Welcome to our dedicated page for ServiceNow SEC filings (Ticker: NOW), a comprehensive resource for investors and traders seeking official regulatory documents including 10-K annual reports, 10-Q quarterly earnings, 8-K material events, and insider trading forms.
ServiceNow, Inc. filings document the regulatory record for an enterprise software company built around SaaS workflow automation and AI platform products. Its 8-K reports cover financial-result releases, material credit agreements, acquisition-related financing, share repurchase authorizations, officer appointments, executive compensation arrangements, and trading-plan disclosures.
The company’s proxy materials describe board governance, shareholder voting matters, executive compensation, equity awards, and related governance policies. Registration and prospectus filings also address common stock matters, including resale registration for shares issued in acquisition consideration, while material-event reports disclose financing terms, covenants, and capital-structure actions.
ServiceNow, Inc. (NOW) officer Paul Fipps, President, Global Customer Ops, reported selling 2,034 shares of common stock on 2026-08-31 in an open market or private transaction. The sale was executed at a weighted average price of about $147.87 per share, with individual trades ranging from $147.860 to $147.875 per share. Following these transactions, Fipps directly holds 18,305.1822 shares of ServiceNow common stock.
ServiceNow, Inc. (NOW) reported that officer Jacqueline P. Canney, its Chief People & AI Enblmt. Off., sold 7,847 shares of common stock on 2026-08-28 at $138.00 per share in an open market or private transaction. The sale was made under a Rule 10b5-1 trading plan adopted on May 29, 2026, and left her with 30,042 shares of ServiceNow common stock held directly.
ServiceNow, Inc. (NOW) reported that director Paul Edward Chamberlain sold 2,700 shares of Common Stock on August 27, 2026 in a sale classified as an open market or private transaction. The reported price is a weighted average of $135.5004 per share, with individual trades between $135.50 and $135.51 per share. Following this transaction, he directly holds 43,990 shares of ServiceNow common stock.
ServiceNow, Inc. (NOW) is the issuer of common stock covered by a Rule 144 notice filed for the account of officer Paul G. Fipps. The notice states an intention to sell 2,034 shares of common stock of ServiceNow, Inc. through Fidelity Brokerage Services LLC on or after 08/31/2026, listed on the NYSE, with an aggregate market value of approximately $300,777.24.
The shares relate to restricted stock vesting awards from the issuer classified as compensation, with multiple vesting dates between 08/17/2025 and 02/15/2026, including tranches of 458, 425 and 561 shares. Fidelity Brokerage Services LLC signs the notice as attorney-in-fact for Paul G. Fipps.
ServiceNow, Inc. (NOW) received a notice of proposed sale of common stock under Rule 144 for the account of officer Jacqueline P. Canney. The notice covers a proposed sale of 7,847 shares of ServiceNow common stock through Fidelity Brokerage Services LLC on the NYSE around 08/28/2026, with an aggregate market value of $1,082,886.00. ServiceNow common shares outstanding are listed as 1,034,000,000, which is a baseline figure, not the amount being sold.
ServiceNow, Inc. (NOW) is the issuer of common stock for which director Paul Edward Chamberlain has filed a notice of proposed sale under Rule 144. The filing covers a planned sale of 2,700 shares of ServiceNow common stock through Morgan Stanley Smith Barney LLC on the NYSE.
The shares to be sold were acquired on 06/01/2023 through restricted stock vesting under a registered compensation plan with the issuer. Over the prior three months, Chamberlain reported selling 1,500 shares of ServiceNow common stock for proceeds of $188,315.11. The notice lists an aggregate market value of $365,851.08 for the 2,700 shares covered by this filing.
ServiceNow, Inc. (NOW) reported equity compensation activity for Chairman & CEO William R. McDermott. On August 17, 2026, 4,160 Restricted Stock Units converted into 4,160 shares of common stock, reflecting scheduled vesting where each RSU represents one share. Of these, 2,236 shares were relinquished at $117.70 per share to satisfy federal and state tax withholding obligations in accordance with Rule 16b-3, and the remaining shares increased his direct holdings. After this event, McDermott held 8,320 shares of common stock directly and 24,405 shares indirectly through a trust, indicating a combination of direct and trust-based ownership.
ServiceNow, Inc. (NOW) reported that Chief People & AI Enablement Officer Jacqueline P. Canney had 970 Restricted Stock Units vest on August 17, 2026, converting into an equal number of shares of common stock. Of these, 496 shares were withheld at $117.70 per share to satisfy tax withholding obligations. Following the transaction, she held 1,945 RSUs, which continue to vest quarterly in 1/16 increments, subject to continued service.
ServiceNow, Inc. (NOW) reported that officer Paul Fipps, President, Global Customer Ops, had restricted stock units vest on August 17, 2026. Two RSU tranches covering 340 and 300 underlying shares were exercised into an aggregate 640 shares of common stock. Of these, 136 and 120 shares of common stock (total 256 shares) were relinquished at $117.70 per share to satisfy federal and state tax withholding obligations in connection with the RSU vesting, in accordance with Rule 16b-3. The remaining vested shares were retained as directly owned common stock.
ServiceNow, Inc. (NOW) reported that Principal Accounting Officer Danielle Fontaine had 485 Restricted Stock Units vest on August 17, 2026, each converting into one share of common stock. Of the resulting shares, 168 were withheld by the issuer at $117.70 per share to cover federal and state tax withholding obligations, in accordance with Rule 16b-3. After this vesting event, Fontaine holds 975 Restricted Stock Units directly, which continue to vest in 16 equal quarterly installments that began on May 17, 2023, subject to continued service.