyone enjoy amazing technology. We believe in the power of technology to improve lives, helping people stay connected, productive, fit, healthy, and entertained. We’re here to help everyone enjoy those benefits and with our scale and expertise, we are uniquely placed to do so. Our full range of services and support makes it easy for our customers to discover, choose, afford and enjoy the right technology to the full. The Group’s operations include one of Europe’s largest technology repair facilities, a sourcing office in Hong Kong and an extensive distribution network, centred on Newark in the UK and Jönköping in Sweden, enabling fast and efficient delivery to stores and homes. We’re a leader in giving technology a longer life through repair, recycling and reuse. We’re reducing our impact on the environment in our operations and our wider value chain and we aim to achieve net zero emissions by 2040. We offer customers products that help them save energy, reduce waste and save water, and we partner with charitable organisations to bring the benefits of amazing technology to those who might otherwise be excluded.

 

About Concentrix

 

Concentrix is a global technology-enabled services leader driving the world’s best customer experiences. Through its deep expertise in CX strategy, operations, and technology, Concentrix partners with leading brands to design, deliver, and scale intelligent, human-centered experiences across the entire customer lifecycle.

 

About NiCE

 

NiCE (NASDAQ: NICE) is transforming the world with AI that puts people first. Our purpose-built AI-powered platforms automate engagements into proactive, safe, intelligent actions, empowering individuals and organizations to innovate and act, from interaction to resolution. Trusted by organizations throughout 150+ countries worldwide, NiCE’s platforms are widely adopted across industries connecting people, systems, and workflows to work smarter at scale, elevating performance across the organization, delivering proven measurable outcomes.

 

Corporate Media Contact

 

Christopher Irwin-Dudek, +1 201 561 4442, media@nice.com, ET

 

Investors

 

Ryan Gilligan, +1 551 417-2531, ir@nice.com, ET

Omri Arens, +972 3 763-0127, ir@nice.com, CET

 

Trademark Note: NiCE and the NiCE logo are trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE's marks, please see: www.nice.com/nice-trademarks.

 

Forward-Looking Statements 

 

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Rushworth, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the “Company”). In some cases, such forward-looking statements can be identified by terms such as “believe,” “expect,” “seek,” “may,” “will,” “intend,” “should,” “project,” “anticipate,” “plan,” “estimate,” or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in general economic and business conditions; competition; successful execution of the Company’s growth strategy; success and growth of the Company’s cloud Software-as-a-Service business; rapid changes in technology and market requirements; the implementation of AI capabilities in certain products and services, decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties in making additional acquisitions or difficulties or effectively integrating acquired operations; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company’s dependency on third-party cloud computing platform providers, hosting facilities and service partners; cyber security attacks or other security incidents; privacy concerns; changes in currency exchange rates and interest rates, the effects of additional tax liabilities resulting from our global operations, the effect of unexpected events or geo-political conditions, including those arising from political instability or armed conflict that may disrupt our business and the global economy; our ability to recruit and retain qualified personnel; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the “SEC”). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company’s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.

 

 

 

Exhibit 99.4 

 

Bluecrest Transforms Healthcare Experience with NiCE Copilot, Delivering

94% Call Answer Rate Improvements

 

AI-powered automation and real-time guidance drive 100% interaction analysis, improving patient

access and operational efficiency at scale

 

Hoboken, N.J., August 18, 2026 – NiCE (Nasdaq: NICE) today announced that Bluecrest, a leading UK health intelligence company, has transformed its contact center into an AI-powered, insight-driven operation using the NiCE CXone platform to deliver significant improvements in patient access, operational efficiency, and customer outcomes.

 

Bluecrest’s transformation, working with the UK’s longest-running contact center service provider SVL Business Solutions, enabled a fundamental shift to an AI-enabled operating model, where artificial intelligence is embedded across the customer journey to drive real-time decisions, automate manual work, and unlock actionable insight at scale. Operating one of the UK’s largest direct clinic networks, Bluecrest needed to move beyond a legacy environment that limited visibility, consistency, and scalability. With CXone, the organization established a modern AI foundation that connects interactions, data, and workflows—enabling continuous improvement across both customer experience and operations.

 

AI a core operational capability

 

AI is now deeply embedded across Bluecrest’s core workflows, transforming how work gets done at every stage of the customer journey. From AI-powered AutoSummary, which eliminates manual documentation and reduces cognitive load, to Copilot and real-time journey summaries that improves the quality and consistency of every interaction, AI actively augments advisor performance in the moment. At the same time, interaction analytics and end-to-end transcription convert every conversation into structured, actionable intelligence—providing complete visibility into customer intent, behavior, and outcomes, and enabling continuous, data-driven improvement across the operation.

