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ServiceNow insider Nicholas Tzitzon reports RSU vesting and tax sale

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

ServiceNow, Inc. (NOW) Vice Chairman Nicholas Tzitzon reported routine equity compensation activity. On 11/14/2025, 298 restricted stock units (RSUs) converted into an equal number of shares of common stock at an exercise price of $0. To cover federal and state tax withholding on the RSU vesting, 145 shares were relinquished at a price of $850.43 per share, leaving 3,437 shares of common stock beneficially owned directly after the transactions. Following this event, Tzitzon also directly holds 2,683 RSUs, which vest as to 1/12 of the total shares quarterly, with the first vesting having occurred on May 15, 2025, subject to his continued service with ServiceNow.

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Insider Tzitzon Nicholas
Role Vice Chairman
Type Security Shares Price Value
Exercise Restricted Stock Units 298 $0.00 --
Exercise Common Stock 298 $0.00 --
Tax Withholding Common Stock 145 $850.43 $123K
Holdings After Transaction: Restricted Stock Units — 2,683 shares (Direct); Common Stock — 3,582 shares (Direct)
Footnotes (1)
  1. Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3. Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Tzitzon Nicholas
(Last) (First) (Middle)
C/O SERVICENOW, INC.
2225 LAWSON LANE
(Street)
SANTA CLARA CA 95054
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ServiceNow, Inc. [ NOW ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Vice Chairman
3. Date of Earliest Transaction (Month/Day/Year)
11/14/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 11/14/2025 M 298 A $0 3,582 D
Common Stock 11/14/2025 F 145(1) D $850.43 3,437 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Units (2) 11/14/2025 M 298 (3) (3) Common Stock 298 $0 2,683 D
Explanation of Responses:
1. Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.
2. Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
3. The restricted stock units vest as to 1/12th of the total shares quarterly, with the first vesting having occurred on May 15, 2025, and subject to the Reporting Person's continued service to the Issuer on each vesting date.
Remarks:
/s/ Nicholas Tzitzon by Russell S. Elmer, Attorney-in-Fact 11/18/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did ServiceNow (NOW) report for Nicholas Tzitzon?

ServiceNow reported that Vice Chairman Nicholas Tzitzon had 298 restricted stock units convert into common stock on 11/14/2025, a routine equity compensation event.

How many ServiceNow (NOW) shares does Nicholas Tzitzon own after the Form 4 transaction?

After the reported transactions, Nicholas Tzitzon beneficially owns 3,437 shares of ServiceNow common stock directly.

How were taxes handled on Nicholas Tzitzon’s ServiceNow RSU vesting?

To satisfy federal and state tax withholding from the RSU vesting, 145 shares of ServiceNow common stock were relinquished at $850.43 per share in accordance with Rule 16b-3.

What are the key terms of Nicholas Tzitzon’s remaining ServiceNow RSUs?

Following the transaction, Tzitzon holds 2,683 restricted stock units, each representing a right to one share of ServiceNow common stock, vesting as to 1/12 of the total shares quarterly, with the first vesting on May 15, 2025.

Was this ServiceNow (NOW) Form 4 filed for a single reporting person?

Yes. The Form 4 indicates it was filed by one reporting person, Vice Chairman Nicholas Tzitzon.

What position does Nicholas Tzitzon hold at ServiceNow (NOW)?

Nicholas Tzitzon is reported as an Officer of ServiceNow, serving in the role of Vice Chairman.