Booking Holdings (NASDAQ: BKNG) insiders report 10b5-1 sales of Common stock

Rhea-AI Filing Summary

Booking Holdings (BKNG) reported Form 144 sale notices covering Common stock. The filing lists reported transactions under 10b5-1 plans dated 03/16/2026 and 02/17/2026, showing 669 and 1,012 shares respectively and associated numeric values recorded in the filing.

Key Figures

Reported shares (row): 16,726 Numeric value adjacent to securities row: 3,029,413.12 Outstanding-like number shown: 31,673,346 +4 more

7 metrics

Reported shares (row) 16,726 listed in the securities section

Numeric value adjacent to securities row 3,029,413.12 appears in the same line as a securities entry

Outstanding-like number shown 31,673,346 number present in the filing excerpt

Sale reported on 03/16/2026 669 shares 10b5-1 sale for Glenn D Fogel & Amy J Roberts

Numeric value listed with 03/16/2026 row 2,871,413.26 appears on the same line as the 669-share entry

Sale reported on 02/17/2026 1,012 shares 10b5-1 sale for Glenn D Fogel & Amy J Roberts

Numeric value listed with 02/17/2026 row 4,167,667.23 appears on the same line as the 1,012-share entry

Key Terms

10b5-1, Restricted and Performance Stock Units, Form 144

3 terms

10b5-1 regulatory

"10b5-1 Sales for GLENN D FOGEL & AMY J ROBERTS"

A 10b5-1 plan is a pre-set schedule that lets company insiders buy or sell shares according to written instructions made when they do not possess material, nonpublic information. Think of it as a timed automatic payment for stock trades: it helps insiders avoid accusations of trading on secret information and gives outside investors a clearer signal about whether sales are routine or potentially informative about the company’s prospects.

Restricted and Performance Stock Units financial

"Restricted and Performance Stock Units | Issuer | 03/04/2026"

Form 144 regulatory

"Filer Information | 144: Filer Information"

Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	16726	3029413.12	31673346	04/15/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	03/04/2026	Restricted and Performance Stock Units	Issuer			16726	03/04/2026	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
10b5-1 Sales for GLENN D FOGEL & AMY J ROBERTS 800 Connecticut Avenue Norwalk CT 06854	Common	03/16/2026	669	2871413.26
10b5-1 Sales for GLENN D FOGEL & AMY J ROBERTS 800 Connecticut Avenue Norwalk CT 06854	Common	02/17/2026	1012	4167667.23

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the BKNG Form 144 filing show?

The filing shows reported sale notices for Common stock under 10b5-1 plans. It lists transactions dated 03/16/2026 and 02/17/2026 with 669 and 1,012 shares recorded in the excerpt.

Who executed the 10b5-1 sales in the BKNG filing?

The excerpt names Glenn D Fogel and Amy J Roberts as associated with the 10b5-1 sales. Their address is listed as 800 Connecticut Avenue, Norwalk CT 06854 in the filing excerpt.

What security types are referenced in the BKNG Form 144?

The filing references Common stock and also shows Restricted and Performance Stock Units as a securities category with an entry dated 03/04/2026 in the excerpt.

Are the dollar amounts in the BKNG excerpt proceeds or values?

The excerpt lists numeric dollar-style figures next to the share rows (for example 2871413.26 and 4167667.23). The filing text shows these numbers but does not label them further in the provided excerpt.

Does the BKNG filing state market methods or plan details?

The excerpt indicates the sales were made under 10b5-1 plans but does not provide plan adoption dates or sale mechanics in the provided text. It lists transaction dates and counts only.