ServiceNow (NOW) General Counsel reports stock sales, RSU activity

Rhea-AI Filing Summary

ServiceNow, Inc. (NOW) reported insider activity by its General Counsel on a Form 4 covering transactions on November 17–18, 2025. The filing shows sales of ServiceNow common stock and activity related to restricted stock units (RSUs).

The officer sold 110 shares of common stock at $846.92 on November 17 and 81 shares at $827.08 on November 18 under a Rule 10b5-1 trading plan adopted on May 21, 2025. On November 17, 177 shares were acquired upon vesting of RSUs at an exercise price of $0, and 96 shares were relinquished to cover federal and state tax withholding obligations from the vesting.

After these transactions, the officer directly beneficially owned 4,332 shares of ServiceNow common stock and held 888 RSUs, each representing the right to receive one share that vests quarterly in equal sixteenth installments, subject to continued service.

Insider Trade Summary

Net Seller: 191 shares ($160,155)

Net Sell 5 txns

Insider ELMER RUSSELL S

Role General Counsel

Sold 191 shs ($160K)

Type	Security	Shares	Price	Value
Sale	Common Stock	81	$827.08	$67K
Exercise	Restricted Stock Units	177	$0.00	--
Sale	Common Stock	110	$846.92	$93K
Exercise	Common Stock	177	$0.00	--
Tax Withholding	Common Stock	96	$835.79	$80K

Holdings After Transaction: Common Stock — 4,332 shares (Direct); Restricted Stock Units — 888 shares (Direct)

Footnotes (1)

1. The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 21, 2025. Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

ELMER RUSSELL S

(Last) (First) (Middle)

C/O SERVICENOW, INC.

2225 LAWSON LANE

(Street)

SANTA CLARA CA 95054

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
ServiceNow, Inc. [ NOW ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	General Counsel

3. Date of Earliest Transaction (Month/Day/Year)
11/17/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	11/17/2025		S(1)		110	D	$846.92	4,332	D
Common Stock	11/17/2025		M		177	A	$0	4,509	D
Common Stock	11/17/2025		F		96(2)	D	$835.79	4,413	D
Common Stock	11/18/2025		S(1)		81	D	$827.08	4,332	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Units	(3)	11/17/2025		M			177	(4)	(4)	Common Stock	177	$0	888	D

Explanation of Responses:

1. The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 21, 2025.

2. Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

3. Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.

4. The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 17, 2023, and subject to the Reporting Person's continued service to the Issuer on each vesting date.

Remarks:

	/s/ Russell S. Elmer	11/19/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did ServiceNow (NOW) disclose in this Form 4 filing?

The Form 4 reports that ServiceNow's General Counsel executed stock transactions on November 17–18, 2025, including sales of common stock and vesting of restricted stock units (RSUs) under previously granted equity awards.

How many ServiceNow (NOW) shares did the officer sell and at what prices?

The officer sold 110 shares of ServiceNow common stock at $846.92 per share on November 17, 2025, and 81 shares at $827.08 per share on November 18, 2025.

What RSU-related transactions were reported for ServiceNow (NOW)?

On November 17, 2025, 177 shares of ServiceNow common stock were acquired upon vesting of RSUs at an exercise price of $0, and 96 shares were relinquished to cover federal and state tax withholding obligations related to that vesting.

How many ServiceNow (NOW) shares does the officer own after these transactions?

Following the reported transactions, the officer directly beneficially owned 4,332 shares of ServiceNow common stock and held 888 restricted stock units, each representing a right to receive one share.

What is the vesting schedule for the reported ServiceNow (NOW) RSUs?

The restricted stock units vest as to 1/16th of the total shares on a quarterly basis, with the first vesting having occurred on May 17, 2023, and vesting is subject to the officer's continued service to ServiceNow on each vesting date.

Was a Rule 10b5-1 trading plan used for these ServiceNow (NOW) transactions?

Yes. The filing states that the transactions were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 21, 2025.