[144] Pinterest, Inc. SEC Filing
Form 144 disclosed sales by Pinterest insider Benjamin Silbermann. The notice shows a planned sale of 102,083 Class A shares through Charles Schwab with an aggregate market value of $3,584,274 and an approximate sale date of 08/13/2025. The shares were originally acquired as founders shares on 04/18/2019.
The filing also reports that Silbermann sold 1,435,436 shares in the past three months, generating total gross proceeds of $49,196,415. Pinterest had 599,264,132 shares outstanding per the notice, so the recent sales and the planned sale together represent a small fraction of outstanding stock but total a multi‑million dollar insider disposition.
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Insights
TL;DR: Insider Benjamin Silbermann disclosed large, multi‑month sales totaling $49.2M with a further planned sale of 102,083 shares.
The Form 144 shows concentrated insider selling activity: 1,435,436 shares sold over recent weeks for $49,196,415 in gross proceeds, plus a scheduled sale of 102,083 shares valued at $3,584,274. While the amount is meaningful in dollar terms, the total shares sold represent under 0.25% of the issuer's stated 599,264,132 outstanding shares. This filing documents compliance with Rule 144 disclosure requirements and provides clear transaction dates and proceeds, enabling investors and market observers to quantify insider liquidity events.
TL;DR: Repeated insider disposals are disclosed and compliant, raising governance attention though they are a small percent of outstanding shares.
The filing indicates the securities were acquired as founders shares on 04/18/2019 and that sales were executed through a broker (Charles Schwab). Multiple sales across May–July and a planned August sale suggest systematic dispositions rather than a single trade. The disclosure satisfies Rule 144 reporting by listing amounts, dates, broker, and proceeds, which is important for transparency in insider transactions. From a governance perspective, the sequence and scale of sales merit monitoring but the reported amounts equal a modest percentage of total outstanding shares.