Form 144: 1,762 NOW Shares Proposed Sale ($1.53M) via Fidelity

Form 144 notice shows a proposed sale of 1,762 shares of Common stock through Fidelity Brokerage Services (900 Salem St, Smithfield, RI) with an aggregate market value of $1,526,684.90 and approximately 208,000,000 shares outstanding.

Rhea-AI Filing Summary

Form 144 notice shows a proposed sale of 1,762 shares of Common stock through Fidelity Brokerage Services (900 Salem St, Smithfield, RI) with an aggregate market value of $1,526,684.90 and approximately 208,000,000 shares outstanding. The securities were acquired on 08/17/2025 via restricted stock vesting from the issuer and the payment is listed as compensation. The approximate date of sale is 08/18/2025. The filing also reports three prior sales by Gina Marie Mastantuono: 118 shares on 05/19/2025 (gross proceeds $121,569.50), 292 shares on 08/08/2025 ($256,489.88), and 84 shares on 08/13/2025 ($72,287.88). Several filer and issuer identification fields in the form are blank in the provided content.

Positive

• Transaction is small relative to float: 1,762 shares vs. 208,000,000 shares outstanding suggests minimal market impact
• Securities were acquired by restricted stock vesting, indicating they are compensation rather than opportunistic purchases

Negative

• Key filer and issuer identification fields are blank in the provided excerpt, limiting transparency
• Rapid disposition: acquisition on 08/17/2025 with proposed sale on 08/18/2025 may raise routine governance questions about holding period, though no rule violations are alleged in the form

Insights

Securities Analyst

TL;DR: Small executive/insider sale from recent restricted stock vesting; transaction sizes are immaterial relative to 208M shares outstanding.

The notice documents a proposed sale of 1,762 vested restricted shares with an indicated market value of $1.53M and an intended trade date of 08/18/2025 via Fidelity. Past reported disposals by Gina Marie Mastantuono total 494 shares across May and August 2025, generating roughly $450k in gross proceeds. The filing lacks issuer identification fields in the provided excerpt, limiting assessment of context such as insider role or ownership stake. From a market-impact perspective, 1,762 shares represent a de minimis portion of the reported 208,000,000 shares outstanding, so the direct supply effect is negligible.

Corporate Governance Specialist

TL;DR: Disclosure shows routine insider monetization of vested equity; form format is standard but some issuer/filer metadata is missing.

The table indicates acquisition by restricted stock vesting on 08/17/2025 and sale planned the following day, consistent with post-vesting disposition. The signature/filing contact fields in the supplied content are blank, and the issuer name is not shown in the excerpt; that missing metadata reduces traceability for shareholders. No material single-sale concentration or unusual trading plan details are present in the visible content.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does this Form 144 for NOW disclose about the proposed sale?

It discloses a proposed sale of 1,762 common shares with an aggregate market value of $1,526,684.90, to be sold approximately on 08/18/2025 through Fidelity Brokerage Services.

How were the shares acquired according to the filing?

The shares were acquired on 08/17/2025 via restricted stock vesting, and the consideration is listed as compensation.

What prior sales by the same person are reported in the Form 144?

The filing reports three prior sales by Gina Marie Mastantuono: 118 shares on 05/19/2025 for $121,569.50, 292 shares on 08/08/2025 for $256,489.88, and 84 shares on 08/13/2025 for $72,287.88.

Which broker is handling the proposed sale?

The broker named is Fidelity Brokerage Services LLC, address listed as 900 Salem Street, Smithfield, RI 02917.

Does the filing show the issuer name or filer CIK?

No. The provided excerpt leaves the issuer name and filer identification fields blank.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 08/18/2025 - 10:52 AM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001465391
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	ServiceNow, Inc.
SEC File Number	001-35580
Address of Issuer	2225 LAWSON LANE SANTA CLARA CALIFORNIA 95054
Phone	408-501-8550
Name of Person for Whose Account the Securities are To Be Sold	Mastantuono Gina
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	1762	1526684.90	208000000	08/18/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	08/17/2025	Restricted Stock Vesting	Issuer			1762	08/17/2025	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Gina Marie Mastantuono 2225 Lawson Lane Santa Clara CA 95054	Common	05/19/2025	118	121569.50
Gina Marie Mastantuono 2225 Lawson Lane Santa Clara CA 95054	Common	08/08/2025	292	256489.88
Gina Marie Mastantuono 2225 Lawson Lane Santa Clara CA 95054	Common	08/13/2025	84	72287.88

144: Remarks and Signature

Remarks
Date of Notice	08/18/2025
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	11/22/2024
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Jackson Harris, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Gina Marie Mastantuono
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)