Servicenow Inc SEC Filings

William R. McDermott, Chairman & CEO of ServiceNow, Inc. (NOW), reported the sale of 1,585 shares of common stock on 08/19/2025 under a Rule 10b5-1 trading plan adopted February 27, 2025. The reported sales were effected at a weighted average price of $900.001 per share, with individual sale prices ranging from $900.00 to $900.01. After the transaction, Mr. McDermott beneficially owned 12,439 shares directly and 4,881 shares indirectly through a trust. The Form 4 was signed on behalf of Mr. McDermott by an attorney-in-fact on 08/21/2025.

Russell S. Elmer, General Counsel at ServiceNow (NOW), reported a single-item insider sale. On 08/20/2025 Mr. Elmer sold 1,698 shares of ServiceNow common stock at a reported price of $884.26 per share, reducing his direct beneficial ownership to 4,332 shares. The filer states the transaction was executed under a Rule 10b5-1 trading plan adopted May 21, 2025, and the Form 4 was signed on 08/21/2025. The filing contains no derivatives, no amendments, and no additional explanatory details beyond the 10b5-1 plan disclosure.

Form 144 filing by SERVICENOW, INC. (NOW) reports a proposed sale of 1,453 shares of the issuer's common stock through Fidelity Brokerage Services, with an aggregate market value of $1,299,999.36 and an approximate sale date of 08/20/2025 on the NYSE. The filing lists the acquisition history for the reported shares: multiple restricted stock vesting events between 05/07/2025 and 08/17/2025, plus one ESPP purchase on 07/31/2025, totaling the lots to be aggregated for this notice. No securities were reported sold in the prior three months. The notice includes the standard signer representation that the selling person has no undisclosed material adverse information about the issuer.

ServiceNow (NOW) filed a Form 144 reporting a proposed sale of 1,698 shares of Common stock through Fidelity Brokerage Services, with an aggregate market value of $1,501,473.48. The filing lists the issuer's outstanding shares as 208,000,000 and an approximate sale date of 08/20/2025 on the NYSE. The shares reported for sale were acquired through multiple restricted stock vesting events between 05/15/2025 and 08/17/2025, with individual vesting lots of 110, 191, 63, 110, and 1,224 shares and payment characterized as compensation. The filer reports no securities sold in the past three months. The notice includes the standard representation that the seller is not aware of undisclosed material adverse information and a signature attestation requirement.

Russell S. Elmer, General Counsel of ServiceNow, Inc. (NOW), reported multiple equity transactions on 08/15/2025 involving restricted stock units (RSUs) and common stock. The filing shows three separate non‑derivative acquisitions of common stock totaling 2,887 shares acquired with a $0 price (these represent vested RSUs converting to shares). The filing also reports four dispositions totaling 1,651 shares surrendered to satisfy federal and state tax withholding obligations and a related sale at $867.24 per share for a portion of shares.

The Table II entries confirm RSU vesting events linked to performance and service schedules from grants made under the 2021 Equity Incentive Plan, including performance‑based RSUs granted February 15, 2023 with vesting tied to relative TSR versus the S&P 500 and multi‑date service vesting for other awards.

Paul Fipps, President, Global Customer Operations at ServiceNow (NOW), reported a series of equity transactions with earliest transaction date 08/15/2025. Multiple restricted stock units (RSUs) vested on that date, resulting in the acquisition of 946, 68, 60, 188, and 221 shares (total acquired via vesting: 1,483 shares) and corresponding increases in beneficial ownership shown in the filing. To satisfy federal and state tax withholding, the reporting person relinquished 379, 28, 24, 76, and 89 shares (total relinquished: 596) at a reported price of $867.24 per share. The filing explains the RSU vesting schedules, including performance-based and time-based vesting and a relative TSR modifier for a portion of the grant. The Form 4 was signed by an attorney-in-fact on 08/19/2025.

ServiceNow insider trades and RSU vesting reported. Kevin Thomas McBride, ServiceNow principal accounting officer, reported transactions dated 08/15/2025 under a Rule 10b5-1 trading plan. The Form 4 shows a sale of 280 shares at $851.77 and multiple zero-price acquisitions representing the conversion/vesting of restricted stock units (RSUs) and performance-based RSUs.

The derivative section shows 657 RSUs converted to common stock (reported as acquired) and additional RSU-related entries of 47 and 63 units. Some shares were relinquished to satisfy federal and state tax withholding. All holdings are reported as direct ownership.

William R. McDermott, Chairman & CEO of ServiceNow (NOW), reported multiple restricted stock unit vesting events and related share transactions on August 15, 2025. He had 11,586, 832 and 1,255 restricted stock units convert to common stock (reported as acquisition code M) at a $0 per-share conversion, and the filing shows he relinquished 6,228, 448 and 675 shares in separate dispositions to satisfy federal and state tax withholding obligations at a price of $867.24 per share. The Form 4 also reports 4,881 shares indirectly owned by a trust. The RSUs included performance- and time-based awards with specified vesting schedules and a performance adjustment tied to 3-year relative total stockholder return versus the S&P 500.

Insider transactions at ServiceNow (NOW): Amit Zavery, President, CPO and COO, reported transactions on 08/15/2025 related to restricted stock units (RSUs) and common stock. He received 627 shares upon vesting of RSUs (transaction code M) and simultaneously surrendered 627 shares to cover federal and state tax withholding, leaving 6,275 shares beneficially owned directly. Separately, 338 shares were disposed of under transaction code F at a price of $867.24, reducing direct holdings to 6,559 shares after that sale. The RSUs vest quarterly at 1/12th increments, with the first vesting on 05/15/2025, subject to continued service. The Form 4 was signed by attorney-in-fact on 08/19/2025.