[Form 4] SERVICENOW, INC. Insider Trading Activity

Rhea-AI Filing Summary

ServiceNow insider Nicholas Tzitzon, listed as Vice Chairman and officer, reported transactions on 08/12/2025. The filing shows 114 restricted stock units vested and were converted into 114 shares of common stock, reported as acquired at $0, bringing the Reporting Person's direct common stock holdings to 3,340 shares. To satisfy tax withholding obligations tied to the vesting, 56 shares were relinquished at a price of $853.43 per share, reducing direct holdings to 3,284 shares.

The Form 4 also confirms the Reporting Person holds 228 restricted stock units following the reported vesting schedule (RSUs vest 1/16th quarterly, first vesting on May 12, 2022) and that the form was signed by an attorney-in-fact on 08/14/2025. All transactions are disclosed as direct holdings and are described as routine vesting and tax-withholding actions.

Insights

Securities Analyst

TL;DR: Routine RSU vesting with a tax-withholding disposition; immaterial to company valuation.

The Form 4 documents a common insider event: 114 RSUs vested and were converted into shares while 56 shares were surrendered to cover tax obligations at an indicated price of $853.43 per share. The net change in direct shareholdings is modest (3,340 to 3,284 shares) and reflects compensation mechanics rather than a voluntary market sale for liquidity. For investors, this does not signal a change in corporate outlook or insider sentiment; it is a compensation-related transaction disclosed under Section 16 reporting requirements.

Corporate Governance Expert

TL;DR: Disclosure is complete and standard; governance practices appear followed.

The filing provides the required detail on vesting, withholding, and beneficial ownership, including the vesting schedule (1/16th quarterly) and the explanation that shares were relinquished for tax withholding per Rule 16b-3. The use of an attorney-in-fact for signature is properly noted. There are no indications of noncompliance or atypical insider behavior from the disclosed transactions.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Tzitzon Nicholas

(Last) (First) (Middle)

C/O SERVICENOW, INC.

2225 LAWSON LANE

(Street)

SANTA CLARA CA 95054

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
ServiceNow, Inc. [ NOW ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Vice Chairman

3. Date of Earliest Transaction (Month/Day/Year)
08/12/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/12/2025		M		114	A	$0	3,340	D
Common Stock	08/12/2025		F		56(1)	D	$853.43	3,284	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Units	(2)	08/12/2025		M			114	(3)	(3)	Common Stock	114	$0	228	D

Explanation of Responses:

1. Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

2. Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.

3. The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting having occurred on May 12, 2022, and subject to the continued service of the Reporting Person on each vesting date.

Remarks:

	/s/ Nicholas Tzitzon by Russell S. Elmer, Attorney-in-Fact	08/14/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.