 

By embedding AI into daily operations, Bluecrest has moved beyond efficiency gains to deliver tangible business and customer outcomes:

 

·£250,000 annual savings driven by AI-powered reduction in after-call work (3.5 to less than 2.5 minutes).

 

·94% call answer rate, significantly improving patient access.

 

·100% of interactions analyzed, replacing manual dispositions with behavioral insight.

 

·Analytics-driven coaching increased key product conversations from 10% to 70%, contributing to 2,200+ new subscriptions.

 

These improvements reflect a broader shift to data-driven, behavior-led performance management, where AI continuously identifies opportunities to improve both experience and outcomes.

 

AI has also redefined the role of the advisor. By automating repetitive tasks, Bluecrest has enabled advisors to focus on higher-value, more meaningful customer interactions. Structured summaries, guided workflows, and conversational intelligence reduce cognitive load while improving consistency, compliance, and quality.

 

Leaders now use AI-driven insights to deliver targeted, evidence-based coaching, replacing anecdotal feedback with precise behavioral data—driving measurable improvements in both performance and customer outcomes.

 

Beyond productivity, AI has enabled Bluecrest to build a more resilient and responsive operation. Real-time dashboards now support proactive decision-making, while full interaction visibility allows teams to rapidly detect and resolve issues as they arise. Continuous AI-driven insights enable ongoing optimization of customer journeys and operational processes, and the elimination of platform-related outages ensures consistent, reliable service delivery. This creates an environment where every interaction contributes to learning and continuous improvement.

 

 

Building the foundation for future AI innovation

 

With AI now embedded as a core capability, Bluecrest has established a scalable foundation for continued innovation—from deeper automation to more proactive and agentic AI use cases.

 

“CXone has enabled us to move from a reactive operation to one that is truly insight-driven,” said Russell White, Director of AI and Transformation, Bluecrest. “AI is now fundamental to how we support our customers, empower our teams, and continuously improve outcomes while maintaining the highest standards of accuracy and trust.”

 

“Bluecrest’s transformation demonstrates the real value of AI when it is embedded into the operating model,” said Darren Rushworth, President, NiCE International. “This is not just about automation, it’s about using AI to drive better decisions, better performance, and better experiences at scale.”

 

About Bluecrest

 

Bluecrest is the health intelligence company. Since 2012, we’ve been helping more than one million people across the UK and Ireland live healthier for longer, by making personal private health assessments easy, affordable and accessible. Our purpose is simple: to give everyone confidence in their health. We believe that understanding what’s happening inside your body (the good and the could be better) is the smartest way to take control of your future wellbeing.

 

About NiCE 

 

NiCE (NASDAQ: NICE) is transforming the world with AI that puts people first. Our purpose-built AI-powered platforms automate engagements into proactive, safe, intelligent actions, empowering individuals and organizations to innovate and act, from interaction to resolution. Trusted by organizations throughout 150+ countries worldwide, NiCE’s platforms are widely adopted across industries connecting people, systems, and workflows to work smarter at scale, elevating performance across the organization, delivering proven measurable outcomes. 

 

Corporate Media Contact 

 

Christopher Irwin-Dudek, +1 201 561 4442, media@nice.com, ET

 

Investors  

 

Ryan Gilligan, +1 551 417-2531, ir@nice.com, ET

Omri Arens, +972 3 763-0127, ir@nice.com, CET

 

Trademark Note: NiCE and the NiCE logo are trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE's marks, please see: www.nice.com/nice-trademarks.  

 

Forward-Looking Statements  

 

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Rushworth are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the “Company”). In some cases, such forward-looking statements can be identified by terms such as “believe,” “expect,” “seek,” “may,” “will,” “intend,” “should,” “project,” “anticipate,” “plan,” “estimate,” or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in general economic and business conditions; competition; successful execution of the Company’s growth strategy; success and growth of the Company’s cloud Software-as-a-Service business; rapid changes in technology and market requirements; the implementation of AI capabilities in certain products and services, decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties in making additional acquisitions or difficulties or effectively integrating acquired operations; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company’s dependency on third-party cloud computing platform providers, hosting facilities and service partners; cyber security attacks or other security incidents; privacy concerns; changes in currency exchange rates and interest rates, the effects of additional tax liabilities resulting from our global operations, the effect of unexpected events or geo-political conditions, including those arising from political instability or armed conflict that may disrupt our business and the global economy; our ability to recruit and retain qualified personnel; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the “SEC”). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company’s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.

 

 

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