Servicenow Inc SEC Filings

ServiceNow Principal Accounting Officer Kevin Thomas McBride reported multiple equity transactions on 08/07/2025. Portions of performance-based and service-based restricted stock units vested, producing share acquisitions and automatic relinquishments to satisfy federal and state tax withholding obligations. The filing shows share-for-tax-withholding transactions executed at $874.12 per share and notes that 8 shares were acquired under the company ESPP on 07/31/2025. Following the reported transactions the Form 4 lists direct beneficial ownership of common stock reaching 5,093 shares.

The filing also details vesting schedules: certain performance RSUs granted 02/15/2024 vested 30% on 02/07/2025 and 15% on 08/07/2025 with remaining tranches through 02/07/2027, while other RSUs vest quarterly (1/16th) beginning 05/07/2024. The relinquishments are described as made in accordance with Rule 16b-3.

ServiceNow Chairman & CEO William R. McDermott reported insider activity on 08/07/2025. The Form 4 shows 1,754 restricted stock units converted into common stock and 943 shares were relinquished to satisfy federal and state tax withholding obligations related to RSU vesting, with a reported per-share amount of $874.12. The filing also lists 4,881 shares indirectly held by a trust and reports direct beneficial ownership figures shown in the table after the transactions as 8,368 and 7,425. The RSUs vesting schedule is disclosed: 3.33% vested on May 7, 2024 and August 7, 2024, 3.34% on November 7, 2024, and the remaining 90% vest quarterly beginning February 7, 2025, subject to continued service.

Nicholas Tzitzon, Vice Chairman of ServiceNow (NOW), reported changes in beneficial ownership dated 08/07/2025 relating to restricted stock unit (RSU) vesting. The filing shows 439 RSUs vested and were converted into common stock, and 213 shares were relinquished to satisfy federal and state tax withholding obligations at a reported price of $874.12 per share. The form is signed 08/11/2025.

The filing lists common stock beneficial ownership following reported transactions as 3,439 on one line and 3,226 on another line that reflects the withholding disposition; restricted stock units beneficially owned following the transaction are reported as 2,193. The RSU vesting schedule included in the filing shows small tranches vesting in May, August and November 2024 and the remainder vesting quarterly beginning February 7, 2025, subject to continued service.

Amit Zavery (President, CPO and COO) reported insider transactions for ServiceNow (NOW) on 08/07/2025. The filing shows 4,056 restricted stock units vested and were converted into common stock. The reporting person relinquished 2,181 shares to permit the issuer to satisfy federal and state tax withholding obligations; the form lists a price of $874.12 for the shares associated with that withholding. The filing reports 12,048 derivative securities (RSUs) beneficially owned following the transactions. The RSU vesting schedule is disclosed: 16.75% vested on February 7, May 7 and August 7, 2025; 16.75% on November 7, 2025; and the remaining 33% vest quarterly beginning February 7, 2026, subject to continued service. The Form is signed on 08/11/2025.

Form 144 filing for ServiceNow (NOW) reports insider share sales and a proposed small sale from recently vested restricted stock. The notice identifies a proposed sale of 483 common shares through Fidelity with an aggregate market value of $422,187.84, and states those shares were acquired on 08/07/2025 by restricted stock vesting with payment characterized as compensation. The filing also lists eight prior sales by the same person between May and July 2025 totaling 7,105 shares for approximate gross proceeds of $7,154,993.38. Outstanding shares are reported as 208,000,000, making the proposed sale immaterial in proportion to total shares outstanding.

Form: Form 144 filed for ServiceNow, Inc. (NOW) reporting a proposed sale of 257 common shares through Fidelity Brokerage Services with an aggregate market value of $225,746.23 and an approximate sale date of 08/08/2025 on the NYSE. The securities were acquired on 08/07/2025 via restricted stock vesting as compensation.

Insider activity: The filer is identified as Jacqueline Canney. The form discloses five prior sales in the past three months totaling 916 shares for $907,037.74 in gross proceeds (dates: 05/08/2025, 05/13/2025, 05/19/2025, 05/30/2025, 07/16/2025). The filing includes the standard signature/representation regarding material nonpublic information.

ServiceNow, Inc. (NOW) — Form 144 filing

CFO Gina Marie Mastantuono has filed a Form 144 notice to sell up to 292 common shares through Fidelity Brokerage Services on or after 08 Aug 2025. The contemplated sale carries an aggregate market value of roughly $256,490. The shares derive from a restricted-stock vesting that occurred on 07 Aug 2025.

The filing also discloses insider sales by the same executive within the past three months:

• 08 May 2025 – 292 shares @ $287,620
• 13 May 2025 – 84 shares @ $85,932
• 19 May 2025 – 118 shares @ $121,569.50

Total recent proceeds equal approximately $495,000. Following the planned trade, ServiceNow will still have 208 million shares outstanding; the transaction therefore represents an immaterial fraction of the float and contains no new information on operations or financial performance.