[144] Pinterest, Inc. SEC Filing

Rhea-AI Filing Summary

Pinterest, Inc. (PINS) – Form 144 overview: The notice details a proposed insider sale under Rule 144. Holder Julia Brau Donnelly intends to sell 29,606 common shares through broker Charles Schwab & Co. on or about 24 June 2025. At the most recent market price reflected in the filing, the shares are valued at $1.014 million.

The filing also discloses that Donnelly already sold 29,605 shares on 24 March 2025, generating $1.005 million in gross proceeds. Together, the two transactions total 59,211 shares and roughly $2.02 million.

With 594.234 million shares outstanding, the new sale represents roughly 0.005 % of Pinterest’s total shares—immaterial to the capital structure but potentially relevant as a sentiment indicator. The shares being sold were acquired via a restricted-stock lapse on 20 June 2025 and are classified as equity-compensation stock.

The filer certifies that no undisclosed material adverse information is known and affirms compliance with Rule 10b5-1 if applicable. No remarks or special conditions were provided.

Key takeaways for investors:

• Planned insider sale of ~$1 million worth of stock.
• Follows a similar-sized sale three months earlier.
• Transaction size is small relative to market cap but may signal individual liquidity or portfolio diversification motives.

Positive

• None.

Negative

• Insider intends to sell 29,606 shares (~$1.014 M), following a similar sale in March, which can be interpreted as a mildly bearish sentiment signal.

Insights

Securities Analyst

TL;DR: Small insider sale (~$1 M) by Julia Brau Donnelly; sentiment slightly negative but financially immaterial.

Rule 144 filings spotlight insider intent. The proposed 29,606-share sale equals ~0.005 % of Pinterest’s float and follows a comparable sale in March. While dollar value is modest relative to PINS’s multi-billion market cap, consecutive disposals can raise mild concern about insider confidence, especially if other insiders follow suit. Still, no adverse operational data accompany the notice, and the filer certifies no undisclosed material information. From a valuation standpoint, supply impact is negligible; sentiment effect may be marginally bearish.

Corporate Governance Expert

TL;DR: Routine Form 144 demonstrates disclosure compliance; governance perspective neutral.

The filing evidences Pinterest’s adherence to SEC disclosure rules for insider trades. Shares stem from equity compensation, suggesting normal monetisation after vesting. Absence of remarks, coupled with certification of no undisclosed negative information, supports governance transparency. No plan-adoption date is listed, implying the sale may not be under a 10b5-1 plan, which investors sometimes prefer for optics. Overall governance impact is neutral; primary relevance is maintaining transparent insider-trading practices.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Charles Schwab & Co., Inc. 3000 Schwab Way Westlake TX 76262	29606	1013996.00	594233850	06/24/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	06/20/2025	Restricted Stock Lapse	Pinterest, Inc.			29606	06/20/2025	Equity Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Julia Brau Donnelly 651 BRANNAN STREET SAN FRANCISCO CA 94107	PINTEREST, INC.	03/24/2025	29605	1004952.00

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

How many Pinterest (PINS) shares are being sold under this Form 144?

The notice covers 29,606 common shares planned for sale.

What is the approximate market value of the proposed Pinterest insider sale?

The aggregate market value stated is $1,013,996.

When is the planned sale date for the Pinterest shares?

The filer lists an approximate sale date of 24 June 2025.

How many Pinterest shares has the insider sold in the past three months?

A prior sale of 29,605 shares occurred on 24 March 2025, bringing the three-month total to 59,211 shares.

What percentage of Pinterest’s total shares does the new sale represent?

With 594.233 million shares outstanding, the 29,606-share sale equals about 0.005 % of shares outstanding.

Were the shares acquired through open-market purchase or compensation?

They were obtained via a restricted-stock lapse (equity compensation) on 20 June 2025.